{"version":"1.0.0","segments":[{"speaker":"Michael Cirillo","startTime":0.0,"endTime":2.85,"body":"All right, so"},{"speaker":"Michael Cirillo","startTime":0.0,"endTime":2.85,"body":"both you know, I'm in Texas now."},{"speaker":"Michael Cirillo","startTime":3.3,"endTime":4.8,"body":"It's been a bit of a culture"},{"speaker":"Michael Cirillo","startTime":3.3,"endTime":4.8,"body":"shock"},{"speaker":"Unknown","startTime":11.29,"endTime":13.36,"body":"This is Auto Collabs,"},{"speaker":"Michael Cirillo","startTime":13.41,"endTime":16.74,"body":"especially"},{"speaker":"Michael Cirillo","startTime":13.41,"endTime":16.74,"body":"coming from Canada, where a"},{"speaker":"Michael Cirillo","startTime":16.74,"endTime":21.12,"body":"large dealership, you know, you"},{"speaker":"Michael Cirillo","startTime":16.74,"endTime":21.12,"body":"can pass it in about a blink of"},{"speaker":"Michael Cirillo","startTime":21.12,"endTime":23.19,"body":"an eye, you're driving past it,"},{"speaker":"Michael Cirillo","startTime":21.12,"endTime":23.19,"body":"and it's like, oh,"},{"speaker":"Paul Daly","startTime":23.22,"endTime":24.9,"body":"there it was large"},{"speaker":"Paul Daly","startTime":23.22,"endTime":24.9,"body":"and air quotes."},{"speaker":"Michael Cirillo","startTime":25.02,"endTime":27.15,"body":"Yes, there have"},{"speaker":"Michael Cirillo","startTime":25.02,"endTime":27.15,"body":"been several occasions driving"},{"speaker":"Michael Cirillo","startTime":27.15,"endTime":31.11,"body":"down the freeway in the Dallas"},{"speaker":"Michael Cirillo","startTime":27.15,"endTime":31.11,"body":"metroplex, that I'm like, oh,"},{"speaker":"Michael Cirillo","startTime":31.11,"endTime":34.44,"body":"there's a Chevy store that just"},{"speaker":"Michael Cirillo","startTime":31.11,"endTime":34.44,"body":"keeps going and going and going."},{"speaker":"Michael Cirillo","startTime":34.83,"endTime":38.31,"body":"Same Chevy store still kids,"},{"speaker":"Michael Cirillo","startTime":34.83,"endTime":38.31,"body":"same Chevy store and you feel"},{"speaker":"Michael Cirillo","startTime":38.31,"endTime":41.34,"body":"like you've passed through"},{"speaker":"Michael Cirillo","startTime":38.31,"endTime":41.34,"body":"municipalities. But you're still"},{"speaker":"Michael Cirillo","startTime":41.49,"endTime":44.94,"body":"like this thing. It could be the"},{"speaker":"Michael Cirillo","startTime":41.49,"endTime":44.94,"body":"size of the town that I grew up"},{"speaker":"Michael Cirillo","startTime":44.94,"endTime":49.47,"body":"in. Lo and behold, it is where"},{"speaker":"Michael Cirillo","startTime":44.94,"endTime":49.47,"body":"our guest today works. Of"},{"speaker":"Michael Cirillo","startTime":49.47,"endTime":53.58,"body":"course, I'm excited to dig into"},{"speaker":"Michael Cirillo","startTime":49.47,"endTime":53.58,"body":"his conversation and learn a"},{"speaker":"Michael Cirillo","startTime":53.58,"endTime":56.01,"body":"little bit more about what he's"},{"speaker":"Michael Cirillo","startTime":53.58,"endTime":56.01,"body":"got going on over there. None"},{"speaker":"Michael Cirillo","startTime":56.01,"endTime":60.15,"body":"other than the man Eric Hall."},{"speaker":"Michael Cirillo","startTime":56.01,"endTime":60.15,"body":"You guys have gotten to know him"},{"speaker":"Michael Cirillo","startTime":60.15,"endTime":62.82,"body":"quite well over the past, what"},{"speaker":"Michael Cirillo","startTime":60.15,"endTime":62.82,"body":"few months it"},{"speaker":"Kyle Mountsier","startTime":62.78,"endTime":64.97,"body":"was, it's one of"},{"speaker":"Kyle Mountsier","startTime":62.78,"endTime":64.97,"body":"those kind of pandemic"},{"speaker":"Kyle Mountsier","startTime":64.97,"endTime":68.99,"body":"introductions, I think through"},{"speaker":"Kyle Mountsier","startTime":64.97,"endTime":68.99,"body":"clubhouse for me. And, and one"},{"speaker":"Kyle Mountsier","startTime":68.99,"endTime":73.28,"body":"of the things that is really"},{"speaker":"Kyle Mountsier","startTime":68.99,"endTime":73.28,"body":"what I love about Eric is he has"},{"speaker":"Kyle Mountsier","startTime":73.28,"endTime":77.21,"body":"an extremely selfless"},{"speaker":"Kyle Mountsier","startTime":73.28,"endTime":77.21,"body":"personality, you know, we'll"},{"speaker":"Kyle Mountsier","startTime":77.21,"endTime":81.65,"body":"probably find this out. But I'm,"},{"speaker":"Kyle Mountsier","startTime":77.21,"endTime":81.65,"body":"I know a little bit of the story"},{"speaker":"Kyle Mountsier","startTime":81.65,"endTime":86.66,"body":"of how he became the NADA class"},{"speaker":"Kyle Mountsier","startTime":81.65,"endTime":86.66,"body":"president for his recent NADA"},{"speaker":"Kyle Mountsier","startTime":86.66,"endTime":90.14,"body":"graduation. And I hope we can"},{"speaker":"Kyle Mountsier","startTime":86.66,"endTime":90.14,"body":"dig into that into the interview"},{"speaker":"Kyle Mountsier","startTime":90.14,"endTime":94.61,"body":"a little bit, as well as one of"},{"speaker":"Kyle Mountsier","startTime":90.14,"endTime":94.61,"body":"the things that he did through"},{"speaker":"Kyle Mountsier","startTime":94.64,"endTime":100.88,"body":"through like 2021 and early"},{"speaker":"Kyle Mountsier","startTime":94.64,"endTime":100.88,"body":"2022. Was do at Facebook Lives"},{"speaker":"Kyle Mountsier","startTime":101.12,"endTime":104.6,"body":"dedicated to serving salespeople"},{"speaker":"Kyle Mountsier","startTime":101.12,"endTime":104.6,"body":"in our industry. But what do you"},{"speaker":"Kyle Mountsier","startTime":104.6,"endTime":108.89,"body":"mean? Yeah, so so he and Dusty"},{"speaker":"Kyle Mountsier","startTime":104.6,"endTime":108.89,"body":"Sutherland, Sutherland just held"},{"speaker":"Kyle Mountsier","startTime":108.89,"endTime":113.15,"body":"weekly Facebook lives that were"},{"speaker":"Kyle Mountsier","startTime":108.89,"endTime":113.15,"body":"dedicated to creating a space"},{"speaker":"Kyle Mountsier","startTime":113.15,"endTime":115.61,"body":"for salespeople to learn and"},{"speaker":"Kyle Mountsier","startTime":113.15,"endTime":115.61,"body":"understand how to build their"},{"speaker":"Kyle Mountsier","startTime":115.61,"endTime":121.25,"body":"brand. And like selfless Wow,"},{"speaker":"Kyle Mountsier","startTime":115.61,"endTime":121.25,"body":"not not in a way that was? No,"},{"speaker":"Kyle Mountsier","startTime":121.25,"endTime":124.82,"body":"you need to come and work for us"},{"speaker":"Kyle Mountsier","startTime":121.25,"endTime":124.82,"body":"classic, this is how we do it."},{"speaker":"Kyle Mountsier","startTime":124.91,"endTime":127.28,"body":"It was just like, here's some"},{"speaker":"Kyle Mountsier","startTime":124.91,"endTime":127.28,"body":"opportunities they brought on"},{"speaker":"Kyle Mountsier","startTime":127.28,"endTime":130.79,"body":"guests, they brought on hosts."},{"speaker":"Kyle Mountsier","startTime":127.28,"endTime":130.79,"body":"And it was it was just like a"},{"speaker":"Kyle Mountsier","startTime":130.79,"endTime":134.06,"body":"selfless effort to say, hey,"},{"speaker":"Kyle Mountsier","startTime":130.79,"endTime":134.06,"body":"look, I'm here for the industry,"},{"speaker":"Kyle Mountsier","startTime":134.12,"endTime":136.7,"body":"not just for something self"},{"speaker":"Kyle Mountsier","startTime":134.12,"endTime":136.7,"body":"serving. And I think that that's"},{"speaker":"Kyle Mountsier","startTime":136.7,"endTime":139.07,"body":"the heart of him and the team at"},{"speaker":"Kyle Mountsier","startTime":136.7,"endTime":139.07,"body":"Classic."},{"speaker":"Paul Daly","startTime":139.47,"endTime":142.98,"body":"So I mean, let's just"},{"speaker":"Paul Daly","startTime":139.47,"endTime":142.98,"body":"get into the interview because I"},{"speaker":"Paul Daly","startTime":142.98,"endTime":146.28,"body":"want to hear the story behind"},{"speaker":"Paul Daly","startTime":142.98,"endTime":146.28,"body":"the story. I didn't know that."},{"speaker":"Kyle Mountsier","startTime":155.49,"endTime":157.62,"body":"All right, we"},{"speaker":"Kyle Mountsier","startTime":155.49,"endTime":157.62,"body":"are hanging out with Eric Hall,"},{"speaker":"Kyle Mountsier","startTime":157.62,"endTime":162.72,"body":"the internet director of well,"},{"speaker":"Kyle Mountsier","startTime":157.62,"endTime":162.72,"body":"the highly debated whether or"},{"speaker":"Kyle Mountsier","startTime":162.72,"endTime":167.34,"body":"not it is the largest Chevy"},{"speaker":"Kyle Mountsier","startTime":162.72,"endTime":167.34,"body":"dealership in the country. Yes,"},{"speaker":"Kyle Mountsier","startTime":167.34,"endTime":169.92,"body":"some people they're number one"},{"speaker":"Kyle Mountsier","startTime":167.34,"endTime":169.92,"body":"other people. They're number"},{"speaker":"Kyle Mountsier","startTime":169.92,"endTime":173.25,"body":"five, we could let Eric talk"},{"speaker":"Kyle Mountsier","startTime":169.92,"endTime":173.25,"body":"about that. But classic"},{"speaker":"Kyle Mountsier","startTime":173.25,"endTime":176.28,"body":"Chevrolet, and excited to have"},{"speaker":"Kyle Mountsier","startTime":173.25,"endTime":176.28,"body":"you. Thanks for joining us"},{"speaker":"Kyle Mountsier","startTime":176.28,"endTime":176.82,"body":"today, man."},{"speaker":"Eric Hall","startTime":177.57,"endTime":179.76,"body":"And it's truly an"},{"speaker":"Eric Hall","startTime":177.57,"endTime":179.76,"body":"honor, I appreciate you guys"},{"speaker":"Eric Hall","startTime":179.79,"endTime":181.65,"body":"giving me the opportunity. So"},{"speaker":"Kyle Mountsier","startTime":181.65,"endTime":184.17,"body":"Eric is Eric is"},{"speaker":"Kyle Mountsier","startTime":181.65,"endTime":184.17,"body":"definitely one of those, you"},{"speaker":"Kyle Mountsier","startTime":184.17,"endTime":187.38,"body":"know, longtime listeners, first"},{"speaker":"Kyle Mountsier","startTime":184.17,"endTime":187.38,"body":"time caller type type thing in"},{"speaker":"Kyle Mountsier","startTime":187.38,"endTime":191.22,"body":"the ASOTU world. But I'm really"},{"speaker":"Kyle Mountsier","startTime":187.38,"endTime":191.22,"body":"excited to have him and he's"},{"speaker":"Kyle Mountsier","startTime":191.22,"endTime":196.2,"body":"going to be a part of ASOTU CON"},{"speaker":"Kyle Mountsier","startTime":191.22,"endTime":196.2,"body":"in September and be a part of"},{"speaker":"Kyle Mountsier","startTime":196.56,"endTime":200.13,"body":"the session schedule in the"},{"speaker":"Kyle Mountsier","startTime":196.56,"endTime":200.13,"body":"content there. And I just love"},{"speaker":"Kyle Mountsier","startTime":200.88,"endTime":203.25,"body":"that Eric, one of the things"},{"speaker":"Kyle Mountsier","startTime":200.88,"endTime":203.25,"body":"that I love about you is you're"},{"speaker":"Kyle Mountsier","startTime":203.25,"endTime":206.58,"body":"just always willing to just be"},{"speaker":"Kyle Mountsier","startTime":203.25,"endTime":206.58,"body":"there to help right? You're"},{"speaker":"Kyle Mountsier","startTime":206.58,"endTime":210.24,"body":"there's no pride, there's no you"},{"speaker":"Kyle Mountsier","startTime":206.58,"endTime":210.24,"body":"know, I you've done some stuff"},{"speaker":"Kyle Mountsier","startTime":210.24,"endTime":213.45,"body":"on Facebook to even just like"},{"speaker":"Kyle Mountsier","startTime":210.24,"endTime":213.45,"body":"draw together communities and"},{"speaker":"Kyle Mountsier","startTime":213.45,"endTime":215.97,"body":"tell some stories and give some"},{"speaker":"Kyle Mountsier","startTime":213.45,"endTime":215.97,"body":"feedback and support"},{"speaker":"Kyle Mountsier","startTime":215.97,"endTime":220.26,"body":"salespeople. So I really"},{"speaker":"Kyle Mountsier","startTime":215.97,"endTime":220.26,"body":"appreciate that about you. I'm"},{"speaker":"Kyle Mountsier","startTime":220.26,"endTime":223.26,"body":"gonna give one more bio thing."},{"speaker":"Kyle Mountsier","startTime":220.26,"endTime":223.26,"body":"He was a recent class president"},{"speaker":"Kyle Mountsier","startTime":223.47,"endTime":227.16,"body":"of a GM school and NADA so I"},{"speaker":"Kyle Mountsier","startTime":223.47,"endTime":227.16,"body":"didn't even wait, hold on."},{"speaker":"Paul Daly","startTime":230.25,"endTime":232.53,"body":"I didn't realize they"},{"speaker":"Paul Daly","startTime":230.25,"endTime":232.53,"body":"have class president they were"},{"speaker":"Paul Daly","startTime":232.53,"endTime":233.97,"body":"you elected? Yes,"},{"speaker":"Eric Hall","startTime":234.0,"endTime":238.02,"body":"I was. I was elected."},{"speaker":"Eric Hall","startTime":234.0,"endTime":238.02,"body":"I didn't know anything about it"},{"speaker":"Eric Hall","startTime":238.02,"endTime":242.25,"body":"until I got there. And, you"},{"speaker":"Eric Hall","startTime":238.02,"endTime":242.25,"body":"know, I tell everybody that was"},{"speaker":"Eric Hall","startTime":242.25,"endTime":247.35,"body":"in my class, it was kind of"},{"speaker":"Eric Hall","startTime":242.25,"endTime":247.35,"body":"selfish on my part, because I"},{"speaker":"Eric Hall","startTime":247.35,"endTime":250.68,"body":"wanted to teach as much into the"},{"speaker":"Eric Hall","startTime":247.35,"endTime":250.68,"body":"class as I possibly could or get"},{"speaker":"Eric Hall","startTime":250.68,"endTime":255.42,"body":"as much out as I possibly could."},{"speaker":"Eric Hall","startTime":250.68,"endTime":255.42,"body":"So you know, before we started"},{"speaker":"Eric Hall","startTime":255.42,"endTime":260.64,"body":"class, I got everybody kind of"},{"speaker":"Eric Hall","startTime":255.42,"endTime":260.64,"body":"together, just kind of as a late"},{"speaker":"Eric Hall","startTime":260.64,"endTime":264.33,"body":"night Meet and Greet before we"},{"speaker":"Eric Hall","startTime":260.64,"endTime":264.33,"body":"had class. And I was trying to"},{"speaker":"Eric Hall","startTime":264.33,"endTime":266.34,"body":"get everybody's phone number"},{"speaker":"Eric Hall","startTime":264.33,"endTime":266.34,"body":"because I wanted to make sure"},{"speaker":"Eric Hall","startTime":266.34,"endTime":271.44,"body":"that I could continue to keep"},{"speaker":"Eric Hall","startTime":266.34,"endTime":271.44,"body":"communications going. And like I"},{"speaker":"Eric Hall","startTime":271.44,"endTime":275.16,"body":"said, I did it kind of selfishly"},{"speaker":"Eric Hall","startTime":271.44,"endTime":275.16,"body":"and didn't know anything about"},{"speaker":"Eric Hall","startTime":275.16,"endTime":280.59,"body":"the president opportunity until"},{"speaker":"Eric Hall","startTime":275.16,"endTime":280.59,"body":"the election time came. So yeah,"},{"speaker":"Eric Hall","startTime":280.98,"endTime":282.09,"body":"it was pretty cool."},{"speaker":"Kyle Mountsier","startTime":282.12,"endTime":284.7,"body":"He was a Debian"},{"speaker":"Kyle Mountsier","startTime":282.12,"endTime":284.7,"body":"president before he actually was"},{"speaker":"Kyle Mountsier","startTime":284.7,"endTime":285.3,"body":"that's uncle"},{"speaker":"Paul Daly","startTime":285.3,"endTime":285.69,"body":"that's,"},{"speaker":"Paul Daly","startTime":286.62,"endTime":288.96,"body":"I mean, that's like a leadership"},{"speaker":"Paul Daly","startTime":286.62,"endTime":288.96,"body":"principle. Right? You give the"},{"speaker":"Paul Daly","startTime":288.96,"endTime":293.01,"body":"responsibility to someone who's"},{"speaker":"Paul Daly","startTime":288.96,"endTime":293.01,"body":"already doing it. Yep. Right."},{"speaker":"Paul Daly","startTime":293.34,"endTime":296.13,"body":"Well, either way, I'm wondering"},{"speaker":"Paul Daly","startTime":293.34,"endTime":296.13,"body":"if you had a campaign on like,"},{"speaker":"Paul Daly","startTime":296.13,"endTime":298.89,"body":"you know, like better snacks in"},{"speaker":"Paul Daly","startTime":296.13,"endTime":298.89,"body":"the waiting room and all that"},{"speaker":"Paul Daly","startTime":298.89,"endTime":301.59,"body":"but but I"},{"speaker":"Eric Hall","startTime":301.59,"endTime":304.98,"body":"promised I promised"},{"speaker":"Eric Hall","startTime":301.59,"endTime":304.98,"body":"everybody a $500 bump on their"},{"speaker":"Eric Hall","startTime":304.98,"endTime":307.11,"body":"trade value as we went through"},{"speaker":"Eric Hall","startTime":304.98,"endTime":307.11,"body":"class."},{"speaker":"Paul Daly","startTime":309.54,"endTime":316.35,"body":"Like we all got"},{"speaker":"Paul Daly","startTime":309.54,"endTime":316.35,"body":"demos, man. Sorry, I had to stop"},{"speaker":"Paul Daly","startTime":316.35,"endTime":318.45,"body":"it there. I had no idea that was"},{"speaker":"Paul Daly","startTime":316.35,"endTime":318.45,"body":"a part of dealer Academy."},{"speaker":"Kyle Mountsier","startTime":318.0,"endTime":321.09,"body":"No, that's so"},{"speaker":"Kyle Mountsier","startTime":318.0,"endTime":321.09,"body":"good. That's so good. So, Eric,"},{"speaker":"Unknown","startTime":318.0,"endTime":329.04,"body":"I got into the business"},{"speaker":"Unknown","startTime":318.0,"endTime":329.04,"body":"about 20 years ago, just after"},{"speaker":"Unknown","startTime":321.12,"endTime":324.33,"body":"I want to hear just, you know,"},{"speaker":"Unknown","startTime":321.12,"endTime":324.33,"body":"for the for everyone that's"},{"speaker":"Unknown","startTime":324.33,"endTime":327.12,"body":"listening. And for you and"},{"speaker":"Unknown","startTime":324.33,"endTime":327.12,"body":"myself and Paul, just kind of"},{"speaker":"Unknown","startTime":327.18,"endTime":330.45,"body":"like, Where was your start in"},{"speaker":"Unknown","startTime":327.18,"endTime":330.45,"body":"auto? Was it sales? Was it"},{"speaker":"Unknown","startTime":329.4,"endTime":335.34,"body":"9/11. I worked in advertising"},{"speaker":"Unknown","startTime":329.4,"endTime":335.34,"body":"prior to that. And that's how I"},{"speaker":"Unknown","startTime":330.45,"endTime":333.06,"body":"service? Was it internet? What"},{"speaker":"Unknown","startTime":330.45,"endTime":333.06,"body":"you know, kind of have you?"},{"speaker":"Unknown","startTime":333.09,"endTime":336.18,"body":"Where have you been? And how did"},{"speaker":"Unknown","startTime":333.09,"endTime":336.18,"body":"you get into the industry? And"},{"speaker":"Unknown","startTime":335.34,"endTime":351.0,"body":"ended up in the car business. So"},{"speaker":"Unknown","startTime":335.34,"endTime":351.0,"body":"been here at Classic for 17"},{"speaker":"Unknown","startTime":336.18,"endTime":337.53,"body":"where have you been since then?"},{"speaker":"Unknown","startTime":336.18,"endTime":337.53,"body":"Yeah,"},{"speaker":"Unknown","startTime":351.0,"endTime":356.22,"body":"years, started out selling cars,"},{"speaker":"Unknown","startTime":351.0,"endTime":356.22,"body":"and got into the internet"},{"speaker":"Unknown","startTime":356.22,"endTime":361.68,"body":"business. I was promoted into"},{"speaker":"Unknown","startTime":356.22,"endTime":361.68,"body":"finance. At the other dealership"},{"speaker":"Unknown","startTime":361.68,"endTime":365.64,"body":"that I was at, went through all"},{"speaker":"Unknown","startTime":361.68,"endTime":365.64,"body":"their they had some changes,"},{"speaker":"Unknown","startTime":366.18,"endTime":369.9,"body":"like most dealerships do. And"},{"speaker":"Unknown","startTime":366.18,"endTime":369.9,"body":"all I wanted to do was get back"},{"speaker":"Unknown","startTime":369.9,"endTime":373.68,"body":"into sales. I had met the"},{"speaker":"Unknown","startTime":369.9,"endTime":373.68,"body":"internet Director here at this"},{"speaker":"Unknown","startTime":373.68,"endTime":377.7,"body":"store while I was at that other"},{"speaker":"Unknown","startTime":373.68,"endTime":377.7,"body":"store and asked her if I could"},{"speaker":"Unknown","startTime":377.7,"endTime":382.59,"body":"come to work and been here ever"},{"speaker":"Unknown","startTime":377.7,"endTime":382.59,"body":"since. So I've been director"},{"speaker":"Unknown","startTime":382.59,"endTime":386.04,"body":"here at Classic for about nine"},{"speaker":"Unknown","startTime":382.59,"endTime":386.04,"body":"actually isn't even 10 years"},{"speaker":"Unknown","startTime":386.04,"endTime":391.68,"body":"now. And pretty much developed"},{"speaker":"Unknown","startTime":386.04,"endTime":391.68,"body":"the BDC I knew where my holes"},{"speaker":"Unknown","startTime":391.68,"endTime":396.03,"body":"are, where as the salesperson"},{"speaker":"Unknown","startTime":391.68,"endTime":396.03,"body":"and how I can use RBC to kind of"},{"speaker":"Unknown","startTime":396.75,"endTime":398.82,"body":"fill those holes. And so that's"},{"speaker":"Unknown","startTime":396.75,"endTime":398.82,"body":"how we've done it."},{"speaker":"Paul Daly","startTime":399.6,"endTime":403.29,"body":"How did you why did"},{"speaker":"Paul Daly","startTime":399.6,"endTime":403.29,"body":"you pick auto? Right? You said"},{"speaker":"Paul Daly","startTime":403.29,"endTime":406.35,"body":"you were doing you were in"},{"speaker":"Paul Daly","startTime":403.29,"endTime":406.35,"body":"advertising like why automotive?"},{"speaker":"Eric Hall","startTime":407.49,"endTime":411.72,"body":"So actually one of"},{"speaker":"Eric Hall","startTime":407.49,"endTime":411.72,"body":"one of my clients when I was in"},{"speaker":"Eric Hall","startTime":411.72,"endTime":416.43,"body":"marketing was one of the Chevy"},{"speaker":"Eric Hall","startTime":411.72,"endTime":416.43,"body":"dealers over here. They were"},{"speaker":"Eric Hall","startTime":416.43,"endTime":420.72,"body":"doing so well. My grandfather"},{"speaker":"Eric Hall","startTime":416.43,"endTime":420.72,"body":"was in the car business up in"},{"speaker":"Eric Hall","startTime":420.72,"endTime":424.74,"body":"Cordyline, Idaho, he was telling"},{"speaker":"Eric Hall","startTime":420.72,"endTime":424.74,"body":"me how great things were. Of"},{"speaker":"Eric Hall","startTime":424.74,"endTime":429.12,"body":"course, these guys here were"},{"speaker":"Eric Hall","startTime":424.74,"endTime":429.12,"body":"killing it. And so that's just"},{"speaker":"Eric Hall","startTime":429.12,"endTime":431.94,"body":"kind of where I ended up. It was"},{"speaker":"Eric Hall","startTime":429.12,"endTime":431.94,"body":"one of those things like"},{"speaker":"Eric Hall","startTime":431.94,"endTime":435.03,"body":"everybody else in the car"},{"speaker":"Eric Hall","startTime":431.94,"endTime":435.03,"body":"business. It was gonna hold me"},{"speaker":"Eric Hall","startTime":435.03,"endTime":441.78,"body":"over until I could find"},{"speaker":"Eric Hall","startTime":435.03,"endTime":441.78,"body":"something else to do 21"},{"speaker":"Kyle Mountsier","startTime":441.78,"endTime":444.66,"body":"day on a"},{"speaker":"Kyle Mountsier","startTime":441.78,"endTime":444.66,"body":"sidewalk fell into a dealership."},{"speaker":"Kyle Mountsier","startTime":444.66,"endTime":447.9,"body":"It was crazy. And then you were"},{"speaker":"Kyle Mountsier","startTime":444.66,"endTime":447.9,"body":"like, there's another job that I"},{"speaker":"Kyle Mountsier","startTime":447.9,"endTime":450.69,"body":"want out there. But for some"},{"speaker":"Kyle Mountsier","startTime":447.9,"endTime":450.69,"body":"reason the doors and on your"},{"speaker":"Kyle Mountsier","startTime":450.69,"endTime":452.07,"body":"way, right on your"},{"speaker":"Paul Daly","startTime":452.07,"endTime":453.45,"body":"way out, you decided"},{"speaker":"Paul Daly","startTime":452.07,"endTime":453.45,"body":"to stay"},{"speaker":"Eric Hall","startTime":455.97,"endTime":460.41,"body":"crazy saying so. I"},{"speaker":"Eric Hall","startTime":455.97,"endTime":460.41,"body":"was salesman of the month first"},{"speaker":"Eric Hall","startTime":460.41,"endTime":463.26,"body":"month in the business and I'm"},{"speaker":"Eric Hall","startTime":460.41,"endTime":463.26,"body":"like, Man, this is this is a lot"},{"speaker":"Eric Hall","startTime":463.26,"endTime":467.58,"body":"of fun. 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In"},{"speaker":"Kyle Mountsier","startTime":478.89,"endTime":482.64,"body":"every single day presents a new"},{"speaker":"Kyle Mountsier","startTime":482.64,"endTime":486.84,"body":"challenge or a new conversation"},{"speaker":"Kyle Mountsier","startTime":482.64,"endTime":486.84,"body":"or anything like that. 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That's one"},{"speaker":"Eric Hall","startTime":587.01,"endTime":591.87,"body":"thing that our owner always"},{"speaker":"Eric Hall","startTime":587.01,"endTime":591.87,"body":"reminds us of, hey, you missed"},{"speaker":"Eric Hall","startTime":591.87,"endTime":595.26,"body":"the you missed that one year."},{"speaker":"Eric Hall","startTime":591.87,"endTime":595.26,"body":"And, you know, we're working to"},{"speaker":"Eric Hall","startTime":595.26,"endTime":599.43,"body":"get back up there. Wait, wait,"},{"speaker":"Eric Hall","startTime":595.26,"endTime":599.43,"body":"wait. So"},{"speaker":"Kyle Mountsier","startTime":599.7,"endTime":602.01,"body":"So You didn't it"},{"speaker":"Kyle Mountsier","startTime":599.7,"endTime":602.01,"body":"was nine years, then you missed"},{"speaker":"Kyle Mountsier","startTime":602.01,"endTime":602.52,"body":"a year,"},{"speaker":"Eric Hall","startTime":603.06,"endTime":607.83,"body":"don't ya? Yeah. 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I"},{"speaker":"Paul Daly","startTime":630.42,"endTime":632.07,"body":"didn't mean to bring"},{"speaker":"Paul Daly","startTime":630.42,"endTime":632.07,"body":"that up. I thought I"},{"speaker":"Kyle Mountsier","startTime":632.069,"endTime":639.179,"body":"was walking"},{"speaker":"Kyle Mountsier","startTime":632.069,"endTime":639.179,"body":"every day and over the intercom,"},{"speaker":"Kyle Mountsier","startTime":639.179,"endTime":641.339,"body":"he goes, number."},{"speaker":"Paul Daly","startTime":642.93,"endTime":650.61,"body":"Remember? car"},{"speaker":"Paul Daly","startTime":642.93,"endTime":650.61,"body":"business? 101. Right. That's so"},{"speaker":"Paul Daly","startTime":650.61,"endTime":651.75,"body":"good. That's so good."},{"speaker":"Eric Hall","startTime":651.93,"endTime":655.62,"body":"So good. Always you"},{"speaker":"Eric Hall","startTime":651.93,"endTime":655.62,"body":"can always sell one more. 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To stay at"},{"speaker":"Kyle Mountsier","startTime":680.67,"endTime":684.6,"body":"the top right? Because you can't"},{"speaker":"Kyle Mountsier","startTime":684.6,"endTime":688.26,"body":"just you can't coast? There's no"},{"speaker":"Kyle Mountsier","startTime":684.6,"endTime":688.26,"body":"coasting. What are you? What are"},{"speaker":"Kyle Mountsier","startTime":688.26,"endTime":691.62,"body":"the challenges right now that"},{"speaker":"Kyle Mountsier","startTime":688.26,"endTime":691.62,"body":"you're that you're facing that,"},{"speaker":"Kyle Mountsier","startTime":691.83,"endTime":695.34,"body":"like aren't needing you to meet"},{"speaker":"Kyle Mountsier","startTime":691.83,"endTime":695.34,"body":"to stay at the top?"},{"speaker":"Eric Hall","startTime":697.16,"endTime":699.68,"body":"You know, right now,"},{"speaker":"Eric Hall","startTime":697.16,"endTime":699.68,"body":"we're like everybody else. 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And"},{"speaker":"Eric Hall","startTime":767.81,"endTime":770.99,"body":"when you've got that kind of"},{"speaker":"Eric Hall","startTime":770.99,"endTime":772.01,"body":"volume, you don't know that"},{"speaker":"Paul Daly","startTime":772.26,"endTime":775.38,"body":"9500, or you open"},{"speaker":"Paul Daly","startTime":772.26,"endTime":775.38,"body":"seven days a week,"},{"speaker":"Eric Hall","startTime":776.069,"endTime":780.359,"body":"necessary. Basically,"},{"speaker":"Eric Hall","startTime":776.069,"endTime":780.359,"body":"five days a week, we do light"},{"speaker":"Eric Hall","startTime":780.359,"endTime":782.639,"body":"maintenance on Saturday, from"},{"speaker":"Eric Hall","startTime":780.359,"endTime":782.639,"body":"eight to one."},{"speaker":"Kyle Mountsier","startTime":783.51,"endTime":786.15,"body":"Wait, you're"},{"speaker":"Kyle Mountsier","startTime":783.51,"endTime":786.15,"body":"only to one on Saturday to"},{"speaker":"Eric Hall","startTime":791.16,"endTime":794.67,"body":"we've got a, you"},{"speaker":"Eric Hall","startTime":791.16,"endTime":794.67,"body":"know, obviously been in the"},{"speaker":"Eric Hall","startTime":794.67,"endTime":797.85,"body":"Dallas Metro learn a huge metro"},{"speaker":"Eric Hall","startTime":794.67,"endTime":797.85,"body":"area where you've got stores"},{"speaker":"Eric Hall","startTime":797.85,"endTime":801.18,"body":"that are open Monday through"},{"speaker":"Eric Hall","startTime":797.85,"endTime":801.18,"body":"Saturday, you know, seven to"},{"speaker":"Eric Hall","startTime":801.18,"endTime":806.85,"body":"nine, seven to 10. We're open"},{"speaker":"Eric Hall","startTime":801.18,"endTime":806.85,"body":"Monday through Friday, services,"},{"speaker":"Eric Hall","startTime":806.85,"endTime":810.66,"body":"seven to six sales is eight to"},{"speaker":"Eric Hall","startTime":806.85,"endTime":810.66,"body":"seven, and then Saturday, eight"},{"speaker":"Eric Hall","startTime":810.69,"endTime":814.47,"body":"to six on sales, a one on"},{"speaker":"Eric Hall","startTime":810.69,"endTime":814.47,"body":"service, or a first service."},{"speaker":"Eric Hall","startTime":815.31,"endTime":815.85,"body":"Wow,"},{"speaker":"Kyle Mountsier","startTime":816.15,"endTime":819.33,"body":"that is like a"},{"speaker":"Kyle Mountsier","startTime":816.15,"endTime":819.33,"body":"lesson in efficiency right"},{"speaker":"Kyle Mountsier","startTime":819.33,"endTime":821.97,"body":"there. Now, there's stuff that"},{"speaker":"Kyle Mountsier","startTime":819.33,"endTime":821.97,"body":"comes along with that, right?"},{"speaker":"Kyle Mountsier","startTime":822.72,"endTime":827.85,"body":"But you have to be executing"},{"speaker":"Kyle Mountsier","startTime":822.72,"endTime":827.85,"body":"things at like a top level, I"},{"speaker":"Kyle Mountsier","startTime":827.85,"endTime":831.48,"body":"don't care how much staff or how"},{"speaker":"Kyle Mountsier","startTime":827.85,"endTime":831.48,"body":"many people? Or how much space,"},{"speaker":"Kyle Mountsier","startTime":831.48,"endTime":835.14,"body":"you have to do all that there's"},{"speaker":"Kyle Mountsier","startTime":831.48,"endTime":835.14,"body":"an efficiency matrix that goes"},{"speaker":"Kyle Mountsier","startTime":835.14,"endTime":840.75,"body":"into operating at that level, at"},{"speaker":"Kyle Mountsier","startTime":835.14,"endTime":840.75,"body":"a whole dealership, and I'm sure"},{"speaker":"Kyle Mountsier","startTime":840.75,"endTime":844.83,"body":"is like, is it just constantly"},{"speaker":"Kyle Mountsier","startTime":840.75,"endTime":844.83,"body":"working as a leadership and"},{"speaker":"Kyle Mountsier","startTime":844.83,"endTime":848.1,"body":"management team to find those"},{"speaker":"Kyle Mountsier","startTime":844.83,"endTime":848.1,"body":"efficiencies in your day?"},{"speaker":"Eric Hall","startTime":849.39,"endTime":851.58,"body":"Constantly, and"},{"speaker":"Eric Hall","startTime":849.39,"endTime":851.58,"body":"that's, that's probably the"},{"speaker":"Eric Hall","startTime":851.58,"endTime":856.98,"body":"biggest thing for us is, is"},{"speaker":"Eric Hall","startTime":851.58,"endTime":856.98,"body":"making sure the team is not only"},{"speaker":"Eric Hall","startTime":856.98,"endTime":862.08,"body":"performing, you know, with their"},{"speaker":"Eric Hall","startTime":856.98,"endTime":862.08,"body":"top level, but doing it in a way"},{"speaker":"Eric Hall","startTime":862.08,"endTime":867.6,"body":"that everybody's cohesive,"},{"speaker":"Eric Hall","startTime":862.08,"endTime":867.6,"body":"everybody's happy. 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But obviously the"},{"speaker":"Paul Daly","startTime":909.06,"endTime":913.26,"body":"inventory situation and all the"},{"speaker":"Paul Daly","startTime":913.26,"endTime":916.47,"body":"other dynamics that are going on"},{"speaker":"Paul Daly","startTime":913.26,"endTime":916.47,"body":"in the markets, what is the one"},{"speaker":"Paul Daly","startTime":916.47,"endTime":919.62,"body":"thing in the last 12 months that"},{"speaker":"Paul Daly","startTime":916.47,"endTime":919.62,"body":"you've, you know, either you're"},{"speaker":"Paul Daly","startTime":919.62,"endTime":923.1,"body":"proud of stuff that you put in"},{"speaker":"Paul Daly","startTime":919.62,"endTime":923.1,"body":"place to make your, your, your"},{"speaker":"Paul Daly","startTime":923.1,"endTime":926.4,"body":"operation smoother, or something"},{"speaker":"Paul Daly","startTime":923.1,"endTime":926.4,"body":"you're most excited about that"},{"speaker":"Paul Daly","startTime":926.4,"endTime":927.75,"body":"you're implementing right now."},{"speaker":"Eric Hall","startTime":929.82,"endTime":933.24,"body":"So the biggest thing"},{"speaker":"Eric Hall","startTime":929.82,"endTime":933.24,"body":"for us and Kyle kind of knows is"},{"speaker":"Eric Hall","startTime":933.24,"endTime":938.58,"body":"that we take a lot of pride in"},{"speaker":"Eric Hall","startTime":933.24,"endTime":938.58,"body":"our buying center. And we, you"},{"speaker":"Eric Hall","startTime":938.58,"endTime":941.67,"body":"know, like everybody else,"},{"speaker":"Eric Hall","startTime":938.58,"endTime":941.67,"body":"acquisition became kind of the"},{"speaker":"Eric Hall","startTime":941.7,"endTime":949.29,"body":"number one priority for us. And,"},{"speaker":"Eric Hall","startTime":941.7,"endTime":949.29,"body":"you know, our GM, guys just"},{"speaker":"Eric Hall","startTime":949.62,"endTime":953.19,"body":"phenomenal guy done an amazing"},{"speaker":"Eric Hall","startTime":949.62,"endTime":953.19,"body":"job of kind of showing me that,"},{"speaker":"Eric Hall","startTime":953.64,"endTime":956.43,"body":"you know, sometimes you got to"},{"speaker":"Eric Hall","startTime":953.64,"endTime":956.43,"body":"think outside the box when that"},{"speaker":"Eric Hall","startTime":956.43,"endTime":961.92,"body":"boxes is not functioning. And,"},{"speaker":"Eric Hall","startTime":956.43,"endTime":961.92,"body":"you know, came up with the idea"},{"speaker":"Eric Hall","startTime":961.92,"endTime":965.97,"body":"that said, Hey, let's let's rent"},{"speaker":"Eric Hall","startTime":961.92,"endTime":965.97,"body":"a tent, put it out by the"},{"speaker":"Eric Hall","startTime":966.0,"endTime":969.6,"body":"service drive, and a couple of"},{"speaker":"Eric Hall","startTime":966.0,"endTime":969.6,"body":"banners that say we buy cars, so"},{"speaker":"Eric Hall","startTime":969.6,"endTime":973.32,"body":"we got to figure out something."},{"speaker":"Eric Hall","startTime":969.6,"endTime":973.32,"body":"And, you know, we started off"},{"speaker":"Eric Hall","startTime":973.32,"endTime":978.75,"body":"with kind of a smaller setup,"},{"speaker":"Eric Hall","startTime":973.32,"endTime":978.75,"body":"which eventually led in person"},{"speaker":"Eric Hall","startTime":978.75,"endTime":984.87,"body":"to buy in an 80 foot by 30 foot."},{"speaker":"Eric Hall","startTime":978.75,"endTime":984.87,"body":"Giant drive, we're,"},{"speaker":"Kyle Mountsier","startTime":985.77,"endTime":987.27,"body":"you know,"},{"speaker":"Kyle Mountsier","startTime":985.77,"endTime":987.27,"body":"knowing that not enough people"},{"speaker":"Kyle Mountsier","startTime":987.27,"endTime":990.63,"body":"know about this thing, because"},{"speaker":"Kyle Mountsier","startTime":987.27,"endTime":990.63,"body":"let me when he says 80 foot by"},{"speaker":"Kyle Mountsier","startTime":990.63,"endTime":994.65,"body":"30 foot giant tent, like"},{"speaker":"Kyle Mountsier","startTime":990.63,"endTime":994.65,"body":"normally, people will set up a"},{"speaker":"Kyle Mountsier","startTime":994.65,"endTime":997.98,"body":"buy center, right? And they're"},{"speaker":"Kyle Mountsier","startTime":994.65,"endTime":997.98,"body":"like, Y'all, we did a buy"},{"speaker":"Kyle Mountsier","startTime":997.98,"endTime":1000.92,"body":"center. And they're like, it's"},{"speaker":"Kyle Mountsier","startTime":997.98,"endTime":1000.92,"body":"like this back office that they"},{"speaker":"Kyle Mountsier","startTime":1000.92,"endTime":1003.89,"body":"finally figured out how to clear"},{"speaker":"Kyle Mountsier","startTime":1000.92,"endTime":1003.89,"body":"out all the cleaning stuff. And"},{"speaker":"Kyle Mountsier","startTime":1003.89,"endTime":1006.86,"body":"they shove two people back there"},{"speaker":"Kyle Mountsier","startTime":1003.89,"endTime":1006.86,"body":"with some computer screens, and"},{"speaker":"Kyle Mountsier","startTime":1006.86,"endTime":1011.03,"body":"they're like, we're buying cars"},{"speaker":"Kyle Mountsier","startTime":1006.86,"endTime":1011.03,"body":"from the ERP. I know this, they"},{"speaker":"Kyle Mountsier","startTime":1011.03,"endTime":1014.06,"body":"only did it because it's Texas,"},{"speaker":"Kyle Mountsier","startTime":1011.03,"endTime":1014.06,"body":"right? You can't."},{"speaker":"Eric Hall","startTime":1016.13,"endTime":1021.56,"body":"It's I'll tell you,"},{"speaker":"Eric Hall","startTime":1016.13,"endTime":1021.56,"body":"I'll tell you a funny story"},{"speaker":"Eric Hall","startTime":1021.56,"endTime":1026.66,"body":"about that, that he may or may"},{"speaker":"Eric Hall","startTime":1021.56,"endTime":1026.66,"body":"not have known. So we were"},{"speaker":"Eric Hall","startTime":1026.66,"endTime":1031.82,"body":"renting this tent originally, we"},{"speaker":"Eric Hall","startTime":1026.66,"endTime":1031.82,"body":"had to then consolidate our 80"},{"speaker":"Eric Hall","startTime":1031.82,"endTime":1035.51,"body":"foot by 30 foot and had to"},{"speaker":"Eric Hall","startTime":1031.82,"endTime":1035.51,"body":"basically go down to a 20 by 20."},{"speaker":"Eric Hall","startTime":1035.51,"endTime":1040.13,"body":"Because the people that we were"},{"speaker":"Eric Hall","startTime":1035.51,"endTime":1040.13,"body":"renting it from had pre rented"},{"speaker":"Eric Hall","startTime":1040.13,"endTime":1045.23,"body":"it out for the Texas State Fair."},{"speaker":"Eric Hall","startTime":1040.13,"endTime":1045.23,"body":"So that's how big this literally"},{"speaker":"Eric Hall","startTime":1045.38,"endTime":1047.57,"body":"was at the State Fair of Texas"},{"speaker":"Eric Hall","startTime":1045.38,"endTime":1047.57,"body":"last year."},{"speaker":"Paul Daly","startTime":1049.58,"endTime":1050.48,"body":"But you got it back"},{"speaker":"Paul Daly","startTime":1049.58,"endTime":1050.48,"body":"now."},{"speaker":"Paul Daly","startTime":1050.51,"endTime":1052.61,"body":"Oh, you ended up buying one. We"},{"speaker":"Eric Hall","startTime":1052.61,"endTime":1054.95,"body":"bought it from them."},{"speaker":"Eric Hall","startTime":1052.61,"endTime":1054.95,"body":"Yeah, we ended up buying it from"},{"speaker":"Eric Hall","startTime":1054.95,"endTime":1059.06,"body":"them because the rental fees"},{"speaker":"Eric Hall","startTime":1054.95,"endTime":1059.06,"body":"that we were paying for it"},{"speaker":"Eric Hall","startTime":1059.84,"endTime":1061.97,"body":"quickly exceeded the cost of it."},{"speaker":"Kyle Mountsier","startTime":1062.0,"endTime":1063.14,"body":"Right. Right."},{"speaker":"Kyle Mountsier","startTime":1062.0,"endTime":1063.14,"body":"Yeah. So"},{"speaker":"Paul Daly","startTime":1063.17,"endTime":1067.46,"body":"so it's 112 106"},{"speaker":"Paul Daly","startTime":1063.17,"endTime":1067.46,"body":"degrees out right now in Texas,"},{"speaker":"Paul Daly","startTime":1067.67,"endTime":1070.49,"body":"as we're as we're talking about"},{"speaker":"Paul Daly","startTime":1067.67,"endTime":1070.49,"body":"with a real feel of about 112"},{"speaker":"Paul Daly","startTime":1070.49,"endTime":1073.55,"body":"And there's this 30 by 80 tent"},{"speaker":"Paul Daly","startTime":1070.49,"endTime":1073.55,"body":"outside what's going on in the"},{"speaker":"Paul Daly","startTime":1073.55,"endTime":1074.51,"body":"tent right now."},{"speaker":"Eric Hall","startTime":1074.9,"endTime":1079.13,"body":"So right now, you"},{"speaker":"Eric Hall","startTime":1074.9,"endTime":1079.13,"body":"know, we we've kind of"},{"speaker":"Eric Hall","startTime":1079.13,"endTime":1082.49,"body":"winterized it a little bit and"},{"speaker":"Eric Hall","startTime":1079.13,"endTime":1082.49,"body":"weatherize that I should say."},{"speaker":"Eric Hall","startTime":1083.39,"endTime":1087.26,"body":"And in doing so, you know, we've"},{"speaker":"Eric Hall","startTime":1083.39,"endTime":1087.26,"body":"been buying everything. We've"},{"speaker":"Eric Hall","startTime":1087.29,"endTime":1091.91,"body":"bought Bentley's Rolls Royces."},{"speaker":"Eric Hall","startTime":1087.29,"endTime":1091.91,"body":"We've kind of become literally"},{"speaker":"Eric Hall","startTime":1091.91,"endTime":1095.0,"body":"the regional buying center, we"},{"speaker":"Eric Hall","startTime":1091.91,"endTime":1095.0,"body":"have dealerships literally that"},{"speaker":"Eric Hall","startTime":1095.0,"endTime":1098.63,"body":"are across the street from us,"},{"speaker":"Eric Hall","startTime":1095.0,"endTime":1098.63,"body":"that send their people to get"},{"speaker":"Eric Hall","startTime":1098.63,"endTime":1104.57,"body":"buy bids from No way, craziest,"},{"speaker":"Eric Hall","startTime":1098.63,"endTime":1104.57,"body":"craziest thing. I can't, I can"},{"speaker":"Eric Hall","startTime":1104.57,"endTime":1107.3,"body":"tell you stories that would like"},{"speaker":"Eric Hall","startTime":1104.57,"endTime":1107.3,"body":"blow your mind."},{"speaker":"Paul Daly","startTime":1107.33,"endTime":1110.12,"body":"Why would they tell"},{"speaker":"Paul Daly","startTime":1107.33,"endTime":1110.12,"body":"me why they would do that?"},{"speaker":"Eric Hall","startTime":1110.78,"endTime":1112.82,"body":"Perception is"},{"speaker":"Eric Hall","startTime":1110.78,"endTime":1112.82,"body":"reality, right? I mean, we've"},{"speaker":"Eric Hall","startTime":1112.82,"endTime":1116.81,"body":"got even some of our salespeople"},{"speaker":"Eric Hall","startTime":1112.82,"endTime":1116.81,"body":"that take you know, we've teamed"},{"speaker":"Eric Hall","startTime":1116.81,"endTime":1121.34,"body":"up with the guy from,"},{"speaker":"Eric Hall","startTime":1116.81,"endTime":1121.34,"body":"givemethevin.com. So we've got"},{"speaker":"Eric Hall","startTime":1121.34,"endTime":1125.57,"body":"one of their wholesalers that"},{"speaker":"Eric Hall","startTime":1121.34,"endTime":1125.57,"body":"comes out every Saturday. And"},{"speaker":"Eric Hall","startTime":1125.57,"endTime":1128.66,"body":"we've got some sales guys that"},{"speaker":"Eric Hall","startTime":1125.57,"endTime":1128.66,"body":"tell their customers only bring"},{"speaker":"Eric Hall","startTime":1128.66,"endTime":1132.23,"body":"your cars in to get appraised on"},{"speaker":"Eric Hall","startTime":1128.66,"endTime":1132.23,"body":"Saturdays because they think"},{"speaker":"Eric Hall","startTime":1132.23,"endTime":1137.39,"body":"that the bids are better through"},{"speaker":"Eric Hall","startTime":1132.23,"endTime":1137.39,"body":"the tent. And that perception"},{"speaker":"Eric Hall","startTime":1137.39,"endTime":1141.59,"body":"has kind of become a reality"},{"speaker":"Eric Hall","startTime":1137.39,"endTime":1141.59,"body":"thing. And like I said, we we"},{"speaker":"Eric Hall","startTime":1141.59,"endTime":1147.47,"body":"buy more Highline vehicles than"},{"speaker":"Eric Hall","startTime":1141.59,"endTime":1147.47,"body":"we ever had,"},{"speaker":"Kyle Mountsier","startTime":1147.5,"endTime":1151.94,"body":"and classic"},{"speaker":"Kyle Mountsier","startTime":1147.5,"endTime":1151.94,"body":"vehicles, like things, you know,"},{"speaker":"Kyle Mountsier","startTime":1152.33,"endTime":1153.47,"body":"road anymore. It's"},{"speaker":"Paul Daly","startTime":1153.47,"endTime":1155.09,"body":"like, it's like"},{"speaker":"Paul Daly","startTime":1153.47,"endTime":1155.09,"body":"bringing the trailer."},{"speaker":"Eric Hall","startTime":1155.42,"endTime":1159.68,"body":"Yeah, I brought it to"},{"speaker":"Eric Hall","startTime":1155.42,"endTime":1159.68,"body":"you said that. That's where I"},{"speaker":"Eric Hall","startTime":1159.68,"endTime":1164.39,"body":"was going. We bought a we bought"},{"speaker":"Eric Hall","startTime":1159.68,"endTime":1164.39,"body":"a travel trailer from people and"},{"speaker":"Eric Hall","startTime":1164.39,"endTime":1167.15,"body":"it kind of sits on the backside"},{"speaker":"Eric Hall","startTime":1164.39,"endTime":1167.15,"body":"of our tent now. So when it's"},{"speaker":"Eric Hall","startTime":1167.15,"endTime":1170.33,"body":"112 we have air conditioning."},{"speaker":"Eric Hall","startTime":1167.15,"endTime":1170.33,"body":"It's the greatest thing in the"},{"speaker":"Eric Hall","startTime":1170.33,"endTime":1173.45,"body":"world. But we literally have our"},{"speaker":"Eric Hall","startTime":1170.33,"endTime":1173.45,"body":"mobile office and air"},{"speaker":"Eric Hall","startTime":1173.45,"endTime":1179.24,"body":"conditioned tent. Yeah, we've,"},{"speaker":"Eric Hall","startTime":1173.45,"endTime":1179.24,"body":"we've we've moved the computers"},{"speaker":"Eric Hall","startTime":1179.24,"endTime":1182.9,"body":"and everything into this travel"},{"speaker":"Eric Hall","startTime":1179.24,"endTime":1182.9,"body":"trailer that sits just, you"},{"speaker":"Eric Hall","startTime":1182.9,"endTime":1188.0,"body":"know, we kind of opened one of"},{"speaker":"Eric Hall","startTime":1182.9,"endTime":1188.0,"body":"the sides of the tent, back the"},{"speaker":"Eric Hall","startTime":1188.03,"endTime":1190.7,"body":"Travel Trailer right up to it"},{"speaker":"Eric Hall","startTime":1188.03,"endTime":1190.7,"body":"and we kind of work through"},{"speaker":"Eric Hall","startTime":1190.7,"endTime":1191.0,"body":"there."},{"speaker":"Paul Daly","startTime":1191.57,"endTime":1196.61,"body":"You are single"},{"speaker":"Paul Daly","startTime":1191.57,"endTime":1196.61,"body":"handedly removing excuses, left"},{"speaker":"Paul Daly","startTime":1196.61,"endTime":1199.97,"body":"and right from everyone who says"},{"speaker":"Paul Daly","startTime":1196.61,"endTime":1199.97,"body":"I don't have the space. I don't"},{"speaker":"Paul Daly","startTime":1200.0,"endTime":1203.93,"body":"have the ability to do it."},{"speaker":"Paul Daly","startTime":1200.0,"endTime":1203.93,"body":"There's somebody else in my area"},{"speaker":"Paul Daly","startTime":1203.93,"endTime":1207.35,"body":"doing a buy center, you're like"},{"speaker":"Paul Daly","startTime":1203.93,"endTime":1207.35,"body":"we put up a tent, and our"},{"speaker":"Paul Daly","startTime":1207.35,"endTime":1209.57,"body":"competitors sending their"},{"speaker":"Paul Daly","startTime":1207.35,"endTime":1209.57,"body":"customers to us."},{"speaker":"Eric Hall","startTime":1210.59,"endTime":1212.9,"body":"If you if you build"},{"speaker":"Eric Hall","startTime":1210.59,"endTime":1212.9,"body":"it, they will come and they"},{"speaker":"Eric Hall","startTime":1212.9,"endTime":1213.35,"body":"have."},{"speaker":"Kyle Mountsier","startTime":1214.129,"endTime":1217.249,"body":"This is this is"},{"speaker":"Kyle Mountsier","startTime":1214.129,"endTime":1217.249,"body":"like the proof case of why brick"},{"speaker":"Kyle Mountsier","startTime":1217.249,"endTime":1221.389,"body":"and mortar stores still are like"},{"speaker":"Kyle Mountsier","startTime":1217.249,"endTime":1221.389,"body":"a big piece of what would it"},{"speaker":"Kyle Mountsier","startTime":1221.389,"endTime":1225.859,"body":"because this is another place"},{"speaker":"Kyle Mountsier","startTime":1221.389,"endTime":1225.859,"body":"that you can find space. Look,"},{"speaker":"Kyle Mountsier","startTime":1225.859,"endTime":1229.189,"body":"nobody has inventory. So it's"},{"speaker":"Kyle Mountsier","startTime":1225.859,"endTime":1229.189,"body":"like, what are you going to do"},{"speaker":"Kyle Mountsier","startTime":1229.189,"endTime":1233.779,"body":"with the empty spaces? Put a big"},{"speaker":"Kyle Mountsier","startTime":1229.189,"endTime":1233.779,"body":"tent out there, put some shines"},{"speaker":"Kyle Mountsier","startTime":1233.779,"endTime":1237.379,"body":"on the thing and buy some cars."},{"speaker":"Kyle Mountsier","startTime":1233.779,"endTime":1237.379,"body":"Right? Wow."},{"speaker":"Eric Hall","startTime":1238.46,"endTime":1240.62,"body":"That's the craziest"},{"speaker":"Eric Hall","startTime":1238.46,"endTime":1240.62,"body":"thing we get. I mean, we get"},{"speaker":"Eric Hall","startTime":1240.62,"endTime":1244.64,"body":"customers to this thing. We've"},{"speaker":"Eric Hall","startTime":1240.62,"endTime":1244.64,"body":"been doing it since April of"},{"speaker":"Eric Hall","startTime":1244.64,"endTime":1250.25,"body":"last year. And we weren't really"},{"speaker":"Eric Hall","startTime":1244.64,"endTime":1250.25,"body":"keeping a true number up until"},{"speaker":"Eric Hall","startTime":1250.25,"endTime":1255.35,"body":"about July or August of last"},{"speaker":"Eric Hall","startTime":1250.25,"endTime":1255.35,"body":"year. So I think we've got true"},{"speaker":"Eric Hall","startTime":1255.35,"endTime":1260.3,"body":"records of about a year and we"},{"speaker":"Eric Hall","startTime":1255.35,"endTime":1260.3,"body":"bought over 1700 cars in that"},{"speaker":"Eric Hall","startTime":1260.3,"endTime":1266.87,"body":"last year. So you know, it's"},{"speaker":"Eric Hall","startTime":1260.3,"endTime":1266.87,"body":"it's paid for itself. And what's"},{"speaker":"Eric Hall","startTime":1266.87,"endTime":1271.64,"body":"the crazy, the craziest thing is"},{"speaker":"Eric Hall","startTime":1266.87,"endTime":1271.64,"body":"the majority, I would say well"},{"speaker":"Eric Hall","startTime":1271.64,"endTime":1276.17,"body":"over 85% of the cars that we"},{"speaker":"Eric Hall","startTime":1271.64,"endTime":1276.17,"body":"buy. are frontline ready?"},{"speaker":"Paul Daly","startTime":1276.35,"endTime":1278.45,"body":"That's exactly that"},{"speaker":"Paul Daly","startTime":1276.35,"endTime":1278.45,"body":"was my next question. How many"},{"speaker":"Paul Daly","startTime":1278.45,"endTime":1279.5,"body":"of those you actually keep it?"},{"speaker":"Kyle Mountsier","startTime":1279.53,"endTime":1281.87,"body":"Well, because"},{"speaker":"Kyle Mountsier","startTime":1279.53,"endTime":1281.87,"body":"probably now people are like"},{"speaker":"Kyle Mountsier","startTime":1281.87,"endTime":1285.29,"body":"they're shining those things up."},{"speaker":"Kyle Mountsier","startTime":1281.87,"endTime":1285.29,"body":"Right? It's like ready to get"},{"speaker":"Kyle Mountsier","startTime":1285.29,"endTime":1287.69,"body":"like, I'm gonna get all if I'm"},{"speaker":"Kyle Mountsier","startTime":1285.29,"endTime":1287.69,"body":"gonna go there. I'm gonna also"},{"speaker":"Kyle Mountsier","startTime":1287.69,"endTime":1289.07,"body":"get all the money, right?"},{"speaker":"Eric Hall","startTime":1289.54,"endTime":1292.93,"body":"Yeah, for sure. And"},{"speaker":"Eric Hall","startTime":1289.54,"endTime":1292.93,"body":"what's crazy is the amount of"},{"speaker":"Eric Hall","startTime":1292.96,"endTime":1296.56,"body":"the amount of times customers"},{"speaker":"Eric Hall","startTime":1292.96,"endTime":1296.56,"body":"tell us man, I didn't know it"},{"speaker":"Eric Hall","startTime":1296.56,"endTime":1298.9,"body":"was this easy. I didn't know you"},{"speaker":"Eric Hall","startTime":1296.56,"endTime":1298.9,"body":"guys bought cars."},{"speaker":"Paul Daly","startTime":1300.43,"endTime":1302.11,"body":"What are you talking"},{"speaker":"Paul Daly","startTime":1300.43,"endTime":1302.11,"body":"about? Like, how do you talk"},{"speaker":"Paul Daly","startTime":1302.11,"endTime":1303.07,"body":"about that in your marketing?"},{"speaker":"Eric Hall","startTime":1303.91,"endTime":1306.88,"body":"It's it's all over"},{"speaker":"Eric Hall","startTime":1303.91,"endTime":1306.88,"body":"our marketing. I mean, we've got"},{"speaker":"Eric Hall","startTime":1306.91,"endTime":1310.81,"body":"great footage of you know,"},{"speaker":"Eric Hall","startTime":1306.91,"endTime":1310.81,"body":"people come in through the tent"},{"speaker":"Eric Hall","startTime":1310.81,"endTime":1315.25,"body":"vehicles through the tent. I"},{"speaker":"Eric Hall","startTime":1310.81,"endTime":1315.25,"body":"mean, I put up pretty much every"},{"speaker":"Eric Hall","startTime":1315.25,"endTime":1320.17,"body":"Saturday, I'll do either a live"},{"speaker":"Eric Hall","startTime":1315.25,"endTime":1320.17,"body":"or video stream of the cars"},{"speaker":"Eric Hall","startTime":1320.17,"endTime":1324.49,"body":"we're getting in the end, we"},{"speaker":"Eric Hall","startTime":1320.17,"endTime":1324.49,"body":"take pictures of the customers"},{"speaker":"Eric Hall","startTime":1324.49,"endTime":1328.6,"body":"coming through, we've done"},{"speaker":"Eric Hall","startTime":1324.49,"endTime":1328.6,"body":"customer testimonials. So it's I"},{"speaker":"Eric Hall","startTime":1328.6,"endTime":1331.09,"body":"mean, it's a huge, huge message"},{"speaker":"Eric Hall","startTime":1328.6,"endTime":1331.09,"body":"for"},{"speaker":"Kyle Mountsier","startTime":1331.16,"endTime":1333.74,"body":"are you marvel"},{"speaker":"Kyle Mountsier","startTime":1331.16,"endTime":1333.74,"body":"like raising their hand? Like"},{"speaker":"Kyle Mountsier","startTime":1333.74,"endTime":1335.39,"body":"I'll take that one when it's"},{"speaker":"Kyle Mountsier","startTime":1333.74,"endTime":1335.39,"body":"ready."},{"speaker":"Eric Hall","startTime":1337.7,"endTime":1342.89,"body":"So funny story is"},{"speaker":"Eric Hall","startTime":1337.7,"endTime":1342.89,"body":"we've actually had customers"},{"speaker":"Eric Hall","startTime":1343.1,"endTime":1346.46,"body":"offering to buy it from the"},{"speaker":"Eric Hall","startTime":1343.1,"endTime":1346.46,"body":"people in the tent."},{"speaker":"Paul Daly","startTime":1347.63,"endTime":1350.36,"body":"Oh, like they're"},{"speaker":"Paul Daly","startTime":1347.63,"endTime":1350.36,"body":"trying to cut you out? Yeah,"},{"speaker":"Paul Daly","startTime":1351.29,"endTime":1355.04,"body":"that's, that's fine. We just"},{"speaker":"Paul Daly","startTime":1351.29,"endTime":1355.04,"body":"have we just have a buyer's fee."},{"speaker":"Paul Daly","startTime":1356.81,"endTime":1359.63,"body":"500 bucks, and then let's just"},{"speaker":"Paul Daly","startTime":1356.81,"endTime":1359.63,"body":"let them go on their"},{"speaker":"Eric Hall","startTime":1362.81,"endTime":1363.89,"body":"paperwork for you."},{"speaker":"Kyle Mountsier","startTime":1364.37,"endTime":1367.79,"body":"That's a man."},{"speaker":"Kyle Mountsier","startTime":1364.37,"endTime":1367.79,"body":"Genius. That's genius."},{"speaker":"Paul Daly","startTime":1368.03,"endTime":1370.13,"body":"We never know we're"},{"speaker":"Paul Daly","startTime":1368.03,"endTime":1370.13,"body":"getting into when we go into"},{"speaker":"Paul Daly","startTime":1370.13,"endTime":1373.25,"body":"these conversations, which is"},{"speaker":"Paul Daly","startTime":1370.13,"endTime":1373.25,"body":"why we like the long form"},{"speaker":"Paul Daly","startTime":1373.25,"endTime":1377.66,"body":"conversation a little bit"},{"speaker":"Paul Daly","startTime":1373.25,"endTime":1377.66,"body":"better. Look, a lot of people"},{"speaker":"Paul Daly","startTime":1377.66,"endTime":1381.38,"body":"are watching and listening these"},{"speaker":"Paul Daly","startTime":1377.66,"endTime":1381.38,"body":"looking for the next level up,"},{"speaker":"Paul Daly","startTime":1381.38,"endTime":1383.75,"body":"or the next little thing they"},{"speaker":"Paul Daly","startTime":1381.38,"endTime":1383.75,"body":"can implement in the store, I"},{"speaker":"Paul Daly","startTime":1383.75,"endTime":1388.22,"body":"think you just gave them a real"},{"speaker":"Paul Daly","startTime":1383.75,"endTime":1388.22,"body":"practical way that that excuses"},{"speaker":"Paul Daly","startTime":1388.22,"endTime":1390.32,"body":"can go to the site and they can"},{"speaker":"Paul Daly","startTime":1388.22,"endTime":1390.32,"body":"actually, you know, a dealer"},{"speaker":"Paul Daly","startTime":1390.32,"endTime":1393.26,"body":"could actually start down this"},{"speaker":"Paul Daly","startTime":1390.32,"endTime":1393.26,"body":"path. And what would your one"},{"speaker":"Paul Daly","startTime":1393.41,"endTime":1396.11,"body":"word of advice to be if you get"},{"speaker":"Paul Daly","startTime":1393.41,"endTime":1396.11,"body":"to speak to everyone else in the"},{"speaker":"Paul Daly","startTime":1396.11,"endTime":1399.26,"body":"industry that's like in your"},{"speaker":"Paul Daly","startTime":1396.11,"endTime":1399.26,"body":"position? Or just above? Just"},{"speaker":"Paul Daly","startTime":1399.26,"endTime":1403.13,"body":"below? What What would you say"},{"speaker":"Paul Daly","startTime":1399.26,"endTime":1403.13,"body":"their focus should be over the"},{"speaker":"Paul Daly","startTime":1403.13,"endTime":1406.13,"body":"next six months? Wow."},{"speaker":"Eric Hall","startTime":1408.98,"endTime":1411.23,"body":"To me, it's, it's"},{"speaker":"Eric Hall","startTime":1408.98,"endTime":1411.23,"body":"still going to be at least for"},{"speaker":"Eric Hall","startTime":1411.26,"endTime":1415.64,"body":"us, it's still in that"},{"speaker":"Eric Hall","startTime":1411.26,"endTime":1415.64,"body":"acquisition mode, and, you know,"},{"speaker":"Eric Hall","startTime":1415.64,"endTime":1419.9,"body":"stuffs not really releasing, you"},{"speaker":"Eric Hall","startTime":1415.64,"endTime":1419.9,"body":"know, you've got OEMs that say,"},{"speaker":"Eric Hall","startTime":1419.9,"endTime":1423.05,"body":"oh, yeah, we're gonna be going"},{"speaker":"Eric Hall","startTime":1419.9,"endTime":1423.05,"body":"into fourth quarter a little bit"},{"speaker":"Eric Hall","startTime":1423.05,"endTime":1427.22,"body":"stronger with production wise"},{"speaker":"Eric Hall","startTime":1423.05,"endTime":1427.22,"body":"and Toyota, you know, to me,"},{"speaker":"Eric Hall","startTime":1427.22,"endTime":1430.73,"body":"Toyota is probably one of the"},{"speaker":"Eric Hall","startTime":1427.22,"endTime":1430.73,"body":"best brands when it comes to"},{"speaker":"Eric Hall","startTime":1430.73,"endTime":1434.66,"body":"logistics, and when they come"},{"speaker":"Eric Hall","startTime":1430.73,"endTime":1434.66,"body":"out and scale their production"},{"speaker":"Eric Hall","startTime":1434.66,"endTime":1438.23,"body":"numbers back again, that tells"},{"speaker":"Eric Hall","startTime":1434.66,"endTime":1438.23,"body":"me that things are, you know,"},{"speaker":"Eric Hall","startTime":1438.26,"endTime":1442.7,"body":"not loosened up as much as other"},{"speaker":"Eric Hall","startTime":1438.26,"endTime":1442.7,"body":"people are saying. So the"},{"speaker":"Eric Hall","startTime":1442.7,"endTime":1448.79,"body":"acquisition you know, is still"},{"speaker":"Eric Hall","startTime":1442.7,"endTime":1448.79,"body":"going to be a huge one. And keep"},{"speaker":"Eric Hall","startTime":1448.79,"endTime":1452.66,"body":"in coming in six months, we'll"},{"speaker":"Eric Hall","startTime":1448.79,"endTime":1452.66,"body":"be going into the end of the"},{"speaker":"Eric Hall","startTime":1452.66,"endTime":1458.69,"body":"year, so holiday time, keeping"},{"speaker":"Eric Hall","startTime":1452.66,"endTime":1458.69,"body":"your people aware keeping your"},{"speaker":"Eric Hall","startTime":1458.69,"endTime":1466.1,"body":"people say happy but you know,"},{"speaker":"Eric Hall","startTime":1458.69,"endTime":1466.1,"body":"obviously holidays are a rough"},{"speaker":"Eric Hall","startTime":1466.1,"endTime":1468.95,"body":"time for a lot of people and"},{"speaker":"Eric Hall","startTime":1466.1,"endTime":1468.95,"body":"sometimes we forget about those."},{"speaker":"Eric Hall","startTime":1469.28,"endTime":1473.72,"body":"So you know being being top of"},{"speaker":"Eric Hall","startTime":1469.28,"endTime":1473.72,"body":"mind with your with your"},{"speaker":"Eric Hall","startTime":1474.71,"endTime":1479.72,"body":"teammates and just being present"},{"speaker":"Eric Hall","startTime":1474.71,"endTime":1479.72,"body":"for your for your people in"},{"speaker":"Eric Hall","startTime":1479.72,"endTime":1480.23,"body":"general."},{"speaker":"Kyle Mountsier","startTime":1480.44,"endTime":1483.62,"body":"Man, that's so"},{"speaker":"Kyle Mountsier","startTime":1480.44,"endTime":1483.62,"body":"good. It's like what can you be"},{"speaker":"Kyle Mountsier","startTime":1483.62,"endTime":1488.39,"body":"thinking about now as a business"},{"speaker":"Kyle Mountsier","startTime":1483.62,"endTime":1488.39,"body":"to make sure that the holidays"},{"speaker":"Kyle Mountsier","startTime":1488.39,"endTime":1491.93,"body":"for your people for your"},{"speaker":"Kyle Mountsier","startTime":1488.39,"endTime":1491.93,"body":"community, for everyone around"},{"speaker":"Kyle Mountsier","startTime":1491.96,"endTime":1495.2,"body":"are well taken care of because"},{"speaker":"Kyle Mountsier","startTime":1491.96,"endTime":1495.2,"body":"there's some careful planning"},{"speaker":"Kyle Mountsier","startTime":1495.2,"endTime":1498.38,"body":"that goes into that right. There"},{"speaker":"Kyle Mountsier","startTime":1495.2,"endTime":1498.38,"body":"might be some accruing some some"},{"speaker":"Kyle Mountsier","startTime":1498.38,"endTime":1501.38,"body":"funds to make sure that people"},{"speaker":"Kyle Mountsier","startTime":1498.38,"endTime":1501.38,"body":"are doing care of or your"},{"speaker":"Kyle Mountsier","startTime":1501.44,"endTime":1505.07,"body":"bonuses or the great Christmas"},{"speaker":"Kyle Mountsier","startTime":1501.44,"endTime":1505.07,"body":"party? Or maybe someone's"},{"speaker":"Kyle Mountsier","startTime":1505.07,"endTime":1508.67,"body":"struggling in your in, you know,"},{"speaker":"Kyle Mountsier","startTime":1505.07,"endTime":1508.67,"body":"in an amongst you like, what are"},{"speaker":"Kyle Mountsier","startTime":1508.67,"endTime":1512.27,"body":"you doing right now to prepare"},{"speaker":"Kyle Mountsier","startTime":1508.67,"endTime":1512.27,"body":"to take care of your people in"},{"speaker":"Kyle Mountsier","startTime":1512.27,"endTime":1515.9,"body":"the next like four to six"},{"speaker":"Kyle Mountsier","startTime":1512.27,"endTime":1515.9,"body":"months? That is, that's a"},{"speaker":"Kyle Mountsier","startTime":1515.9,"endTime":1520.22,"body":"student. That's I don't I don't"},{"speaker":"Kyle Mountsier","startTime":1515.9,"endTime":1520.22,"body":"think I've ever thought of like"},{"speaker":"Kyle Mountsier","startTime":1520.22,"endTime":1523.52,"body":"I've never asked that question"},{"speaker":"Kyle Mountsier","startTime":1520.22,"endTime":1523.52,"body":"and ever been like someone's"},{"speaker":"Kyle Mountsier","startTime":1523.52,"endTime":1526.28,"body":"going to tell me what to do to"},{"speaker":"Kyle Mountsier","startTime":1523.52,"endTime":1526.28,"body":"take care of their people in six"},{"speaker":"Kyle Mountsier","startTime":1526.28,"endTime":1529.16,"body":"months from now. And that is"},{"speaker":"Kyle Mountsier","startTime":1526.28,"endTime":1529.16,"body":"yeah, I appreciate that. That"},{"speaker":"Kyle Mountsier","startTime":1529.16,"endTime":1532.97,"body":"was a that was a bold and very"},{"speaker":"Kyle Mountsier","startTime":1529.16,"endTime":1532.97,"body":"well timed answer. I appreciate"},{"speaker":"Kyle Mountsier","startTime":1532.97,"endTime":1533.12,"body":"it."},{"speaker":"Paul Daly","startTime":1534.79,"endTime":1537.22,"body":"Thank you. Eric Hall"},{"speaker":"Paul Daly","startTime":1534.79,"endTime":1537.22,"body":"Classic Chevrolet."},{"speaker":"Paul Daly","startTime":1537.34,"endTime":1539.89,"body":"Thank you so much for spending a"},{"speaker":"Paul Daly","startTime":1537.34,"endTime":1539.89,"body":"few minutes with us. We can't"},{"speaker":"Paul Daly","startTime":1539.89,"endTime":1541.78,"body":"wait to hang out with you at"},{"speaker":"Paul Daly","startTime":1539.89,"endTime":1541.78,"body":"ASOTU CON."},{"speaker":"Eric Hall","startTime":1542.27,"endTime":1545.54,"body":"And I'm looking"},{"speaker":"Eric Hall","startTime":1542.27,"endTime":1545.54,"body":"forward to it. So that's gonna"},{"speaker":"Eric Hall","startTime":1545.54,"endTime":1546.29,"body":"be a great time."},{"speaker":"Paul Daly","startTime":1547.01,"endTime":1548.87,"body":"Well, thanks for"},{"speaker":"Paul Daly","startTime":1547.01,"endTime":1548.87,"body":"being here with us today. We'll"},{"speaker":"Paul Daly","startTime":1548.87,"endTime":1549.44,"body":"talk to you soon."},{"speaker":"Eric Hall","startTime":1549.8,"endTime":1550.97,"body":"Thanks, guys take"},{"speaker":"Eric Hall","startTime":1549.8,"endTime":1550.97,"body":"care."},{"speaker":"Paul Daly","startTime":1555.44,"endTime":1557.3,"body":"So it's easy for"},{"speaker":"Paul Daly","startTime":1555.44,"endTime":1557.3,"body":"people to think because their"},{"speaker":"Paul Daly","startTime":1557.3,"endTime":1560.81,"body":"store isn't that big that the"},{"speaker":"Paul Daly","startTime":1557.3,"endTime":1560.81,"body":"person doesn't have any input."},{"speaker":"Paul Daly","startTime":1560.81,"endTime":1563.27,"body":"Like they can't speak into their"},{"speaker":"Paul Daly","startTime":1560.81,"endTime":1563.27,"body":"situation, because you don't"},{"speaker":"Paul Daly","startTime":1563.27,"endTime":1565.55,"body":"know how it is because you have"},{"speaker":"Paul Daly","startTime":1563.27,"endTime":1565.55,"body":"this big store with all these"},{"speaker":"Paul Daly","startTime":1565.55,"endTime":1568.43,"body":"resources in a major market. I"},{"speaker":"Paul Daly","startTime":1565.55,"endTime":1568.43,"body":"think Eric just gave us some"},{"speaker":"Paul Daly","startTime":1568.43,"endTime":1573.77,"body":"really, really practical ways to"},{"speaker":"Paul Daly","startTime":1568.43,"endTime":1573.77,"body":"get excuses out of the"},{"speaker":"Paul Daly","startTime":1573.77,"endTime":1576.89,"body":"vocabulary, especially I mean,"},{"speaker":"Paul Daly","startTime":1573.77,"endTime":1576.89,"body":"selling that many used cars out"},{"speaker":"Paul Daly","startTime":1576.89,"endTime":1579.86,"body":"of a tent, buying the types of"},{"speaker":"Paul Daly","startTime":1576.89,"endTime":1579.86,"body":"cars that they're buying out of"},{"speaker":"Paul Daly","startTime":1579.86,"endTime":1584.15,"body":"a tent in Texas, like that they"},{"speaker":"Paul Daly","startTime":1579.86,"endTime":1584.15,"body":"rented from the Texas State"},{"speaker":"Paul Daly","startTime":1584.15,"endTime":1587.48,"body":"Fair, and then it became a"},{"speaker":"Paul Daly","startTime":1584.15,"endTime":1587.48,"body":"thing. Like, come on, man."},{"speaker":"Kyle Mountsier","startTime":1587.0,"endTime":1590.99,"body":"It really it's"},{"speaker":"Kyle Mountsier","startTime":1587.0,"endTime":1590.99,"body":"wild because it and what's crazy"},{"speaker":"Kyle Mountsier","startTime":1590.99,"endTime":1594.11,"body":"is they didn't start with the"},{"speaker":"Kyle Mountsier","startTime":1590.99,"endTime":1594.11,"body":"massive tent They started with"},{"speaker":"Kyle Mountsier","startTime":1594.11,"endTime":1595.64,"body":"okay, we need this thing."},{"speaker":"Paul Daly","startTime":1595.67,"endTime":1596.39,"body":"Let's try it."},{"speaker":"Kyle Mountsier","startTime":1596.42,"endTime":1599.51,"body":"Let's grow and"},{"speaker":"Kyle Mountsier","startTime":1596.42,"endTime":1599.51,"body":"let's grow and let's grow it"},{"speaker":"Kyle Mountsier","startTime":1600.11,"endTime":1603.26,"body":"look Classic Chevy. At some"},{"speaker":"Kyle Mountsier","startTime":1600.11,"endTime":1603.26,"body":"point. I don't know when this"},{"speaker":"Kyle Mountsier","startTime":1603.26,"endTime":1606.95,"body":"was didn't wake up and be like,"},{"speaker":"Kyle Mountsier","startTime":1603.26,"endTime":1606.95,"body":"cool. Now we're selling 1000"},{"speaker":"Kyle Mountsier","startTime":1606.95,"endTime":1612.02,"body":"cars this month. Yeah, right. So"},{"speaker":"Kyle Mountsier","startTime":1606.95,"endTime":1612.02,"body":"now, you know, there's"},{"speaker":"Kyle Mountsier","startTime":1612.02,"endTime":1615.92,"body":"perspective, obviously, that a"},{"speaker":"Kyle Mountsier","startTime":1612.02,"endTime":1615.92,"body":"large group can or a large"},{"speaker":"Kyle Mountsier","startTime":1615.92,"endTime":1619.4,"body":"dealer can do different things,"},{"speaker":"Kyle Mountsier","startTime":1615.92,"endTime":1619.4,"body":"right with resources and people"},{"speaker":"Kyle Mountsier","startTime":1619.4,"endTime":1624.23,"body":"in time and money. But the"},{"speaker":"Kyle Mountsier","startTime":1619.4,"endTime":1624.23,"body":"practicality of going from, you"},{"speaker":"Kyle Mountsier","startTime":1624.23,"endTime":1627.08,"body":"know, starting in a place saying"},{"speaker":"Kyle Mountsier","startTime":1624.23,"endTime":1627.08,"body":"hey, look, we just need to buy"},{"speaker":"Kyle Mountsier","startTime":1627.08,"endTime":1629.6,"body":"more cars, we need to we need to"},{"speaker":"Kyle Mountsier","startTime":1627.08,"endTime":1629.6,"body":"solve this inventory problem."},{"speaker":"Kyle Mountsier","startTime":1629.78,"endTime":1633.77,"body":"And then stepping into now where"},{"speaker":"Kyle Mountsier","startTime":1629.78,"endTime":1633.77,"body":"they actually own the tent."},{"speaker":"Kyle Mountsier","startTime":1633.86,"endTime":1636.17,"body":"Right? They didn't do that at"},{"speaker":"Kyle Mountsier","startTime":1633.86,"endTime":1636.17,"body":"the beginning. They didn't pop"},{"speaker":"Kyle Mountsier","startTime":1636.17,"endTime":1638.72,"body":"up one day and be like,"},{"speaker":"Kyle Mountsier","startTime":1636.17,"endTime":1638.72,"body":"everyone, we're gonna buy a"},{"speaker":"Kyle Mountsier","startTime":1638.72,"endTime":1641.09,"body":"massive tent. And if it doesn't"},{"speaker":"Kyle Mountsier","startTime":1638.72,"endTime":1641.09,"body":"work, you're all fired."},{"speaker":"Paul Daly","startTime":1641.12,"endTime":1643.28,"body":"Yeah, right. Not if"},{"speaker":"Paul Daly","startTime":1641.12,"endTime":1643.28,"body":"not even close. They're just"},{"speaker":"Paul Daly","startTime":1643.28,"endTime":1645.77,"body":"willing. I think it's just that"},{"speaker":"Paul Daly","startTime":1643.28,"endTime":1645.77,"body":"mentality of being willing to"},{"speaker":"Paul Daly","startTime":1645.77,"endTime":1648.17,"body":"try something. Let's try"},{"speaker":"Paul Daly","startTime":1645.77,"endTime":1648.17,"body":"something is okay if it doesn't"},{"speaker":"Paul Daly","startTime":1648.17,"endTime":1648.47,"body":"work."},{"speaker":"Michael Cirillo","startTime":1648.5,"endTime":1651.59,"body":"Yep. This"},{"speaker":"Michael Cirillo","startTime":1648.5,"endTime":1651.59,"body":"actually reminded me of I want"},{"speaker":"Michael Cirillo","startTime":1651.59,"endTime":1655.13,"body":"to say it was one of my first"},{"speaker":"Michael Cirillo","startTime":1651.59,"endTime":1655.13,"body":"times actually seeing Kyle. And"},{"speaker":"Michael Cirillo","startTime":1655.13,"endTime":1658.52,"body":"he did this was when you're"},{"speaker":"Michael Cirillo","startTime":1655.13,"endTime":1658.52,"body":"still in store, and you did a"},{"speaker":"Michael Cirillo","startTime":1658.52,"endTime":1661.28,"body":"video commercial. You were like"},{"speaker":"Michael Cirillo","startTime":1658.52,"endTime":1661.28,"body":"walking through the store. You"},{"speaker":"Michael Cirillo","startTime":1661.28,"endTime":1664.07,"body":"had a cool narrative. Cool"},{"speaker":"Michael Cirillo","startTime":1661.28,"endTime":1664.07,"body":"camera was the vroom The vroom"},{"speaker":"Michael Cirillo","startTime":1664.07,"endTime":1667.76,"body":"commercial Reapers show? Yeah,"},{"speaker":"Michael Cirillo","startTime":1664.07,"endTime":1667.76,"body":"but your narrative around that"},{"speaker":"Michael Cirillo","startTime":1667.76,"endTime":1672.08,"body":"whole thing was, there's nothing"},{"speaker":"Michael Cirillo","startTime":1667.76,"endTime":1672.08,"body":"they're doing that I can't do as"},{"speaker":"Michael Cirillo","startTime":1672.08,"endTime":1677.3,"body":"a single point, as a gripe as"},{"speaker":"Michael Cirillo","startTime":1672.08,"endTime":1677.3,"body":"whatever. And here we have, you"},{"speaker":"Michael Cirillo","startTime":1677.3,"endTime":1681.17,"body":"know, an example of that, where"},{"speaker":"Michael Cirillo","startTime":1677.3,"endTime":1681.17,"body":"it's like, yeah, hey, we can"},{"speaker":"Michael Cirillo","startTime":1681.17,"endTime":1684.77,"body":"take a proof of concept. Try it"},{"speaker":"Michael Cirillo","startTime":1681.17,"endTime":1684.77,"body":"at a small scale. And, and"},{"speaker":"Michael Cirillo","startTime":1684.77,"endTime":1687.53,"body":"really just the emphasis on"},{"speaker":"Michael Cirillo","startTime":1684.77,"endTime":1687.53,"body":"acquisition, I think is really,"},{"speaker":"Michael Cirillo","startTime":1687.86,"endTime":1691.25,"body":"really interesting. I'm really"},{"speaker":"Michael Cirillo","startTime":1687.86,"endTime":1691.25,"body":"fascinated by self sustaining"},{"speaker":"Michael Cirillo","startTime":1691.25,"endTime":1694.49,"body":"ecosystems, which it sounds like"},{"speaker":"Michael Cirillo","startTime":1691.25,"endTime":1694.49,"body":"that's what they're building at"},{"speaker":"Michael Cirillo","startTime":1694.49,"endTime":1695.84,"body":"Classic. Yeah, so"},{"speaker":"Paul Daly","startTime":1695.84,"endTime":1698.12,"body":"looking forward to"},{"speaker":"Paul Daly","startTime":1695.84,"endTime":1698.12,"body":"you to meet Eric Hall at ASOTU"},{"speaker":"Paul Daly","startTime":1698.12,"endTime":1700.43,"body":"CON. Ask them all the questions"},{"speaker":"Paul Daly","startTime":1698.12,"endTime":1700.43,"body":"in person. I want to see more"},{"speaker":"Paul Daly","startTime":1700.43,"endTime":1703.16,"body":"pictures of the tent though,"},{"speaker":"Paul Daly","startTime":1700.43,"endTime":1703.16,"body":"haven't seen nearly enough, so"},{"speaker":"Paul Daly","startTime":1703.16,"endTime":1706.16,"body":"we have Michael Cirilo Kyle"},{"speaker":"Paul Daly","startTime":1703.16,"endTime":1706.16,"body":"Mountsier. Thanks for joining us"},{"speaker":"Paul Daly","startTime":1706.19,"endTime":1707.03,"body":"on Auto Collabs."},{"speaker":"Unknown","startTime":1708.83,"endTime":1712.28,"body":"Sign up for our free"},{"speaker":"Unknown","startTime":1708.83,"endTime":1712.28,"body":"and fun to read daily email for"},{"speaker":"Unknown","startTime":1712.28,"endTime":1716.09,"body":"free shot of relevant news and"},{"speaker":"Unknown","startTime":1712.28,"endTime":1716.09,"body":"automotive, retail media and pop"},{"speaker":"Unknown","startTime":1716.09,"endTime":1721.91,"body":"culture. You can get it now at"},{"speaker":"Unknown","startTime":1716.09,"endTime":1721.91,"body":"ASOTU.com That's ASOTU.com If"},{"speaker":"Unknown","startTime":1721.91,"endTime":1725.21,"body":"you love this podcast, please"},{"speaker":"Unknown","startTime":1721.91,"endTime":1725.21,"body":"leave us a review and share it"},{"speaker":"Unknown","startTime":1725.21,"endTime":1728.24,"body":"with a friend. Thanks again for"},{"speaker":"Unknown","startTime":1725.21,"endTime":1728.24,"body":"listening. We'll see you next"},{"speaker":"Unknown","startTime":1728.24,"endTime":1728.45,"body":"time."}]}