Conversations with Roberto
How are the best products actually made?
Not the press release version; the real decisions, the trade-offs, the turning points.
On Conversations with Roberto, industrial designer Roberto Inderbitzin sits down with the designers, founders, and leaders behind some of the world's most recognized products.
Long-form, conversations
Guests include Guy Kawasaki (Canva, Apple), Chris Bangle (former BMW Design Director), Robert Brunner (Ammunition, Beats by Dre), Joe Foster (Reebok), Kevin Bethune (Nike, BCG), and Jay Samit.
New episodes monthly.
Produced by REFRAME Design, Zürich.
Conversations with Roberto
#16 | Redefining Design Leadership | Kevin Bethune
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In today’s inspiring 16th episode, we welcome Kevin Bethune, a visionary who blends engineering, business strategy, and design into a groundbreaking career. Kevin's journey from nuclear engineering to designing iconic Nike products is a testament to curiosity and conviction. Now the founder of Dreams, Design, and Life, he shares his philosophy on human-centered design, highlighting inclusivity, empathy, and multidisciplinary collaboration. Kevin reveals how empowering teams, embracing non-linear paths, and making space for creativity drive innovation. He also discusses how design can create a more ethical and sustainable future, drawing insights from his TED talks and books. Don’t miss this conversation with an innovator redefining design and leadership.
Learn more about Kevin:
- Website: Dreams, Design, and Life
- LinkedIn: Kevin Bethune
- Books: Reimagining Design: Unlocking Strategic Innovation by Kevin Bethune
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