You Gotta Find Your People

About the Guests
Drew Holcomb is a true pioneer in the independent music world. As the frontman of Drew Holcomb & The Neighbors, he has not only earned over 500 million global streams and sold more than 400,000 albums but has also built an enduring career that seamlessly blends artistry with entrepreneurship. Over the past two decades, Drew has been a leading figure in contemporary Americana and roots music, headlining global festivals like Bonnaroo, Stagecoach, and BottleRock. He’s also the founder of Moon River Music Festival, an event that has become a staple in the Chattanooga music scene, and Magnolia Record Club, a monthly vinyl subscription service. In addition to his musical career, Drew has ventured into the spirits industry with Sweetens Cove Whiskey, collaborating with Peyton Manning and Andy Roddick, further demonstrating his entrepreneurial spirit.

Kelsi Walker is a singer-songwriter and storyteller whose music blends raw emotion with indie rock and Americana influences. Known for her authentic voice, Kelsi crafts songs that explore love, loss, and self-discovery. She is also the Director of Communications at the Knoxville Entrepreneur Center and the founder of Free Women Waltzing Club, an initiative supporting paid opportunities for female musicians.

Why This Matters
Drew Holcomb’s career is a testament to the power of community, resilience, and creative entrepreneurship. In this episode, Chris, Drew, and Kelsi explore how finding your people—whether fans, collaborators, or business partners—can be the catalyst for success in the creative world. Drew’s journey spans over two decades of growth, from playing small venues to headlining major festivals and building a diverse set of entrepreneurial ventures. The episode delves into the balance of maintaining creative integrity while navigating the challenges of managing a sustainable business. Drew’s story illustrates how investing in relationships—both personal and professional—has been the driving force behind his success.

This conversation dives deep into the practicalities of building a career in music, including how to diversify revenue streams, balance creative passion with business decisions, and cultivate an audience that’s not just passive, but actively engaged. For musicians and entrepreneurs alike, the insights shared in this episode will provide a roadmap for turning passion into lasting impact.

Key Takeaways:

• The Power of Community: Building an authentic connection with your audience is the foundation of a sustainable career.
  
  
• Entrepreneurship in Music: Drew’s career shows how artists can leverage their creativity into diverse business ventures, from festivals to whiskey, while staying true to their roots.
  
  
• Investing in Relationships: Success is built on real, meaningful connections—not just with your fans, but with your team, collaborators, and partners.
  
  
• Creative Resilience: In the world of music and business, adapting and evolving yo

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Listen to all episodes of the Big Ideas Welcome podcast, available now on your favorite streaming platforms, YouTube, and at bigideaswelcome.com.

This Big Ideas Welcome podcast is brought to you by Knoxville Entrepreneur Center, hosted and curated by KEC Chief Experience Officer Chris McAdoo, and produced and edited by Palm Tree Pod Co.

A special thanks to K BREW for making this episode possible.

Original theme music “Thinking of You” courtesy of and copyright Kelsi Walker.