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Tanis Jorge is the founder of The Cofounder’s Hub, author of The Cofounder's Handbook, and cofounder of unicorn tech company, Trulioo. Tanis has successfully started and exited 4 companies with the same cofounder, making her an expert in both entrepreneurship and the cofounder relationship. 

In this conversation, Tanis shares:

• Her entrepreneurial journey, including how she first met her cofounder
• How her cofounder relationship evolved over time through various life stages
• The process of starting a business and aligning goals with cofounders
• Strategies to discern if a cofounder partnership is going to work
• How to cultivate strong business relationships for success

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Get The Cofounder's Handbook
Visit the Cofounder's Hub
Connect with Tanis on LinkedIn
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In this episode, we cover:
(01:57) Tanis' Early Life and Entrepreneurial Journey

(05:31) Understanding the Cofounder Dynamic

(08:58) The Importance of Trust and Value Alignment

(16:17) Challenges of Balancing Parenthood and Entrepreneurship

(21:01) The Importance of Diverse Skill Sets in Cofounder Partnerships

(23:47) Importance of Partnership Agreements

(26:36) Recognizing Early Signs of Partnership Trouble

(28:43) The Golden Rule in Business Partnerships

(29:38) Understanding Conflict Styles in Business

(30:14) The Value of Self-Reflection in Business

(31:15) The Two Types of Founders Seeking Help

(38:14) The Importance of Early Exit Strategy Discussions

(40:47) The Process of Selling a Business