Crazy Until It's Not: Startups, Venture Capital & Big Ideas
Crazy Until It's Not: Startups, Venture Capital & Big Ideas
My firstminute | Peter Fenton, Benchmark Capital
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What has Peter Fenton learned from his experience as one of Benchmark’s General Partners?
- Nurture relational curiosity
- VC is a youthful business
- Business logic doesn’t age well but human nature does
There are just a few of the things he discusses with us in this episode of my firstminute from June 2020.
Peter became a General Partner at Benchmark a little more than a decade ago after graduating from Stanford, part of the famous class of 1994 (which included the likes of Brian Acton, the founder of WhatsApp, and David Sacks, the C.E.O. of Zenefits). Peter was an early investor in Twitter, back when it had 25 employees and sat on the board until 2017.
Peter's current investments include EngineYard, Lithium, New Relic, Pentaho, Polyvore, Terracotta, Yelp and Zendesk. He also sits on a number of boards including Yelp, Docker, Zuora and many more.
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First minute capital is a $100
million seed fund, proudly backed
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by a number of tech founder LPs,
including 30 unicorn founders.
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Part of our DNA is to take wisdom
and lessons learned from one generation
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of successful entrepreneurs and share
those lessons and pieces of advice
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with the next generation
of successful founders.
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And that's really
what this webinar series is all about.
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My first minute is a fun opportunity
to informally speak to
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some of the world's top founders
on the first minutes of their careers
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and how they see the world
and general leadership advice.
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My name is Elliot O'Connor on the founder
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and CEO of Frontier and a former
first minute capital investor.
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And today I'm speaking to Peter
Fenton, general partner at Benchmark.
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Peter, it is a real honor.
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It's a real pleasure.
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You and I had some great conversations
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over the last couple of years,
and I always come away from them feeling
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a lot smarter and struck by just
how thoughtful you you are.
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About just about
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every question that a venture capitalists
probably ask themselves over a career.
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And I'm really excited to be able
to share this with the wider audience.
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And we've done an incredibly high
wattage group today,
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mostly peers across venture
and the ecosystem.
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So I'll kind of try my hand at ask
you a few questions,
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but that will also kind of turn
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the conversation over to to a wider
kind of Q&A format pretty, pretty quickly,
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because I I'm sure people have plenty
of great, interesting questions to ask you
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and for
the kind of the short story on you.
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And I think it could take up quite,
quite a long time of the of the talk
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so I'll do a brisk
one is obviously your general partner
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at Benchmark and you've been there
since 2007 I believe, and you've invested
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in in so many amazing companies and you're
a leader of the venture industry.
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You've backed the likes of Twitter,
Docker, Suarez, Zendesk,
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the list goes on and you know that
that track record has obviously earned
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a spot on the Midas list since 27
every single year.
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So so, you know, you're
you're at the top of your game
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and have been for a very long time.
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And that's that's quite
something in the business that you're in.
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Previously, you were obviously direct sell
another well-known fund
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and you spent much of your life
really at the center of the tech ecosystem
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and in Silicon Valley
having even grown up there.
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So, you know, really
a pleasure to have you here today.
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And we're going to jump around
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and ask a few different kind of questions
and touch on a few different topics.
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I thought I might start off with something
I'm really interested in your honesty
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right now.
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Kind of you're a leader of the industry
or you're at the top of your game,
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as I said.
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And it's hard to believe that Peter Fenton
could be bad at anything.
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But I'm just curious,
when you started off in Benchmark
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sorry at Excel 2026 or so,
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what what came naturally to you
when you joined
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the venture industry and what time
kind of came less naturally to you?
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What did you really have to work on?
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I appreciate that question.
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I want to devote a little time
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not to be sanctimonious for the righteous,
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but just to talk a little bit
about the state of our country right now.
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And we'll get back to that
not as a political thing,
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but more from the
what is the venture industry's role
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and what it feels like.
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You know, just in all of a sudden
shock of awareness
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around the state of the decrepit state
of our civil society.
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And I guess I'll get to that probably
through the course of this conversation.
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It's top of mind for me,
so I just have to flag it
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before we dove into anything
of more frivolous nature, specifically me,
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but you know,
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when you start, it's funny
because you, you have
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and I haven't thought about this
until you ask this question.
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In a sense, you fall back on what
you know, you fall back on what you
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what has gotten you, where you are,
wherever that might be.
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And I do believe we all have dimensions
of our personality and character
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that are angular, that
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that are differentiated just in the way
we were born to different people.
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And, you know,
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I had the secondary thing, which was like,
I needed to be somebody that I wasn't.
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And so when I started
in the venture business
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and there's two competing forces, there
was the be a better version of yourself,
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which to me was
I get to what I what I think that was.
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But then also like, oh, you know,
I got to fake it until I make it.
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And that second instinct
I really regret having had
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and I think it led me to be far inferior
for the first decade of my venture career.
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And it really didn't, you know, I did.
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I didn't exercise that inner,
you know, kind of false ness,
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if you want to call it anything,
until I moved to benchmark.
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But the first thing which is like
what was my
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there's
a cliche term called your superpower but
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I absolutely love to learn
and it is a voracious
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like can't get enough of it
and if I'm not learning something new,
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there's, you know,
my world is collapsing around me.
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And when I am, it's
just like people think I'm crazy
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because they'll have stacks of books
around me.
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And as a freshman at Stanford, David
may or may not remember this.
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Like I spent a lot of time in my room
as a philosophy major.
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So, you know, the which
which allowed me to be especially annoying
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with my political views,
as you could imagine.
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And, you know,
I just was like sitting there thinking,
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how could it be that there's something
as amazing as university
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where there's an infinite number of topics
to go learn and why wouldn't everyone
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want to be a professor?
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Like if you could be around this
all your life, this is crazy.
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Like this is the best thing ever.
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Anyway, at some point you, you know,
your, your, your preferences shift.
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But so I fell back on that specific
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question of like,
you know, learning, learning, learning.
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And I came into the venture business.
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I think this is true for any great CEO
or any great venture capitalist.
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They want to be that where you every day
you ask the question of like,
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what can I take out of this?
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What nugget, what, what, what
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what opportunity is this
going to give me to expand my horizon?
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And I would go to board meetings.
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I remember being really incompetent.
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I mean, I was 26 since 1998, 1999,
when I joined Excel.
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I was incompetent and there was no basis
for any anybody to listen to me.
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And I didn't like to talk,
which was a problem.
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And it may be your problem to that.
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And, you know, I said, well,
I got I've got to be like the smartest guy
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in the room kind of thing.
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And then I quickly learned that
I better keep my mouth shut.
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There's the old Thomas
Jefferson statements like, you know,
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I won't quote it exactly right.
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It's better to be quiet and have them
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think you're an idiot
than to speak and remove all doubt.
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And I think I figured that out
after the first six months
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that I better shut the fuck up about stuff
I didn't know about.
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And then I started to study.
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You know, I started really study
the people in the business
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that had been differential,
early, successful.
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And I find that every one of them
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was an invitation for me
to look at the systems that they have.
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And I mean really in the last years
to become addicted to systems thinking
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because we're ultimately
just an amalgamation of our systems
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and our habits and systems of habits
for me are a little bit interchangeable.
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And like, what was it about Dave Strom,
who had been the founder
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of Greylock
that made him so reliably successful?
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And you know,
how did he work with entrepreneurs?
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And when you when you really study
somebody, you can't help
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but also notice their great weaknesses
and everyone's incomplete.
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But then I had studied
people like John Dore,
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and I
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thought, well, John's got something else
going on, which is sort of the, you know,
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evangelical minister who is pushing like,
you know, quack medicine.
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And because kind of don't believe what
he's saying because it's such hyperbole.
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And like I can that's that's like
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my partner Bill pulled me aside right
as I joined Benchmark
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and he says,
can I can I can I ask you a question?
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I've been dying to ask you this question.
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Do you think John Doar
believes what he says?
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Because if he does, then I can see it.
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But if he doesn't, he's
probably the world's best liar.
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And if John was on this call,
I would still say that
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because he's
you know, he's so authentically that way.
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And anyway, so.
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So you studied people and I study.
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That's what that was my my my trick,
I guess, for the first decade, which is
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I was obsessive about learning
and mapped out to as many places
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in the venture business as would give me
a feedback loop because as you know,
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the whole team of people are venture
capitalist.
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The feedback loop in venture is
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just painfully long
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and unreliable insofar
as like you don't get a quick answer
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as to whether you're right, definitely get
an answer relatively quickly, too long.
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The cliché that lemons ripen early
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and you just don't know.
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Like, does
it make sense to go to that conference?
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Does it make sense?
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It is called.
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But, you know, I really did put that
and I think everybody in their
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life is well-served to do an inventory
of their habits and routines.
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And I and I index that towards growth.
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The second part, which is the part
that I think is more of my embarrassment,
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my humility is,
you know, the fake it to you make it adage
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that certain like I don't know
I don't even know like pre money was.
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So this is this is by the way
this like the other conversation
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about like the appalling state
of our civil society
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that I could have been successful venture
and it yes it's luck
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but it's an amalgamation
of a set of advantages
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that I certainly didn't
deserve differentially and I got them
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but I didn't know what pre money was
people putting your pre money was
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I didn't know
what a capital really needed to do.
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I never should I didn't know.
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And I realized like it's
one of things that I ask.
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It's like a surge in asking, like the
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the person working
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next to them, you know, what's a scalpel?
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And you're like, what do you realize?
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My total ignorance, right?
So I did fake it to make it.
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It held me back
because there's a few things
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we do in our life where a book
that I insist every CEO I work with reads
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is the five temptations of the CEO
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and one of the traps that I fell into.
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And it was the the first trap,
which is, you know,
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you know, status over purpose.
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And the five I don't I can
I haven't written down.
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I'm not for this call, but I am I can
I will do it now.
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But it so. So what does that mean
specifically?
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I love being a venture capitalist.
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Like, I fucking loved it.
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Like I was like,
I pinch myself and wake up every day,
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say I can't believe
I have the dream job at age 26.
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Oh, my God.
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And then I became attached to being that.
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And that's that didn't serve me
because, you know,
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I think one of the first really
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competitive situations
I got involved with was Jay Boss.
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This is in 2003.
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We were I was competing against Excel
and all these other firms and,
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you know, I had built some relationships
and friendships and I had advocates who
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who probably could see through
my, my, my issues at the time.
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And I'm trying to get Mark
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Larry, who's a guy I mean, a difficult
entrepreneur, to say the least.
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And we were doing a reference check on him
and he had
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the this is just a vignettes
like most of the things we do.
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And it started to be rambling.
That's so obvious.
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So back in March, Larry, he was this
renegade punk who had an open source
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software company that was trading at like
$2 a share and it collapsed to like
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a couple hundred million dollars
market cap down from 20 billion.
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But then we were competing for it.
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I'm trying to convince Mark
to work with me.
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And a big part of this job is, is
it does involve some measure of sales.
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And I wrote him like 15 pages
basically like all the things
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I'm going to do to help you.
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And, you know,
a friend of mine pulled me aside and said,
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doesn't
that like, you know, that's not you.
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So what he needs to hear from you
is, is your heart
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and tell him that this is a career bet,
that he's a pain in the ass and that,
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you know, people
probably try and fire him.
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He had told the thing I was trying
to allude to before and referencing,
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yet, among other things, told a customer
in a public forum to suck his dick.
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So, you know, you think about
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it's not so obvious.
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And he turned out to be, you know,
perfectly flawed like the rest of us,
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but in some especially
and challenging ways.
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But I did that.
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I mean, I said to them, look, this is I'm
giving you this is a career bet for me.
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I was just myself, man.
00:12:05:07 - 00:12:08:05
And when I showed up that way and said,
I can't give you more of this
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or more of that, but there's an adage it's
I tell most people in any company,
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any human being, is that
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whatever you think's your liabilities
probably an asset,
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because if you can be vulnerable about it
in transparent
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and not chase it out of your
your conscience,
00:12:24:03 - 00:12:27:03
then people will empathize with you
and they'll they'll there is this measure,
00:12:27:03 - 00:12:29:16
I think, of, of unconditional love
we have for each other, simply
00:12:29:21 - 00:12:30:28
because that may sound on a Big Sur,
00:12:31:27 - 00:12:34:04
but there's
not unconditional love for fakeness.
00:12:34:04 - 00:12:37:27
So, you know, and if it's identity or ego
and I was attached to the idea
00:12:37:27 - 00:12:40:06
of being a venture capitalist
and it took me, took me a long time
00:12:40:06 - 00:12:44:29
to shed that, which I thankfully did years
maybe I haven't fully, I don't know.
00:12:44:29 - 00:12:46:19
So anyway, that's your first question.
00:12:46:19 - 00:12:51:09
So please, I don't want to cut you off
from asking more now.
00:12:51:09 - 00:12:53:05
No, not at all.
That was that was wonderful.
00:12:53:05 - 00:12:56:14
And I mean, you've you've you've
you spoken before about it,
00:12:56:15 - 00:13:00:01
your hyper curiosity, hyper
competitiveness, these two traits.
00:13:00:09 - 00:13:02:15
And you've also,
you know, with with me as well.
00:13:02:15 - 00:13:06:18
And when I came to see a few times
the offices, we've spoken
00:13:06:18 - 00:13:10:28
also about the importance of relationships
and and obviously I'm
00:13:11:02 - 00:13:14:25
you know, you've you've had the fortune
to work with some of the other
00:13:14:25 - 00:13:17:18
great venture capitalist,
particularly as as one of them.
00:13:18:18 - 00:13:19:18
I'm curious,
00:13:19:18 - 00:13:23:06
you know, you've mentioned before
how you've curated certain
00:13:23:15 - 00:13:26:16
podcasts and certain topics
and certain ways to learn.
00:13:26:28 - 00:13:30:10
You must also spent a lot of time
curating the people around you
00:13:31:05 - 00:13:33:12
that you spend time, quality
time with learning.
00:13:33:12 - 00:13:36:17
I mean, I'm curious,
what are the kind of few relationships
00:13:36:17 - 00:13:40:20
that have really contributed
to your professional personal life,
00:13:40:20 - 00:13:43:21
be it felt early or anyone else,
anything that comes to mind?
00:13:43:22 - 00:13:46:02
I'm very curious,
what are the people that are different?
00:13:47:10 - 00:13:48:11
I appreciate the question.
00:13:48:11 - 00:13:51:04
It's certainly
the thing that I've talked to people
00:13:51:04 - 00:13:55:16
at the end of their venture career
when they measure the quality
00:13:55:16 - 00:13:59:14
and value performance
of the last quartile of my career.
00:13:59:14 - 00:14:01:28
Since I'm talking to people
leaving the business and
00:14:01:28 - 00:14:04:11
universally people come back
because it wasn't the money,
00:14:04:11 - 00:14:08:14
wasn't the fame or whatever,
it was the depth of the relationships
00:14:08:14 - 00:14:13:18
that really ultimately brought meaning
and that sustains beyond the
00:14:14:29 - 00:14:15:17
whatever the
00:14:15:17 - 00:14:17:21
measures of success
that we point to hourly
00:14:18:22 - 00:14:22:02
and I had this conversation
with Tim Ferriss yesterday,
00:14:22:02 - 00:14:26:05
and he made an observation
which is which is very elitist,
00:14:26:24 - 00:14:29:19
regrettably,
but but accurate, which is that the people
00:14:29:19 - 00:14:34:01
at the top of their field, whatever field
that may be, tend to have more in common
00:14:34:23 - 00:14:37:19
than the people who are in the middle
or the bottom of their field.
00:14:38:10 - 00:14:39:07
If it's the same field.
00:14:39:07 - 00:14:42:23
So if I look at people who are
entrepreneurs or musicians or authors or
00:14:44:03 - 00:14:46:06
one of the things that we
00:14:46:11 - 00:14:48:13
systematized, the habit
we formed, which I urge
00:14:48:13 - 00:14:51:16
everyone to do,
and maybe this is a version of that,
00:14:51:16 - 00:14:54:01
is not to have one person,
although I will get by
00:14:54:02 - 00:14:55:10
to get to the answer to my question.
00:14:55:10 - 00:14:58:06
Relationships have been
but but to build the habit
00:14:58:14 - 00:15:01:15
of nurturing relational curiosity.
00:15:01:24 - 00:15:05:07
And for me,
relational curiosity can't occur in a
00:15:07:03 - 00:15:08:17
transactional setting
00:15:08:17 - 00:15:12:04
and so where does that most occurs
over the course of a long conversation?
00:15:12:04 - 00:15:15:05
If I took anything from my time in Paris,
00:15:15:05 - 00:15:16:22
this is the first person
I would put on my list
00:15:16:22 - 00:15:18:21
of the most transformational relationship
in my life.
00:15:18:21 - 00:15:22:00
It ends up a was
00:15:23:07 - 00:15:25:24
I can't describe it it's
00:15:25:24 - 00:15:28:07
he lives relationally.
00:15:28:07 - 00:15:31:06
If you sit down with this person you know
he's an extraordinary entrepreneur.
00:15:31:06 - 00:15:34:18
He's been hyper successful in Paris
with three an Iliad and
00:15:35:04 - 00:15:37:11
but he's just the biggest heart
you've ever met.
00:15:37:11 - 00:15:40:23
And, you know, first time I met him,
I was like a typical Silicon
00:15:40:23 - 00:15:42:02
Valley introduction. Meet somebody.
00:15:42:02 - 00:15:44:28
You get a coffee with SIMON. There's
the artifice, right? Your role. My role.
00:15:44:28 - 00:15:46:01
And let's get the hell out of here.
00:15:46:01 - 00:15:48:15
You've got other
stuff to do. You stay on the
00:15:49:29 - 00:15:50:11
next thing.
00:15:50:11 - 00:15:53:23
Oh, it's 1 a.m.,
and this guy's running a large enterprise.
00:15:53:23 - 00:15:56:23
And his partner, who's
even more extraordinary in many ways,
00:15:56:23 - 00:15:59:11
still being like,
you guys have work to do.
00:15:59:12 - 00:16:01:09
Like,
why are you staying with me at 1 a.m.?
00:16:01:09 - 00:16:03:16
And it's like, you know what?
00:16:03:16 - 00:16:04:23
More than this.
00:16:04:23 - 00:16:09:16
And in nurturing that curiosity,
we were able to in a in a wandering,
00:16:09:16 - 00:16:15:17
long conversation, go to so many places
and it's hard to fully convey.
00:16:15:17 - 00:16:16:28
And so so what we do at Benchmark
00:16:16:28 - 00:16:20:11
is every Monday we do a dinner
and we invited guests in from the outside.
00:16:20:22 - 00:16:23:01
And I urge you to have a habit
like this in your life.
00:16:23:01 - 00:16:25:26
And this is a version of that with this
this the Zoom call, but it's not quite
00:16:25:26 - 00:16:26:06
the same.
00:16:26:06 - 00:16:29:18
It's having that intimate 4 to 6 people
sitting around the table.
00:16:29:26 - 00:16:32:29
Benjamin Franklin had that as a as a
as a habit that we stole from
00:16:33:14 - 00:16:37:20
Bill gets credit for a dinner every night,
not just Monday night, but every night.
00:16:37:20 - 00:16:38:15
It was a different topic.
00:16:38:15 - 00:16:40:26
He did the physics dinner,
the economists dinner, and then
00:16:42:14 - 00:16:43:26
but we do just the dinner
00:16:43:26 - 00:16:46:26
with roving curiosity, with people
who are kind of at the top of their field.
00:16:46:28 - 00:16:49:07
Or that may be and I can't
00:16:50:28 - 00:16:54:05
you know, the joy I'm
scribbling notes during all these dinners.
00:16:54:05 - 00:16:55:23
It could be with Jeff Bezos
and the way he does
00:16:55:23 - 00:16:58:10
interviews or, you know,
what have we learned from
00:16:59:17 - 00:17:03:02
Robert Sapolsky, who is my idol of all
time, which is my second major person?
00:17:03:02 - 00:17:04:19
I would say it's that
00:17:05:14 - 00:17:09:02
the Sapolsky is a professor
of neuroscience at Stanford,
00:17:09:15 - 00:17:12:04
and I don't even know
where to start with Sapolsky.
00:17:13:15 - 00:17:16:16
There are people you meet in your life
that have a level of luminosity
00:17:16:16 - 00:17:17:25
that are just different.
00:17:17:25 - 00:17:21:07
And I have found consistently
that that people
00:17:21:07 - 00:17:24:07
who live in liminal
states, which is to say
00:17:25:11 - 00:17:26:15
that seeing
00:17:26:15 - 00:17:30:18
birth or death or, you know, Sapolsky
00:17:30:18 - 00:17:34:11
spent 30 summers in the savannas of Africa
studying baboons.
00:17:34:11 - 00:17:35:28
I think Jane Goodall is a great example
00:17:35:28 - 00:17:39:10
that she's lived in a liminal state
of being at the edge of many differences.
00:17:39:10 - 00:17:44:24
You know, the people who live there and
adapt and really get comfortable with that
00:17:46:11 - 00:17:49:01
have a measure of density of social
or being
00:17:49:14 - 00:17:52:06
that is important
for you to have as part of your life.
00:17:52:06 - 00:17:54:24
I think just to know that that's there
and it's spiritual.
00:17:54:24 - 00:17:57:10
It's like because it's,
there's not it's not ego, it's not
00:17:58:28 - 00:18:01:11
and I see Sapolsky,
you know, three or four times a year.
00:18:01:23 - 00:18:06:01
We're working on a project right now
that does have some relevance
00:18:06:01 - 00:18:09:17
to the current issues, the United States,
which is that if you do implicit bias
00:18:09:17 - 00:18:14:08
training on anybody that the after effects
aren't, don't they don't endure.
00:18:14:19 - 00:18:17:17
You can't rationalize social justice.
00:18:17:17 - 00:18:18:22
You can't rationalize
00:18:20:07 - 00:18:21:04
equality.
00:18:21:04 - 00:18:22:13
You have to feel it.
00:18:22:13 - 00:18:24:08
You know, it's an emotional state.
00:18:24:08 - 00:18:29:20
And, you know,
we are as animals given to othering.
00:18:29:28 - 00:18:34:12
It's part of our DNA is part of our past,
our our blood history.
00:18:34:23 - 00:18:36:07
And we can other anything really.
00:18:36:07 - 00:18:38:20
And we have a
we have a country that's that's being
00:18:39:27 - 00:18:43:08
looked has been built on othering and,
you know, for a whole bunch of reasons
00:18:43:08 - 00:18:46:17
that, you know, it's true
for most civil societies that, you know,
00:18:46:19 - 00:18:49:17
there's the outgroup in in-group
and then you define yourself by who's then
00:18:50:06 - 00:18:52:10
and probably more by who's out.
00:18:52:10 - 00:18:54:15
And Sapolsky has got this
came to me with this idea
00:18:55:00 - 00:18:57:17
this these people are really influential
to me, which is like, you know,
00:18:58:03 - 00:19:01:06
it's like, what if we, you know,
we I probably shouldn't be sharing this
00:19:01:06 - 00:19:03:13
so broadly, but I'll just I'll put it out
there. We can talk about it later.
00:19:04:14 - 00:19:08:12
So we know that advertising's effect
00:19:09:11 - 00:19:13:04
or else it wouldn't be $1,000,000,000,000
a year industry, whatever size is,
00:19:13:05 - 00:19:16:29
because it converts people into behavior
change to spend money.
00:19:17:11 - 00:19:20:21
Why are we using that technology
00:19:20:21 - 00:19:23:13
to create
00:19:23:13 - 00:19:25:08
emotional
00:19:26:13 - 00:19:28:04
to improve the civil society
00:19:28:04 - 00:19:32:06
by creating emotional feelings of in-group
where there's another group dynamics?
00:19:32:06 - 00:19:36:11
So imagine someone with a turban holding
a cat or a gay couple with a newborn
00:19:36:21 - 00:19:41:09
or where we know it's like if you can,
it's the habit stacking idea.
00:19:41:09 - 00:19:42:27
It's like stack these things together
00:19:42:27 - 00:19:46:10
that are in to something that's out
and then by association gets so.
00:19:46:14 - 00:19:48:06
So we're working on
00:19:48:12 - 00:19:52:04
developing some tests we can run.
00:19:52:04 - 00:19:52:23
Of course this is
00:19:52:23 - 00:19:55:24
like we'll be accused of brainwashing,
but I'm like, well, like what is it?
00:19:55:24 - 00:19:58:26
It's okay to brainwash to sell you
a pack of cigarets that are a jewel.
00:19:59:08 - 00:20:02:25
It's not okay to brainwash you
to to be more empathetic.
00:20:02:29 - 00:20:03:20
And so
00:20:04:24 - 00:20:05:03
but so.
00:20:05:03 - 00:20:06:18
Sapolsky is an example of that.
00:20:06:18 - 00:20:09:17
And I would say, like the other influences
in my venture career, Dell's been
00:20:09:29 - 00:20:13:01
becoming a radically different
you know, you may gather from this call
00:20:13:14 - 00:20:18:17
I thrive on on relational energy
that bill is not that way
00:20:18:21 - 00:20:21:03
you know he's a
00:20:21:21 - 00:20:25:03
if there was a CTO of Benchmark,
he would be the CTO.
00:20:25:27 - 00:20:26:24
I don't know what I would be.
00:20:26:24 - 00:20:29:29
I would just be
maybe I'm marginally more competitive,
00:20:29:29 - 00:20:33:09
but I tend to be he's really good,
but it's not a great trait.
00:20:33:09 - 00:20:36:16
But I'm a I'm more prosaic
and like connecting with people
00:20:36:16 - 00:20:38:05
because I get so much joy from it.
00:20:38:05 - 00:20:38:28
But I found that
00:20:38:28 - 00:20:41:22
if you think about this as relative
to a management team, you know,
00:20:42:16 - 00:20:45:23
we're five partner or four partners
that benchmarking our current lineup,
00:20:46:13 - 00:20:47:16
it's better to have
00:20:48:17 - 00:20:50:00
higher for the peaks.
00:20:50:00 - 00:20:52:15
And as they're saying, where there's great
peaks, there's great valleys.
00:20:52:21 - 00:20:54:10
This is that old Peter Drucker comment.
00:20:54:10 - 00:20:59:11
And if if you have a group
of relational connections in your work,
00:20:59:11 - 00:21:02:17
but also outside of your work
that are that are embracing
00:21:02:17 - 00:21:05:26
different peaks, you know, like what
Sapolsky does so different than I do.
00:21:05:26 - 00:21:10:05
And and you nurture diversity
of every sense in your constellation
00:21:10:05 - 00:21:11:03
of close relationships.
00:21:11:03 - 00:21:14:07
It can't help it, but, you know,
00:21:14:07 - 00:21:17:17
enlarge in your frame and make the world
more interesting and more open to you.
00:21:18:13 - 00:21:20:24
But doesn't happen
because work goes for 15 years.
00:21:21:02 - 00:21:25:00
We fight like you wouldn't believe
and we've evolved as the bickering couple.
00:21:25:00 - 00:21:27:27
Like we can fight
and you'll not even know we're fighting.
00:21:28:06 - 00:21:30:01
And you know, or all.
00:21:30:01 - 00:21:32:21
I'll say something that's so subterranean
and I'm guilty of this,
00:21:33:02 - 00:21:35:29
that only Bill will know
that I've completely offended him.
00:21:37:00 - 00:21:37:25
And so.
00:21:37:25 - 00:21:40:20
But he can't bring it up because it looks
completely innocent and, you know,
00:21:41:20 - 00:21:42:24
but and vice versa.
00:21:42:24 - 00:21:43:23
He'll do the same thing to me.
00:21:43:23 - 00:21:46:24
And, you know, I think there's
a measure of love beneath that
00:21:46:24 - 00:21:50:01
where, you know, we've you know,
we really admire one another.
00:21:50:01 - 00:21:51:06
And Benchmark had this adage
00:21:51:06 - 00:21:53:04
when it was started,
which I think every firm
00:21:53:04 - 00:21:57:17
I encourage you to consider of respect
and affection, which is that
00:21:57:17 - 00:22:00:10
it's one thing respect your partners,
invest money and trust their judgment.
00:22:00:24 - 00:22:02:09
It's another to really admire them.
00:22:02:09 - 00:22:07:14
And and I think to this day, he made out
of my army that I have him, I admire him.
00:22:07:14 - 00:22:10:05
And I also see the,
00:22:10:14 - 00:22:14:28
you know, his many and, you know, in a way
catastrophic blind spots.
00:22:15:08 - 00:22:16:20
And I know he sees mine. So
00:22:17:24 - 00:22:20:04
that's and so the partnership.
00:22:20:04 - 00:22:23:08
And the road is ending soon
with with you two as partners.
00:22:23:08 - 00:22:23:22
Is that right.
00:22:23:22 - 00:22:26:11
But he's not going to be on the next one.
00:22:26:11 - 00:22:26:26
Yeah.
00:22:26:26 - 00:22:29:23
You know he's he in a way that
00:22:31:08 - 00:22:32:03
it's bittersweet.
00:22:32:03 - 00:22:35:05
You don't you don't end at benchmark
in a flip switch it's
00:22:35:05 - 00:22:38:07
not binary states
attack it's a decade of of
00:22:39:23 - 00:22:41:27
winding down what he observed is something
00:22:41:27 - 00:22:44:20
which I observed
which is that the venture business is
00:22:46:03 - 00:22:48:13
it's a useful business
and I don't mean use
00:22:48:13 - 00:22:51:22
in terms of years, but it useful
in terms of perspective and being in mind.
00:22:52:05 - 00:22:55:12
And I think Bill was recognizing
just the same way we he and
00:22:55:12 - 00:22:58:17
I entered the business being very curious
about the successful venture capitalist.
00:22:59:07 - 00:23:02:22
We were probably more curious
about how they became unsuccessful
00:23:03:04 - 00:23:05:24
because they all do, every one of them,
00:23:06:09 - 00:23:08:27
you know, why didn't you pick
your favorite celebrity
00:23:08:27 - 00:23:12:19
venture capital name from
the 1990 is Do the Best Deal of 2000.
00:23:12:19 - 00:23:14:01
Why is it that back in 2000,
00:23:14:01 - 00:23:17:05
why am I, you know, effectively irrelevant
relatively soon?
00:23:17:05 - 00:23:21:04
And one of our partners, Andy Ratcliffe,
retired at age 50, and he said, well,
00:23:21:04 - 00:23:23:03
every benchmark partner
has to retire at age 50.
00:23:24:20 - 00:23:27:12
You know, Bill's 54
00:23:27:12 - 00:23:30:00
and IBM shifted all the time
so that whenever of I'll as I said,
00:23:30:10 - 00:23:33:08
we want the average age to be 39 here
and I joined
00:23:33:08 - 00:23:37:04
we were six tall white men
I'm the only white man left in the lineup.
00:23:37:13 - 00:23:40:07
We have Sarah and Jason and Eric.
00:23:40:07 - 00:23:42:20
And by the way,
we have a long way to go, just like.
00:23:43:00 - 00:23:45:18
But but the point I'm making is
00:23:45:18 - 00:23:46:10
you don't
00:23:47:13 - 00:23:50:09
as you build a career,
you end up attracting a set of,
00:23:51:10 - 00:23:52:28
you know, markers of success.
00:23:52:28 - 00:23:55:26
One of those is wealth and other
those is like really great relationships
00:23:55:26 - 00:23:59:15
and other those is outside interests
that you're able to then go pursue.
00:23:59:28 - 00:24:02:20
And in the weight of all those things
pulls
00:24:02:20 - 00:24:06:05
you out of the discipline of the core
business.
00:24:06:05 - 00:24:09:27
And, you know, there's a reason that Gates
and Bezos, these people retire
00:24:09:27 - 00:24:12:04
in their mid-fifties
because they get other interests
00:24:12:04 - 00:24:16:01
and, you know,
who can fault them like it's enough.
00:24:16:02 - 00:24:16:11
You know,
00:24:17:13 - 00:24:18:26
now, if you look at
00:24:18:26 - 00:24:20:29
each of us in our own way,
it's like you want to come back
00:24:20:29 - 00:24:24:18
and say what I want to continue
doing more of if I have radical freedom
00:24:24:28 - 00:24:26:07
and I can say that everyone on this call
00:24:26:07 - 00:24:30:06
will have years to go by,
if not many years to go by where they've
00:24:30:17 - 00:24:34:00
they've imprisoned themselves and systems
and habits that don't serve them
00:24:34:07 - 00:24:36:07
because that's
what they're supposed to do.
00:24:36:07 - 00:24:40:08
And the more you sort of take agency
for what it is that you
00:24:40:23 - 00:24:43:12
are especially drawn to do, that brings
you the most meaning
00:24:43:12 - 00:24:45:04
and purpose and joy better.
00:24:45:04 - 00:24:46:14
You better do better to be in your life.
00:24:46:14 - 00:24:49:09
And so I think Bill was saying
he just didn't love the hassle
00:24:49:19 - 00:24:51:27
of going out and cold
calling the next entrepreneur.
00:24:52:04 - 00:24:55:00
One of the myths about Benchmark in
any great firm is that, you know, people
00:24:55:04 - 00:24:56:09
come to us. That's not true.
00:24:57:10 - 00:24:59:02
I think on a rebel core, who's on this
call?
00:24:59:02 - 00:25:00:09
You didn't call me.
00:25:00:09 - 00:25:02:08
You know, I reached out to him.
00:25:02:08 - 00:25:04:18
I called Bill, e-mailed him, and.
00:25:05:02 - 00:25:05:25
Okay.
00:25:06:22 - 00:25:08:13
You remember that, you know?
00:25:08:13 - 00:25:11:00
Yeah. And so people
00:25:11:00 - 00:25:14:00
say, well, don't, don't, don't just stand
there are catching up now.
00:25:14:26 - 00:25:17:09
You know, we have to really hustle.
00:25:17:12 - 00:25:19:13
And I think that
if you're in your mid-fifties
00:25:20:14 - 00:25:24:29
and you've been successful and,
you know, it's just you look at someone
00:25:24:29 - 00:25:28:24
who's 26 doing that or 33 doing that
and say, am I at the same level now?
00:25:29:09 - 00:25:31:16
So it's funny because in a career,
what gets weighted
00:25:31:16 - 00:25:33:04
is usually the extrinsic like,
00:25:33:04 - 00:25:37:13
you know, your outward success
or this silly list that people look at.
00:25:37:25 - 00:25:40:01
But what matters is it is intrinsic.
00:25:40:21 - 00:25:43:06
What matters is essentially,
which is your hunger, your drive, your
00:25:43:16 - 00:25:45:07
and that's
what shows up 3 to 5 years later.
00:25:45:07 - 00:25:48:09
That's the that's the leading indicator,
lagging indicators, what you've done.
00:25:48:19 - 00:25:50:21
So I think Bill said
and I said the same thing
00:25:50:21 - 00:25:52:09
I'm actually saying question
myself is like,
00:25:52:09 - 00:25:55:02
what does all the people respect
in this business become shitty?
00:25:55:27 - 00:25:59:16
And then you start to use sports analogies
and say, well, it's not really sports
00:25:59:16 - 00:26:00:27
because there's investors like Stan
00:26:02:06 - 00:26:04:19
Druckenmiller
or Buffett that get better and better.
00:26:04:19 - 00:26:06:26
So what is it
that our business is different?
00:26:06:26 - 00:26:09:19
And I think it's these
you need to one of my former
00:26:10:12 - 00:26:13:11
accounting partners and a bunch of excel
Arthur Patterson, said,
00:26:13:29 - 00:26:16:13
who's now is like 74
and he still has sunglasses.
00:26:16:13 - 00:26:19:16
Like he's like eventually in
probably in your fifties,
00:26:19:16 - 00:26:22:08
you become useless
because you know too much.
00:26:22:08 - 00:26:25:17
And I said, Well, explain
what that means is when you sit here
00:26:25:17 - 00:26:28:16
in a room with me
and he at the time he was in sixties
00:26:29:13 - 00:26:32:14
and this entrepreneur's presenting
and you're bobbing your head up and down
00:26:32:14 - 00:26:34:05
and you're getting excited
about what he's saying.
00:26:34:05 - 00:26:35:23
You see all the opportunity.
00:26:35:23 - 00:26:38:29
I see every single problem this company
is going to have over the next decade.
00:26:39:05 - 00:26:42:22
And I can see his third VP of engineering
or Hertha's Herb, ensuring
00:26:42:22 - 00:26:44:28
that we're going to fire because he does
not align with accountable.
00:26:44:28 - 00:26:46:06
And it's like so I'm sitting here
00:26:46:06 - 00:26:48:24
looking at all the problems, you're
looking at the opportunity, I got to go.
00:26:49:06 - 00:26:52:04
So, so that's one of the issues
and I don't say that to be so like,
00:26:52:24 - 00:26:57:21
you know, so, so dark about it,
but it's, it's the essential
00:26:59:05 - 00:27:00:09
craft, which is,
00:27:00:09 - 00:27:03:26
you know, you have to be young, hungry,
you know, and I think
00:27:03:26 - 00:27:06:15
hungry in the most complete sense,
which is that you have a lot to prove.
00:27:06:27 - 00:27:10:27
And then you also, at the same time
have to have, you know,
00:27:11:01 - 00:27:13:23
refreshingly little ego about it,
because when your ego gets inflated
00:27:13:23 - 00:27:16:02
in the venture business,
you get destroyed quickly.
00:27:16:12 - 00:27:17:17
So, you know,
00:27:17:17 - 00:27:20:08
you have to come to work every day
as though you're just a 26 year old.
00:27:20:08 - 00:27:21:17
So shit, that didn't either.
00:27:21:17 - 00:27:24:02
If you if you want to sustain,
I think Bill probably felt that he was
00:27:24:04 - 00:27:25:15
it was beyond that.
00:27:25:15 - 00:27:27:20
Anyway, that's a long winded answer.
But he'll be around
00:27:27:20 - 00:27:30:15
he'll be around for another
you know, he's still on ten boards.
00:27:30:15 - 00:27:33:21
So, you know, that's that's 5 to 7 years
at least of work.
00:27:34:11 - 00:27:34:29
Yeah.
00:27:35:03 - 00:27:38:15
Now really interesting
and I mean just before we
00:27:38:21 - 00:27:42:28
we switch gears into into,
you know, topics that are close to both.
00:27:43:09 - 00:27:44:10
So think,
00:27:44:10 - 00:27:45:06
just want to shout out
00:27:45:06 - 00:27:47:28
to the to the audience
that we're going to turn to questions soon
00:27:48:12 - 00:27:51:23
and, you know, we've got
just an incredible group listening in.
00:27:51:23 - 00:27:54:14
We've got Renaud from Eventbrite,
the Decia from Kareem,
00:27:55:15 - 00:27:56:22
plenty of venture
00:27:56:22 - 00:28:01:00
capitalists and funds like this and A16z
and Lux and so on, so forth.
00:28:01:00 - 00:28:03:19
So they're going to have a lot
better questions than I do. But
00:28:04:23 - 00:28:08:29
and, you know, and just kind of
also say something that I think that
00:28:09:08 - 00:28:12:19
when I when I look at, you know,
your LinkedIn and I look at things,
00:28:12:19 - 00:28:17:02
I noticed that you're someone with very
eclectic tastes and interests as well.
00:28:17:02 - 00:28:19:07
You know,
you're on the board of the S.F. Opera.
00:28:19:07 - 00:28:20:08
You're a helicopter pilot.
00:28:20:08 - 00:28:24:21
I read your you know, you run out and
you're you're an aspiring to be a cellist.
00:28:24:21 - 00:28:27:21
It says on your core,
I don't know if that's still an endearing,
00:28:27:21 - 00:28:31:05
endearing effort,
but you know, someone that like you said,
00:28:31:05 - 00:28:33:21
you know, it's it's
easy to get locked into into habits.
00:28:33:21 - 00:28:34:23
And, you know,
00:28:34:23 - 00:28:38:08
I can see that you obviously drawn
inspiration over the years from from
00:28:38:08 - 00:28:42:04
not just the kind of the bubble of tech,
but the broader field.
00:28:42:04 - 00:28:46:20
And if we can just use that to springboard
over to the issues that are happening
00:28:46:20 - 00:28:51:03
right now in America and the inequities
that that obviously are are
00:28:52:08 - 00:28:54:16
highlighted in the last few days,
00:28:54:16 - 00:28:57:28
but have obviously been prevalent
for for hundreds of years.
00:28:58:21 - 00:29:01:16
I'm just curious, you know, what are your
what are your thoughts?
00:29:01:16 - 00:29:04:01
What is this sort of assessment
that you're making? And,
00:29:05:02 - 00:29:08:11
you know, concretely,
I think one question I was
00:29:08:11 - 00:29:12:21
I was suggested to ask to you
is what can the venture industry do?
00:29:12:29 - 00:29:18:22
You know, what what what what what role do
we play in this as not just as citizens?
00:29:18:22 - 00:29:20:26
Because I think there's a lot of people
talking about that.
00:29:21:04 - 00:29:25:13
But as specifically the venture industry,
what what role can can
00:29:25:13 - 00:29:27:19
can they play as a leader of it? Yeah.
00:29:28:21 - 00:29:29:14
Yeah.
00:29:30:02 - 00:29:33:14
I appreciate the question in the sense
that I am humbled by it
00:29:33:14 - 00:29:37:08
because I feel, you know,
00:29:37:09 - 00:29:40:12
this is one of those areas where actions
are so much more powerful words.
00:29:40:12 - 00:29:44:08
And so even talking about it,
I don't feel like I'm on a platform
00:29:44:14 - 00:29:50:29
of, you know, being able
to have any sort of outsized voice.
00:29:52:00 - 00:29:55:26
The I'll start with the emotional horizon,
which is to me
00:29:55:28 - 00:30:00:04
the it's important
because it's a personal story.
00:30:00:04 - 00:30:02:13
And I think of it as I'm a person
in relation to what's going on.
00:30:03:00 - 00:30:06:08
The emotion around is one of shame
and the shame
00:30:06:08 - 00:30:11:08
comes from a broad awareness
00:30:12:01 - 00:30:16:23
that but not an acute awareness
of the systemic issues of our society.
00:30:16:23 - 00:30:18:04
And Europe has its issues.
00:30:18:04 - 00:30:21:00
It's not quite as bad as ours,
which are both socioeconomic,
00:30:22:08 - 00:30:23:15
race,
00:30:24:00 - 00:30:28:13
gender and in our industry embodies it.
00:30:28:17 - 00:30:30:18
If you just
look at the sheer number of dollars
00:30:30:18 - 00:30:35:01
and I don't know what the latest data is,
but it's 98% of the capital
00:30:35:22 - 00:30:38:01
in business is gone
to male founded companies.
00:30:38:01 - 00:30:41:00
And I think people of color,
if you take out Asians
00:30:41:11 - 00:30:42:29
which is you could argue share
00:30:42:29 - 00:30:44:27
not sure they're not underrepresented
in our industry.
00:30:45:29 - 00:30:47:00
It's just appalling.
00:30:47:00 - 00:30:48:07
And I think that that sector
00:30:48:07 - 00:30:52:05
in participating the society
that our system system that's doing that
00:30:52:27 - 00:30:57:08
and you're benefiting from that system,
then you are accountable.
00:30:57:08 - 00:30:58:05
And I can say
00:30:58:05 - 00:31:01:07
the measure of shame comes to the fact
that I had clearly not done enough.
00:31:01:07 - 00:31:03:09
And I have started
a number of initiatives,
00:31:05:02 - 00:31:06:18
none of which I followed through on.
00:31:06:18 - 00:31:10:25
But the intensity that I will
now and in the shame is an emotional
00:31:10:25 - 00:31:13:03
sort of sense of like, you know,
00:31:14:19 - 00:31:16:04
wow, there's so much more that I
00:31:16:04 - 00:31:18:22
that I believe I should have done
or could have done.
00:31:19:07 - 00:31:21:26
And I don't have that shame as a motivator
to act.
00:31:21:26 - 00:31:23:00
It's more of a negative feeling.
00:31:23:00 - 00:31:25:03
And I get that sort of a
00:31:25:05 - 00:31:26:18
there's another emotion which is,
00:31:27:19 - 00:31:31:15
you know, I guess a measure of a feeling
00:31:33:09 - 00:31:35:27
optimistic isn't
exactly a nice way of expressing emotion,
00:31:35:27 - 00:31:37:09
but it's a possibility.
00:31:37:09 - 00:31:38:27
It looks like the same way
I would feel about it.
00:31:38:27 - 00:31:41:19
Other things that are just the beginning.
00:31:41:19 - 00:31:43:14
But let me make this concrete.
00:31:43:14 - 00:31:46:14
So when I first met my partners,
00:31:46:26 - 00:31:48:26
you know, a little younger than me
and she's
00:31:50:18 - 00:31:52:18
her social circles and her world is
00:31:52:27 - 00:31:55:11
has been more in the activist
arena than mine.
00:31:55:26 - 00:31:59:04
And the first piece
of basically give to me is that you guys,
00:31:59:04 - 00:32:03:11
you know, you asked your companies
to measure the mix of their employees.
00:32:04:10 - 00:32:07:18
Why aren't you doing that
publicly with your investments?
00:32:07:18 - 00:32:09:21
And I said, well, you know,
that's that's a that's a fair question,
00:32:10:13 - 00:32:12:19
but it's just we don't make
that many investments per year.
00:32:12:19 - 00:32:16:02
So it's it's I wonder if it's a small
number of thing, just like, that's fine.
00:32:16:19 - 00:32:21:08
Consider opening up the aperture
and look at it and measuring
00:32:21:23 - 00:32:25:00
the people that you're meeting with
and then look at the companies.
00:32:25:00 - 00:32:27:03
Investments
are both upstream and downstream.
00:32:27:03 - 00:32:30:05
So we have a meeting that happens
every Monday where we evaluate companies,
00:32:30:20 - 00:32:34:03
but who do you talk to before that
and then after you've made the commitment
00:32:34:03 - 00:32:34:29
to invest?
00:32:34:29 - 00:32:36:19
What happens on those companies
and those boards?
00:32:36:19 - 00:32:41:18
And so in working on this know,
working with a few people
00:32:42:15 - 00:32:45:23
that have a history
and trying to build systems like this,
00:32:46:20 - 00:32:49:19
I feel like we have a
we have an opportunity probably
00:32:49:19 - 00:32:54:07
that comes out of this to go beyond words
and action that is habit forming action.
00:32:54:07 - 00:32:59:06
And to me, habit forming action is a set
of obvious, repeatable, measurable
00:33:01:10 - 00:33:04:14
mechanisms that become part of the way
we operate.
00:33:04:22 - 00:33:06:09
We don't have that right now.
00:33:06:09 - 00:33:09:04
And so, yeah, we go to our boards
and we say we should have a diverse board.
00:33:09:04 - 00:33:13:19
Yes, the company should be diverse, but
you know, the state of affairs is awful.
00:33:13:20 - 00:33:15:25
So where the shame comes from
and this is hard
00:33:15:25 - 00:33:18:22
for me to talk about because again,
I don't think I have done nearly enough
00:33:19:27 - 00:33:23:14
is, well, we're going to pay lip service
to it.
00:33:23:14 - 00:33:26:09
A bunch of fucking mental energy
was put into what do you tweet about?
00:33:26:23 - 00:33:30:04
And to me there's I get a little sick
and queasy when I think about out that it
00:33:30:27 - 00:33:34:02
you know and writing a check
which we've all done is the easiest
00:33:34:02 - 00:33:36:00
and probably the most despicable
first step.
00:33:36:00 - 00:33:37:29
Because if that's all you're going to do,
then you don't.
00:33:37:29 - 00:33:40:00
You know, I think change it helps.
00:33:40:24 - 00:33:45:12
I've been talking to Sherrilyn Ifill,
who runs the NAACP Legal Defense Fund.
00:33:45:28 - 00:33:49:04
And, you know, one of the things which
I think is a completely fair critique is
00:33:49:20 - 00:33:54:07
I want to invite her to sit down
with a handful, 3 to 5 CEOs that I'm
00:33:54:21 - 00:33:57:15
I believe can be major leaders of change.
00:33:58:22 - 00:34:01:26
And in a way,
they can't just be heads of social media,
00:34:01:26 - 00:34:04:29
because those are as a separate
issues there.
00:34:04:29 - 00:34:07:10
But but but I want to ask her.
00:34:07:10 - 00:34:08:03
Okay.
00:34:08:03 - 00:34:11:23
We represent a global technology
industry leadership.
00:34:12:16 - 00:34:16:20
We look at the state of affairs
like, well, what can we be doing?
00:34:16:28 - 00:34:20:09
And the advice I got as part of
this is like putting the burden
00:34:20:09 - 00:34:22:09
on the people
who've been going through the fight
00:34:22:09 - 00:34:25:01
to come up with ideas for us
is in a way insulting.
00:34:25:16 - 00:34:28:27
So, you know, what I think we're gonna end
up doing is saying inventorying
00:34:29:13 - 00:34:32:18
ten, 15 ideas
that we solicited, that we proposed to her
00:34:32:25 - 00:34:36:01
and say these may be the worst ideas ever,
but if any of them have any merit,
00:34:36:09 - 00:34:38:05
we want to get behind them
and amplified them
00:34:38:05 - 00:34:41:00
and in the end of the ICP Legal Defense
Fund, it's just one
00:34:41:27 - 00:34:43:01
challenge, just one voice.
00:34:43:01 - 00:34:44:03
But she's a pretty important one.
00:34:44:03 - 00:34:47:02
She's the lawyer
at the frontlines of particularly criminal
00:34:48:04 - 00:34:50:25
the criminal justice systems injustice.
00:34:50:25 - 00:34:53:20
And they, you know, they need more
they need more help and all that.
00:34:53:20 - 00:34:56:27
So and it's just like it's a hard thing
when you say
00:34:57:19 - 00:35:01:05
this wasn't the event wasn't the issue,
it was the
00:35:01:08 - 00:35:04:13
provocation of awareness of the issue
that's around us all the time.
00:35:04:27 - 00:35:05:28
And then now
00:35:05:28 - 00:35:09:00
the question is what behavioral changes
are we really going to commit to?
00:35:09:16 - 00:35:11:23
And what I find myself wanting to do
00:35:12:07 - 00:35:15:25
which which is not I mean, you could be
what Evan did, for example.
00:35:15:25 - 00:35:17:07
That snapshot was great.
00:35:17:07 - 00:35:19:08
But I would tell you
that Evan needs to read that message
00:35:19:15 - 00:35:22:09
in five years and ask himself,
okay, what you do.
00:35:23:03 - 00:35:26:03
And so I think one of the benefits
of public commitments at that level
00:35:26:14 - 00:35:29:10
are that they
they then put you into identity.
00:35:29:25 - 00:35:30:29
I think one of the things that we have to
00:35:30:29 - 00:35:34:18
all become, in a sense, is a map
our identity to solving this problem.
00:35:34:25 - 00:35:37:02
Because if you don't like your identity,
solving the problem,
00:35:37:02 - 00:35:39:09
then you become very defensive about it
and you react to it
00:35:39:16 - 00:35:41:00
and then you want it to go away.
00:35:41:00 - 00:35:43:19
And so, so, so my shame comes partly
in a sense that like,
00:35:43:20 - 00:35:47:12
I feel like my identity,
I wanted to be an activist in this regard,
00:35:47:12 - 00:35:50:07
but the votes towards
that personality have not been enough,
00:35:50:14 - 00:35:53:07
and the behaviors towards that personality
identity have not been enough.
00:35:53:22 - 00:35:55:26
And that's work that I did.
00:35:55:26 - 00:35:56:19
I've internalized
00:35:56:19 - 00:35:58:15
and it doesn't feel great,
but at the same time
00:35:58:15 - 00:36:01:15
I feel the sense of possibility of like,
okay, now
00:36:01:15 - 00:36:04:20
it's time to really step up and start
to lead in this industry, all of us.
00:36:05:17 - 00:36:10:04
But it's not about yeah, I mean, it's,
it's simply not, it's not one thing.
00:36:10:10 - 00:36:10:21
The last thing
00:36:10:21 - 00:36:14:20
that's in all this is that my story
it starts also send a really good
00:36:15:25 - 00:36:16:17
public
00:36:16:17 - 00:36:19:15
on I said that slack and I talked to her
00:36:19:15 - 00:36:22:04
known him since the days of Flickr.
00:36:22:13 - 00:36:26:14
He said something which was me
that the essential truth in all this,
00:36:27:00 - 00:36:29:22
when problems are abstracted
and they're kind of conceptual,
00:36:30:06 - 00:36:33:09
then you can play with them
and then leave them in their little place,
00:36:33:09 - 00:36:35:23
in your brain, in your emotional horizon,
and not have bothered you.
00:36:36:04 - 00:36:38:29
But when they're in your life and you're
next to them and you're living them
00:36:38:29 - 00:36:42:16
and they're they're not abstract,
but they're concrete, things change.
00:36:42:16 - 00:36:43:23
And I think there's a way and a measure
00:36:43:23 - 00:36:47:10
which we all have to get a lot closer
to the problem being closer is
00:36:47:10 - 00:36:51:07
and look at it in the eyes and,
you know, feel what it's like and
00:36:52:17 - 00:36:55:12
the problem
it is and then see how you react to it.
00:36:55:17 - 00:36:58:07
Because when when that happens,
I think then there's a whole part of you
00:36:58:07 - 00:37:01:02
that gets activated
in the most beautiful sense.
00:37:01:02 - 00:37:02:03
But we've built lives.
00:37:02:03 - 00:37:03:11
And during this time of quarantine,
00:37:03:11 - 00:37:06:08
my guess is that most people,
the vast majority of people on this call
00:37:06:24 - 00:37:10:15
are in relatively good situations,
which is like we're completely
00:37:10:15 - 00:37:12:08
we're not close to the fucking problem.
00:37:12:08 - 00:37:13:08
We're as far away as we have.
00:37:13:08 - 00:37:15:14
We have digital interfaces to it,
but we're not.
00:37:16:00 - 00:37:19:16
So I think that's another dimension
which is like how do you, you know,
00:37:20:25 - 00:37:24:01
have a more porous membrane
between what's going on and
00:37:25:17 - 00:37:28:16
I'm contemplating something I can do
that's in the category
00:37:28:16 - 00:37:32:05
of major action that's both measurable
and accountable and public.
00:37:32:05 - 00:37:35:09
So that is a intractable part
of my identity.
00:37:35:09 - 00:37:36:13
And I look back and say, well, that's
00:37:36:13 - 00:37:39:02
that was the decision I made
and I took responsibility for it.
00:37:39:16 - 00:37:43:13
And I'm candidly ashamed
I haven't done it.
00:37:43:13 - 00:37:44:07
Thank you.
00:37:44:07 - 00:37:44:28
Thank you for that.
00:37:44:28 - 00:37:47:24
That was
thanks for the honesty and candor.
00:37:47:24 - 00:37:52:09
And this is such a huge,
huge issue of our times
00:37:52:09 - 00:37:55:17
and no, really,
a call a call to action for everyone.
00:37:55:17 - 00:37:58:22
So, you know, looking forward to seeing
00:37:59:08 - 00:38:02:28
how it plays out for you
and for your industry.
00:38:02:28 - 00:38:05:20
And as you said,
you know, like on the Sapolsky stuff,
00:38:06:14 - 00:38:09:18
you know, we we do need to look it
in the eye and connect with these issues
00:38:09:18 - 00:38:12:14
emotionally, not just rationally,
because I think that's where,
00:38:12:24 - 00:38:17:22
you know, the real
the real change will come about.
00:38:17:22 - 00:38:25:17
And now we turn to Q&A.
00:38:25:17 - 00:38:29:18
So we've got one from Mudassar in Dubai,
who's obviously
00:38:29:18 - 00:38:33:14
the founder of Careem,
the uber company, you know, very well.
00:38:34:08 - 00:38:37:00
Worth. $3 billion recently. And
00:38:38:21 - 00:38:40:20
we really have to ask this question.
00:38:40:20 - 00:38:43:12
Thank you for being with us today, sir.
00:38:43:13 - 00:38:44:22
Thank you, Eliot.
00:38:44:22 - 00:38:46:02
Thanks, Peter.
00:38:46:04 - 00:38:49:13
As I think you described at the beginning,
a super thankful
00:38:49:14 - 00:38:52:00
and thanks for being super open.
00:38:52:00 - 00:38:55:00
The like to shift gears a little bit
00:38:55:17 - 00:38:58:08
and get your perspective on on big tech
00:38:59:00 - 00:39:03:12
and you know sort of to understand
your perspective on
00:39:03:12 - 00:39:06:06
what are the implications of
of the rise of big tech.
00:39:06:22 - 00:39:10:29
And secondly,
how does one compete with big tech
00:39:12:07 - 00:39:15:12
with sort of the financial might
they have accumulated
00:39:15:12 - 00:39:20:19
and also sort of the ever growing data
that's getting collected?
00:39:20:19 - 00:39:24:06
I'm hoping them for the services
to become even better.
00:39:24:18 - 00:39:28:06
So I would love to sort of
get your perspective on our doesn't
00:39:28:06 - 00:39:30:22
compete with it
and then they keep on getting stronger.
00:39:31:06 - 00:39:34:05
What does that mean for the world as we as
00:39:34:05 - 00:39:37:28
we become more digital overall?
00:39:37:28 - 00:39:39:03
I appreciate the question.
00:39:39:03 - 00:39:44:06
It's actually it's a perspective
that I guess I feel like I have some
00:39:45:08 - 00:39:47:22
appreciation
of having done this job 20 years.
00:39:47:22 - 00:39:51:04
So I can think of when I got
into the business, there was not big tech.
00:39:51:04 - 00:39:54:10
It was, you know, there was no FAANG,
you know, all those companies
00:39:54:10 - 00:39:57:01
had market caps of less than 100 billion
00:39:58:07 - 00:40:00:10
and now they're all over a trillion.
00:40:00:25 - 00:40:05:24
So the taxing of big tech, combined
with the fact that these are network
00:40:05:24 - 00:40:09:09
of businesses that are experiencing
increasing returns to scale.
00:40:09:27 - 00:40:13:15
So the problem's not getting better in
00:40:13:15 - 00:40:16:21
so far as the oxygen
they're sucking out of the system is only
00:40:17:12 - 00:40:22:01
and it has to went away just by law of
large numbers reached some breaking point.
00:40:22:05 - 00:40:25:05
And I think that breaking point
is a form of regulatory intervention.
00:40:25:05 - 00:40:26:11
It could be.
00:40:26:11 - 00:40:28:28
I may be pathologies of size.
I don't know.
00:40:28:28 - 00:40:30:23
But it's not I don't see it yet.
00:40:31:22 - 00:40:34:09
So the question I think is
00:40:34:09 - 00:40:37:25
like if you go back again two decades,
when I entered the venture business,
00:40:38:10 - 00:40:41:20
the really successful companies
had network effects of a different type.
00:40:41:25 - 00:40:42:26
They were what I use
00:40:42:26 - 00:40:46:21
a business terms jargon term
as demand side economies of scale.
00:40:46:21 - 00:40:49:27
So so you know, if you're Cisco
and you're using a Cisco operating system,
00:40:49:28 - 00:40:51:00
there's some like
00:40:51:04 - 00:40:52:21
demand side, meaning
00:40:52:21 - 00:40:53:08
more people
00:40:53:08 - 00:40:56:14
know how to use the IOC system, Cisco,
which means they're more likely to buy
00:40:56:15 - 00:40:57:16
the next company.
00:40:57:16 - 00:41:00:05
But it wasn't a network effect like
00:41:00:05 - 00:41:03:03
Facebook, and it was a network effect
like Google, which is advertising
00:41:03:03 - 00:41:06:26
monopoly, where, you know, and plus one
that really increases
00:41:06:26 - 00:41:07:20
the value of the system.
00:41:07:20 - 00:41:12:29
Plus, there weren't global scale, you know, dimensions like we have right now. So
00:41:14:01 - 00:41:15:14
my partner, Matt
00:41:15:14 - 00:41:19:29
said shortly before he retired, he's
still making investments.
00:41:19:29 - 00:41:22:14
You know,
Matt was at the beginning of Facebook,
00:41:22:14 - 00:41:24:15
at the beginning of LinkedIn,
and he's like
00:41:24:25 - 00:41:28:12
any investor with us at Instagram
and probably was more responsible
00:41:28:12 - 00:41:32:02
for getting us into Uber
and Twitter than anyone knows.
00:41:33:08 - 00:41:34:29
And he's like,
you know, the three things you need
00:41:34:29 - 00:41:37:25
for this business to create the next 100
billion.
00:41:37:25 - 00:41:40:21
It's not truly our company are a
00:41:41:26 - 00:41:44:19
market dynamic where distribution is open
00:41:46:18 - 00:41:48:15
and I'll get back to these in a second.
00:41:48:15 - 00:41:51:11
Capital is relative scarce
00:41:51:11 - 00:41:54:10
and as a new platform
like it's some new thing.
00:41:54:10 - 00:41:54:29
Right.
00:41:55:02 - 00:41:58:24
And I probably I think number one
or number three are mirror images
00:41:58:24 - 00:42:01:15
because distribution is in a new platform
because now it's there
00:42:01:27 - 00:42:04:01
and he says it right now
we have two fucking opposite.
00:42:04:01 - 00:42:06:12
We have distribution
channels are all clogged.
00:42:06:25 - 00:42:08:28
The app stores are controlled
by the incumbents.
00:42:09:09 - 00:42:12:06
All the pathways like launching
and leveraging distribution,
00:42:12:06 - 00:42:14:12
which is what Facebook
just wrote on the back of Hotmail,
00:42:14:26 - 00:42:17:12
know people forget that distribution
for LinkedIn was just easy.
00:42:17:12 - 00:42:18:13
It was just like, you know,
00:42:18:13 - 00:42:20:00
and then there's
a whole generation of companies
00:42:20:00 - 00:42:22:09
that that I've invested in
that just wrote on the back of Google
00:42:22:12 - 00:42:24:16
CEO free distribution.
00:42:24:16 - 00:42:26:25
So distribution is now kind of congested.
00:42:26:25 - 00:42:29:23
Capital is abundant
even with the crisis we're going through
00:42:30:19 - 00:42:33:26
and there's doesn't feel like
a new platform,
00:42:33:26 - 00:42:36:26
you know, and so you speculate, okay,
what is that new point of dislocation
00:42:36:26 - 00:42:38:14
where the incumbents
are going to be flat footed,
00:42:40:09 - 00:42:41:27
it's going to be social.
00:42:41:27 - 00:42:47:08
Now, I think we historically
have underappreciated, hidden
00:42:47:08 - 00:42:50:14
in plain sight new platforms
because they sort of,
00:42:51:15 - 00:42:53:24
you know,
they're my perspective at the moment
00:42:53:24 - 00:42:57:27
is that the jam stack API based
developers are going to end up
00:42:57:27 - 00:43:01:11
having a infinitely bigger
influence, overstating it.
00:43:01:11 - 00:43:03:26
But just say like orders of magnitude
or impact on this world
00:43:03:26 - 00:43:05:11
in a decade than they are today.
00:43:05:11 - 00:43:07:14
And developers want to write to APIs.
00:43:07:14 - 00:43:09:28
The API ecosystems are not owned
by the incumbents.
00:43:09:28 - 00:43:12:04
Okay, Amazon does
have the APIs rate that you ask,
00:43:12:04 - 00:43:14:08
but they don't have it for the application
universe.
00:43:14:08 - 00:43:16:26
Everything that was ever
put in the mainframe payment
00:43:16:26 - 00:43:19:08
processing telephony is moving to an API
00:43:20:11 - 00:43:21:05
booking travel.
00:43:21:05 - 00:43:22:09
And so
00:43:22:09 - 00:43:25:07
I think that's a new platform personally,
but that's a matter of perspective.
00:43:25:08 - 00:43:27:03
It's not like,
you know, it's not the iPhone.
00:43:28:09 - 00:43:29:13
The iPhone was a thing, right?
00:43:29:13 - 00:43:32:24
You could see generations of hundred
billion companies get launched on it.
00:43:33:07 - 00:43:37:17
So so the new platform question is really
the thing I guess I'm struggling with.
00:43:37:23 - 00:43:41:14
We wanted blockchain
and crypto to be that.
00:43:41:14 - 00:43:45:23
I had a strong point of view that that
I think I don't know if I'm wrong
00:43:46:04 - 00:43:48:28
long term I'm definitely wrong short term
that a company like Telegram
00:43:49:26 - 00:43:52:07
could take, you know,
00:43:53:09 - 00:43:58:08
a large user base and connected
to, you know, crypto and particularly what
00:43:58:08 - 00:44:00:29
they were doing with their, their time,
which got shut down by the FCC.
00:44:01:12 - 00:44:03:09
But the crypto
might provide a new platform,
00:44:03:09 - 00:44:07:18
but instead it's become
sort of the realm of exotic
00:44:07:23 - 00:44:12:09
thought and science fiction
with some underlying interesting, cool
00:44:12:09 - 00:44:15:29
things like the store value for Bitcoin,
which is something I didn't see then.
00:44:17:01 - 00:44:17:15
But beyond
00:44:17:15 - 00:44:21:01
that it's not vrr you know,
we've been pretty negative on that.
00:44:21:01 - 00:44:25:08
I think there's a for sure feeling that
in the next 20 years that that ends up
00:44:25:08 - 00:44:27:09
being a dislocation point.
00:44:27:09 - 00:44:30:16
But, but,
but to your earlier point, Mark, Mark
00:44:30:16 - 00:44:33:22
bought the insurance policy
and he wanted Oculus
00:44:33:22 - 00:44:35:24
not because he was going to make our goals
successful over a year.
00:44:35:24 - 00:44:39:05
He's just like, If it's not that,
then what is it like?
00:44:39:07 - 00:44:39:23
What is it?
00:44:39:23 - 00:44:43:26
If it's not a sense of immersive metaverse
and like,
00:44:43:28 - 00:44:47:09
that's that's sort of an inevitability
over the course of time.
00:44:47:09 - 00:44:49:10
We all read Ready player one But,
00:44:49:12 - 00:44:52:11
but that's not an investment
thesis for a startup, you know, it's it's
00:44:53:04 - 00:44:57:02
so, so, you know, I mean, I think of it
a little bit like Penn Computing back
00:44:57:02 - 00:45:01:10
when Apple had the Newton
and Microsoft had their tablet division.
00:45:01:23 - 00:45:04:22
This was like 15 years before,
you know, the iPhone.
00:45:05:06 - 00:45:05:29
They were all right.
00:45:05:29 - 00:45:07:26
They were just they were way, way early.
00:45:07:26 - 00:45:10:03
I think VR is their person at the moment.
00:45:10:16 - 00:45:12:11
So then it comes back to the Russian
whereas new platform
00:45:12:11 - 00:45:15:02
and we're casting about for it.
The one thing I can say
00:45:15:02 - 00:45:17:20
is that the beautiful thing
about entrepreneurship is that
00:45:18:28 - 00:45:19:17
it finds
00:45:19:17 - 00:45:22:18
it like we don't need to know it,
it finds it.
00:45:22:18 - 00:45:24:16
And I think the more we get into our head
00:45:24:16 - 00:45:26:09
in, the more we have theories
about the world,
00:45:26:09 - 00:45:28:13
the more we miss
what's right in front of us.
00:45:28:13 - 00:45:31:13
So one of my last big investments
was our table.
00:45:31:23 - 00:45:34:17
And it's just a database, you know,
00:45:34:25 - 00:45:37:18
that it
consumer is the creation of a database.
00:45:37:18 - 00:45:40:24
And my belief is and here's I'll say
something grandiose, which is that
00:45:41:15 - 00:45:44:21
I think the really big companies,
you know, we work in mantra business
00:45:45:05 - 00:45:47:25
and every decade 3 to 5
00:45:47:25 - 00:45:50:14
companies generate
what feels like 90% of the return.
00:45:51:00 - 00:45:54:03
So, you know, in a decade of 2000,
I was at Excel and we invested in
00:45:54:03 - 00:45:54:20
Facebook.
00:45:54:20 - 00:45:57:11
Pixel had just done Facebook
and nothing else for that decade.
00:45:57:28 - 00:45:59:25
The returns might have gone up.
00:45:59:25 - 00:46:01:23
And so one company. Right. Can do this.
00:46:01:23 - 00:46:05:11
And so we asked the question of like,
what are the attributes of the companies
00:46:05:11 - 00:46:07:27
that can get to 100 billion
or get to $1,000,000,000,000 market cap?
00:46:08:08 - 00:46:11:18
And I point three I can point to
that are sort of observable are
00:46:11:29 - 00:46:14:00
they're not just consumer business,
they're both
00:46:14:00 - 00:46:16:24
so they appeal to the entire economy,
not just the subsegment.
00:46:17:03 - 00:46:18:00
They're counterexamples.
00:46:18:00 - 00:46:21:25
I know, but certainly that's the case
for Apple and Google and Facebook
00:46:22:17 - 00:46:24:16
and Amazon for sure.
00:46:24:16 - 00:46:27:11
Secondly, their platform businesses,
which is they attract
00:46:27:11 - 00:46:28:22
millions of developers.
00:46:28:22 - 00:46:31:20
And so, you know, you can read into Ben
Thompson's trajectory.
00:46:31:20 - 00:46:33:17
Some of those developers
are being aggregated
00:46:33:17 - 00:46:35:14
in the case of Google and Facebook
and others,
00:46:35:14 - 00:46:38:12
they're being enabled
in the case of Microsoft and Amazon.
00:46:38:26 - 00:46:40:21
But there's still millions of developers.
00:46:40:21 - 00:46:42:07
And then thirdly,
00:46:42:07 - 00:46:45:00
and this is the part that's that's to me,
the most beautiful is that they
00:46:45:12 - 00:46:48:12
they expand the consumption of what it is
that they're in
00:46:49:02 - 00:46:51:06
by orders of magnitude,
the market that they're in.
00:46:51:06 - 00:46:52:01
So, you know,
00:46:52:01 - 00:46:56:05
we get this business school logic
of like you got to invest in big markets.
00:46:56:05 - 00:46:57:24
And I think that's absolute horseshit
00:46:57:24 - 00:47:01:24
because the markets that you invest in
that exist never generate great returns.
00:47:01:24 - 00:47:04:00
It's the markets
that don't exist that you create
00:47:04:00 - 00:47:05:25
and if you're enabling consumption,
00:47:05:25 - 00:47:07:14
like what was the search market
before Google,
00:47:07:14 - 00:47:09:05
what was the operating system
for Microsoft?
00:47:09:05 - 00:47:10:20
What was the cloud business before Amazon?
00:47:10:20 - 00:47:14:21
So the the the sort of backwards
00:47:14:21 - 00:47:18:02
thinking, the outcome
thinking of big tam so myopic.
00:47:18:02 - 00:47:20:25
And the fastest way
for me to get to get uninterested in
00:47:20:25 - 00:47:23:05
the company is
someone says this is a huge market.
00:47:23:05 - 00:47:24:21
We can just get 3 to 5% of it.
00:47:24:21 - 00:47:28:15
And that violates everything
I know to be true about a good investment.
00:47:29:01 - 00:47:33:21
I want the small market that you make huge
and you know, come back to their table.
00:47:34:05 - 00:47:36:06
I think they satisfy those three criteria.
00:47:36:07 - 00:47:38:20
Now, we could fuck it up
in any number of ways,
00:47:38:20 - 00:47:41:01
but but the number of people
who start using your table and say,
00:47:41:01 - 00:47:43:04
I didn't know
I needed a database for this, but my God.
00:47:43:12 - 00:47:45:26
And by the way, I want to make
some application logic on top of it.
00:47:45:26 - 00:47:47:27
Next thing you know,
they've built a custom app
00:47:47:27 - 00:47:51:00
that's driving part of their business
and that's just like it's like that.
00:47:51:00 - 00:47:56:00
No limit to it in so so those things
are like this big tech on that Microsoft
00:47:56:17 - 00:47:58:10
came out with Microsoft lists
00:47:58:10 - 00:48:00:25
one of the things that a very intelligent
person said to me
00:48:00:25 - 00:48:05:00
when big tech chooses to compete with you
and this is a person I can't say
00:48:05:00 - 00:48:09:01
what it's not like contain alluded to
it allowed him but he's a person who
00:48:09:05 - 00:48:10:08
you should know because he's
00:48:11:22 - 00:48:14:08
you know,
on top of a very big tech company.
00:48:14:08 - 00:48:16:11
So when a big company chooses
to compete with you,
00:48:17:11 - 00:48:22:08
oftentimes you overestimate
the immediate impact on your business
00:48:22:23 - 00:48:24:26
because you think, oh, shit, okay,
they're coming after us
00:48:24:26 - 00:48:26:28
and then it's going to be an instant
freefall.
00:48:27:20 - 00:48:29:13
And it's usually not that way.
00:48:29:13 - 00:48:32:22
But you tend to underestimate
the long term impact.
00:48:32:28 - 00:48:34:14
You tend to underestimate
the long term impact
00:48:34:14 - 00:48:38:14
because somehow they're connecting
their monopoly, their distribution
00:48:38:14 - 00:48:41:18
advantage, their capital advantage
00:48:41:29 - 00:48:43:20
over a sustained period of time,
00:48:43:20 - 00:48:46:10
their systems of competitive advantage
will find your weakness.
00:48:46:28 - 00:48:49:01
They don't tend to find it on day zero.
00:48:49:01 - 00:48:50:25
So this competition was doomed.
00:48:50:25 - 00:48:53:15
No one's going to take zoom out
with a symmetric attack. No.
00:48:53:16 - 00:48:57:03
No chance somebody will come out of that
the angle at the side or slack.
00:48:57:17 - 00:49:00:19
No. So slack so that we should be worried
about but about Microsoft.
00:49:00:19 - 00:49:01:21
Oh, yes, they should.
00:49:01:21 - 00:49:02:27
And and it's not because they're going
00:49:02:27 - 00:49:05:02
to build a better product, not going out
slack. Slack.
00:49:05:02 - 00:49:07:04
They're going to tie it
to their distribution mate.
00:49:07:16 - 00:49:10:13
That whole part of the market
that didn't have a chance to experience
00:49:10:13 - 00:49:13:08
slack, they're going to they're going to
then bring them into their teams product.
00:49:13:08 - 00:49:16:20
And my experience of this was was Facebook
fighting with Google
00:49:17:01 - 00:49:17:24
and we're at Twitter.
00:49:17:24 - 00:49:21:06
And the joke was like, when Facebook
starts to shoot or Google starts to shoot,
00:49:21:06 - 00:49:24:23
Facebook one's going to miss and hit us
and is exactly what happened.
00:49:24:23 - 00:49:28:10
So now Twitter also shot itself
16 times in every major organ,
00:49:29:03 - 00:49:31:17
but come back to that later you want.
00:49:31:28 - 00:49:33:14
But what happened in the case of Facebook?
00:49:33:14 - 00:49:37:05
Google is Google came out with Emerald,
which is their competitor to Google Plus.
00:49:37:05 - 00:49:39:18
Right. It was their competitor. Facebook.
00:49:39:18 - 00:49:42:24
And so Facebook
had to reify their commitments to the feed
00:49:43:07 - 00:49:45:05
because that was something
that they had liquidity against.
00:49:45:05 - 00:49:46:27
They didn't Google questionable liquidity.
00:49:46:27 - 00:49:50:25
So the feed was what the one thing that's
what it really had that was different
00:49:51:03 - 00:49:54:11
and that evaporated
when Facebook responded to Google and
00:49:54:20 - 00:49:56:05
but then dual came back
00:49:56:05 - 00:49:59:04
and it started to really chip
at Facebook's position on photos.
00:49:59:15 - 00:50:03:14
And, you know, it's always so so that
anyway like I know this is big tech.
00:50:04:03 - 00:50:07:09
It could eventually find you
and you were right to be paranoid
00:50:07:09 - 00:50:10:28
about it, but it does come back
to sustainable competitive advantages.
00:50:10:28 - 00:50:12:11
The thing that you have to be obsessed
00:50:12:11 - 00:50:14:11
with in your business
and have some personal version of,
00:50:14:24 - 00:50:15:23
I think Tobi by the way,
00:50:15:23 - 00:50:18:10
probably is a great example
of somebody who's done that lately.
00:50:18:10 - 00:50:20:23
And I had the which I don't know
00:50:22:07 - 00:50:23:12
why it's called
00:50:23:12 - 00:50:27:21
a not only this is what I hear
about like embarrassment, guilt, shame.
00:50:27:21 - 00:50:29:28
Tobi and I formed a really good friendship
at the beginning.
00:50:29:28 - 00:50:31:08
Before he raised any money,
00:50:31:08 - 00:50:33:23
he offered me to buy
a third of the company for $1,000,000.
00:50:35:18 - 00:50:37:22
I introduced him to Reid Hoffman
and I said, Hey,
00:50:38:00 - 00:50:39:09
you should probably do this deal
00:50:39:09 - 00:50:42:12
because it's a Canada company
and it's, it's, you know, it's, it's it's
00:50:42:12 - 00:50:43:15
white label e-commerce.
00:50:43:15 - 00:50:46:28
And he wasn't B Reid was just at LinkedIn
at times probably good for you.
00:50:46:28 - 00:50:49:26
But it seemed by $34 million.
00:50:49:26 - 00:50:53:23
I think the market cap
now is 100 million or so.
00:50:53:24 - 00:50:54:28
A little embarrassing.
00:50:54:28 - 00:50:58:14
But the way Toby's competed against
Amazon is a really potent lesson
00:50:58:14 - 00:51:00:07
on how to compete with big tech,
00:51:00:07 - 00:51:03:12
because he took a point of differentiated
focus,
00:51:03:24 - 00:51:08:26
maniacally focused on the the merchant,
the merchant, not the consumer.
00:51:08:26 - 00:51:09:25
The merchant.
00:51:10:06 - 00:51:14:23
Amazon's maniacally focused
on the customer and on the end user.
00:51:15:07 - 00:51:17:14
So he saw that as a place to compound
00:51:18:05 - 00:51:21:05
and grow
but not go for symmetric competition.
00:51:21:12 - 00:51:22:15
And it worked.
00:51:22:15 - 00:51:25:26
And now he can actually launch
he launched Shopify Marketplace,
00:51:26:05 - 00:51:27:26
he can start to fuck
with their core business
00:51:27:26 - 00:51:30:00
because he has a position
of competitive strength.
00:51:30:00 - 00:51:31:16
So I think it's possible
00:51:31:16 - 00:51:35:05
and I know your business, you're doing it
and but it requires, you know,
00:51:35:18 - 00:51:39:09
a clear differentiated focus
that the incumbents can't see.
00:51:39:10 - 00:51:41:27
And so one woman answered your question.
00:51:41:27 - 00:51:43:19
But it does it does worry me.
00:51:43:19 - 00:51:47:26
Some of it very important topic,
especially going into the next decade.
00:51:48:17 - 00:51:49:17
Peter, a question for you.
00:51:49:17 - 00:51:53:02
You mentioned that experience
and knowledge
00:51:53:02 - 00:51:56:26
can can be a liability and,
you know, in the long term,
00:51:57:08 - 00:52:01:12
what what experiences, what knowledge
you think can be an asset
00:52:01:12 - 00:52:06:03
and which be constantly revisited
and discarded all the time.
00:52:06:03 - 00:52:07:19
You know, I try and have a rolling
00:52:09:25 - 00:52:12:05
but adaptable
00:52:12:13 - 00:52:15:13
list of five books
that I recommend to the CEOs I work with
00:52:16:00 - 00:52:19:23
that are essential reading and the core
curriculum for lack of a better term.
00:52:20:06 - 00:52:24:14
And what I found
is that those tend to be what they shift.
00:52:24:14 - 00:52:27:19
And this is the five temptations
of the CEO, one of those books,
00:52:28:15 - 00:52:31:17
the have ever encourage
anyone to read the book range.
00:52:31:17 - 00:52:33:28
It's not a particularly well written book,
but it's a really helpful book.
00:52:35:01 - 00:52:37:11
The 15 Principles of Conscious Leadership.
00:52:37:11 - 00:52:40:28
And I'm happy to say that
if you guys want to follow up on that,
00:52:41:23 - 00:52:45:13
the the part of it
that's become more consistent
00:52:45:13 - 00:52:48:21
that I've definitely gained from
experience
00:52:48:21 - 00:52:51:20
has to do more with human psychology
00:52:52:05 - 00:52:55:26
than it has to do with,
you know, market forces and rules
00:52:56:29 - 00:53:00:17
like there are some rules like don't back
small, medium business companies.
00:53:00:17 - 00:53:01:29
That was like a rule
in the venture business
00:53:01:29 - 00:53:04:14
that kept people out of doing Zendesk.
00:53:04:14 - 00:53:06:01
And we did Zendesk and or Shopify.
00:53:06:01 - 00:53:08:19
In my case,
small businesses are terrible customers.
00:53:08:19 - 00:53:09:29
You know, they bitch and moan.
00:53:09:29 - 00:53:13:08
It costs a ton of money to support and
they don't give you very much in return.
00:53:13:16 - 00:53:14:27
It turns out that's like Stripe.
00:53:14:27 - 00:53:16:21
It's a Shopify you have to point.
00:53:16:21 - 00:53:20:12
So business logic doesn't age.
00:53:20:12 - 00:53:21:05
Well, my experience,
00:53:21:05 - 00:53:23:22
especially when it's like
the world will be this way in the future.
00:53:24:22 - 00:53:27:08
Human nature does.
00:53:27:08 - 00:53:30:24
And I can tell you the experiences
that I'm able to help my partners
00:53:30:24 - 00:53:33:16
with most that are younger
relate to management changes.
00:53:34:19 - 00:53:36:12
When do we move on from this executive?
00:53:36:12 - 00:53:40:20
When do we, you know,
and then particularly when you're
00:53:40:20 - 00:53:44:12
when a founder CEO transition occurs,
how is that likely to play out?
00:53:44:12 - 00:53:47:15
And I've seen a lot of them
and I hate them and, you know,
00:53:48:19 - 00:53:49:21
I have a lot of wisdom there
00:53:49:21 - 00:53:51:26
that I think is immediately applicable
and can help people.
00:53:51:26 - 00:53:55:10
These situations, obviously,
you know, we could talk about Uber.
00:53:56:00 - 00:53:57:19
That was a particularly graphic
version of it.
00:53:57:19 - 00:54:01:24
It's just still traumatizing
for us to even reflect on that.
00:54:01:24 - 00:54:06:00
But the human nature side, the human
psychology that compounds my experience.
00:54:06:00 - 00:54:09:09
You can never stop growing
and learning there and the experience
00:54:09:09 - 00:54:13:02
really is relevant and it's relevant
and helping people grow and adapt.
00:54:13:03 - 00:54:16:04
Hi, nice to meet you along with that,
I guess
00:54:16:04 - 00:54:18:23
just asking you a question
around your decision making process
00:54:19:17 - 00:54:23:25
and you know, as you you talked about,
experience can be a liability, but
00:54:24:02 - 00:54:28:17
how do you balance that with, you know,
obviously the experience is very helpful,
00:54:28:24 - 00:54:33:03
but also trying to,
you know, remove inherent biases.
00:54:33:03 - 00:54:35:15
And if you could share with us
maybe two or three years sticks
00:54:35:17 - 00:54:38:26
that you used for quick decision making,
that would be super helpful.
00:54:39:04 - 00:54:39:16
Thank you.
00:54:40:16 - 00:54:43:03
We in the industry are sort of very
00:54:43:03 - 00:54:46:08
thin skinned about missing things,
so we always keep track of the misses.
00:54:46:08 - 00:54:46:14
Right.
00:54:46:14 - 00:54:48:22
Can we go back and say, okay,
what do we get wrong? So
00:54:49:22 - 00:54:53:01
and doesn't there's a great saying
I use when I'm recruiting people and
00:54:54:08 - 00:54:57:16
I can't remember a quote, but it's
00:54:57:16 - 00:55:01:13
I don't remember who said it first,
which is embarrassing, but regret
00:55:01:15 - 00:55:05:05
for the things we do fades in time.
00:55:05:05 - 00:55:09:22
It's for the things that we don't do that
it's inconsolable.
00:55:10:04 - 00:55:11:11
The regrets inconsolable.
00:55:11:11 - 00:55:12:13
So if you're Bill Gurley
00:55:12:13 - 00:55:16:29
and you didn't do Google in 1999,
you got a shot to do it every day.
00:55:16:29 - 00:55:19:10
You get to think about that
because Google didn't go away.
00:55:19:25 - 00:55:24:29
And so, you know, in my case at Shopify or
I guess at some level, I could have done
00:55:24:29 - 00:55:29:00
YouTube and I have my list and,
you know, you could live in regret.
00:55:29:00 - 00:55:31:18
It sucks. That's no way to,
you know, have a decent life.
00:55:31:18 - 00:55:33:17
But but it's a provocation to say,
00:55:33:17 - 00:55:37:12
okay, well, what did we get wrong
and what will we do in each case?
00:55:37:12 - 00:55:41:18
You sort of there's that that explicit
definition of the mis
00:55:42:01 - 00:55:44:23
and an ownership and a vulnerability
to how you got there.
00:55:45:05 - 00:55:49:07
And, and there's the misses that like that
I think we're comfortable with like,
00:55:49:08 - 00:55:51:02
okay, we missed that,
but we wouldn't have ever done that.
00:55:51:02 - 00:55:52:12
That's just not who we are.
00:55:52:12 - 00:55:54:19
Then there's the messages that say, Hey,
we better change who we are
00:55:54:19 - 00:55:58:03
because that's not acceptable,
and it shows that we're just closed.
00:55:58:03 - 00:56:01:04
And the part
that I would say more broadly that
00:56:01:04 - 00:56:03:19
I would want to flag
is where we've become.
00:56:04:05 - 00:56:09:04
You know, again, ridiculously
one sided male,
00:56:09:27 - 00:56:13:29
privileged white male founders
or Asian white male founders.
00:56:14:12 - 00:56:17:01
Now, where are we getting it
wrong with regards to that.
00:56:17:13 - 00:56:19:10
And I think one of the things
this is getting back to the other topic,
00:56:19:10 - 00:56:21:17
we have this defensiveness in the industry
saying, well,
00:56:21:18 - 00:56:25:13
if you were sitting in our Monday
partner room, if the person was presenting
00:56:25:13 - 00:56:26:24
behind a screen
00:56:26:24 - 00:56:29:03
like we would give the same answer
because we're just responding
00:56:29:03 - 00:56:30:21
to the facts of the business.
00:56:30:21 - 00:56:32:17
And that's just not true.
00:56:32:17 - 00:56:33:21
It's just not true.
00:56:33:21 - 00:56:37:22
So I think we have to do a lot of work
to make it more explicit what's implicit
00:56:38:04 - 00:56:42:09
and then ask the question of, okay, well,
you know, how does that change behavior?
00:56:42:21 - 00:56:45:23
And you've heard the example of
like when they do tryouts for orchestras
00:56:46:08 - 00:56:48:16
and, you know, in Europe they don't
00:56:49:23 - 00:56:50:16
there's not a screen.
00:56:50:16 - 00:56:52:11
In the United States
they put a screen and you can't see.
00:56:52:11 - 00:56:54:27
And then as soon as they did that,
the diversity of the orchestra exploded.
00:56:55:09 - 00:56:58:11
The of people with the act
would only go up if we had a, you know,
00:56:58:25 - 00:57:01:17
rich tapestry of different perspectives
that we're backing.
00:57:01:17 - 00:57:05:16
So that's that's something we have
a lot of work to do on no question.
00:57:05:16 - 00:57:08:06
So anyway, there's there's
the human psychology piece.
00:57:08:06 - 00:57:09:16
I cannot say enough about it.
00:57:09:16 - 00:57:11:27
If anything, it's like if you want to be
the venture capitalist in the long term,
00:57:13:23 - 00:57:17:02
consider getting a degree in psychotherapy
00:57:17:11 - 00:57:19:19
because it will be very helpful.
00:57:19:19 - 00:57:21:18
Maybe close, close things off right now.
00:57:21:18 - 00:57:23:23
And thank you for making a time.
00:57:23:23 - 00:57:28:21
Maybe one last thought is, you know,
you've had this incredible career up
00:57:28:21 - 00:57:29:07
until now.
00:57:29:07 - 00:57:32:29
And as you said,
maybe 50 is the age that people retire at.
00:57:33:13 - 00:57:36:27
And I'm just curious
kind of in these last few years
00:57:36:27 - 00:57:39:19
that you probably will be investing
kind of what are
00:57:39:23 - 00:57:42:00
what are you hoping to achieve
and what are the what are the
00:57:42:05 - 00:57:45:01
what are the things
you're going to put your mind to?
00:57:45:01 - 00:57:46:29
Yeah, I think this is I appreciate that.
00:57:48:06 - 00:57:50:00
I do see, I guess some form of a finish
00:57:50:00 - 00:57:53:14
line of this form of my working
in the entrepreneurial ecosystem.
00:57:54:00 - 00:57:56:04
The two things
that are most important are,
00:57:56:14 - 00:57:59:08
you know, to me having left a,
00:58:00:02 - 00:58:03:13
a significant provocation
00:58:03:13 - 00:58:09:01
and then an actual manifestation of change
in the face of our industry.
00:58:09:01 - 00:58:12:08
As much as I'm a representative
of the old, I'd like to like leave
00:58:12:08 - 00:58:15:15
with a provocation
and sort of an embodiment of the new.
00:58:15:26 - 00:58:18:11
And to me
that's the face of benchmark has changed.
00:58:18:11 - 00:58:19:26
But I think the face of our portfolio
00:58:19:26 - 00:58:21:25
should change
in the way that it represents.
00:58:21:25 - 00:58:24:25
And I'd like to know that I didn't
just pay lip service to it.
00:58:24:29 - 00:58:26:29
That matters deeply to me.
00:58:26:29 - 00:58:29:23
The other thing is that, you know, one
always hopes in the venture business to,
00:58:31:07 - 00:58:33:10
you know, it's the great white
whale Moby Dick, like
00:58:33:12 - 00:58:38:09
have their last great company,
you know, and I don't know that
00:58:38:09 - 00:58:41:13
I feel that way because it's not
that's not as meaningful to me.
00:58:41:24 - 00:58:44:02
But I would love to to
00:58:44:02 - 00:58:46:07
I typically commit
to an entrepreneur of my
00:58:46:07 - 00:58:49:23
I work with for ten plus years
I would love to take into my fifties,
00:58:50:24 - 00:58:53:13
you know, 3 to 5 relationships
that bring me
00:58:53:13 - 00:58:56:11
the joy that I've had
in the last 20 years doing this job.
00:58:56:15 - 00:59:00:28
And I actually don't spend less important
to me that there that there home runs.
00:59:01:04 - 00:59:02:11
It's more important to me
the companies that
00:59:02:11 - 00:59:04:23
I really feel passionate
about working with.
00:59:04:23 - 00:59:05:25
Fantastic.
00:59:05:26 - 00:59:08:12
Well, thank you
and really appreciate you taking the time.
00:59:08:12 - 00:59:10:15
This is I learned a lot.
I'm sure everyone else did. And
00:59:11:18 - 00:59:11:25
I hope
00:59:11:25 - 00:59:15:02
your you and your family
staying safe in these challenging times.
00:59:15:02 - 00:59:17:22
And I
00:59:20:21 - 00:59:24:14
will.