Mastervision® Podcast by Nina Seredai
Mastervision® Podcast is a community for people who want more from life than just wealth and outward success. Of course, we’re all in business to make money—but in the end, it’s not money that makes us truly happy.
Our role here is to encourage you to think bigger. To think about a meaningful future you can help create through your boldest dreams, your work, your communication, and your small everyday actions.
We collect and share sincere stories of people who have tried, failed, succeeded—and continue on their purpose-driven path. Through these stories, fresh perspectives, and practical ideas from around the world, we aim to inspire you to take action today to build a future that’s worth living in.
OUR HOST – NINA SEREDAI
•Author of Mastervision® framework for business
•Founder & Managing Director at Ninth Space – leading brand strategy consultancy in the Middle East
•Brand development expert with 100+ successful cases in portfolio
•Public speaker
•Mentor for entrepreneurs
Mastervision® Podcast by Nina Seredai
The Mindset Behind Building a 42 Million Unit Brand
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What happens when you accidentally receive an email in which your managers are discussing whether to dismiss you?
For most, it's a nightmare. For today's guest, it became the catalyst for building one of the Middle East's most loved healthy food brands.
In this episode of the Mastervision® Podcast, our host Nina Seredai sits down with Mazen Kanaan, Co-Founder and CEO of House of Pops. From a simple idea shared with his wife to a factory producing 42 million ice creams a year, Mazen reveals the unvarnished realities of the entrepreneurial journey.
Although this episode was recorded before the recent crisis, its lessons remain highly relevant, perhaps even more so, for entrepreneurs dealing with uncertainty today.
In this episode, we discuss:
• Navigating six months of uncertainty before being laid off
• Evolving from making treats for friends to building a scalable business
• The essential components of the entrepreneurial mindset
• How to approach funding
• Building a business with a life partner
⚡️ Which superpower do you think is most important for entrepreneurs? Let us know in the comments below!
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