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Best Seller Secrets
Welcome to the Best Seller Secrets podcast, where experts learn how to crush their business goals with a best selling book! Rob Kosberg is a Wall Street Journal and USA Today bestselling author. He has been featured on ABC, NBC, CBS, Fox, Forbes, and Entrepreneur magazine. On the show, Rob shares his own expertise on authority marketing and the power of writing a book. Tune in every week for practical tips, strategies, and case studies about how writing a book makes clients hunt for your business.
Best Seller Secrets
How to Build a Visibility Engine That Actually Gets You Clients
If your book, offer, or coaching is great but sales are “meh,” the problem isn’t quality. It’s obscurity.
People don’t know you exist. Let’s fix that.
In this episode, I show you how to build a daily, repeatable Visibility Engine that compounds attention across platforms and turns lurkers into buyers without needing a massive audience or ad budget.
I’ll break down real numbers (like sending 1.4M emails in 30 days, posting 2 shorts/reels daily across platforms, and running 16 parallel growth channels) and why that’s still not “too much” in today’s noise.
We’ll also cover why even a record-shattering launch (think Alex Hormozi’s $100M weekend) still only touches a tiny slice of the market and what that means for your cadence.
WHAT YOU’LL LEARN:
🟡 The brutal truth: why reach (not talent) caps your revenue
🟡 How many touchpoints it really takes: 60+ touches and 7–12 meaningful interactions
🟡 A simple daily plan: post 1–3x/day, send smart DMs, make one clear offer, log follow-ups
🟡 The “two-day workshop” upgrade: create longer, meaningful interactions that convert
🟡 The 16-channel blueprint we run weekly (email, shorts/reels, LinkedIn, podcasts, PR, and more)
🟡 How to systemize content so one asset spawns clips, emails, and posts everywhere
🟡 Weekly review ritual: double down on what performed, kill what didn’t fast
You’ve already built the product. Now build the presence.
Add a zero to your output, stack meaningful interactions, and watch invisibility turn into pipeline.
CONNECT WITH US:
🌐 https://bestsellerpublishing.org/socials/
📞 1 (626) 765-9750