Start Being Seen - Personal Branding & PR for Women Experts
Start Being Seen™ is the podcast for accomplished women experts ready to turn what they know into what they're known for and land bigger opportunities that grow their brand and business.
Hosted by TEDx speaker and personal brand + PR strategist Michelle B. Griffin, the show explores what it really takes to become seen, sought after, and selected for what you do best.
Through solo episodes, practical strategies, and conversations with accomplished women putting themselves out there, you'll learn how to position your personal brand, communicate your value, build visible authority, and get on the radar for media, speaking opportunities, clients, strategic partnerships, and industry recognition.
We talk personal branding, positioning and messaging, PR and media, LinkedIn, speaking, relationships, digital presence, AI visibility, and the mindset it takes to put yourself out there before you feel completely ready or ready for your next level.
Because your expertise creates value. Being known for it creates opportunity.
ABOUT YOUR HOST
Michelle B. Griffin is a TEDx speaker and personal brand + PR strategist helping accomplished women experts become recognized authorities in their industries.
She is the founder of She's Visible™ a platform with a mission to see more women's brilliance on stages, featured in pages, and earning better wages.
With more than 20 years in communications, marketing, and PR, Michelle is the author of Position Yourself and co-author of The LinkedIn® Branding Book. Her insights have been featured in Forbes, Entrepreneur, Inc., SUCCESS, and Authority magazines.
As a keynote speaker and workshop facilitator, Michelle speaks to women's conferences, ERGs, associations, and leadership audiences on personal branding + PR, LinkedIn™ presence, and AI visibility.
When she's not speaking, podcasting, or vibe coding, you'll probably find her walking to an '80s playlist, exploring vintage shops, or hunting down gluten-free treats on her travels.
Michelle is the author of Position Yourself and The LinkedIn™ Branding Book and co-host of The LinkedIn Branding Show podcast.
When she's not helping women get visible, you'll find her walking and working out to 80s music, exploring new places, and hunting for gluten-free treats on her travels.
CONNECT WITH MICHELLE
→ Website: MichelleBGriffin.com
→ LinkedIn: linkedin.com/in/michellebgriffin
→ She's Visible: ShesVisible.com
BE THE EXPERT AI RECOMMENDS
Download The Recognition Ready™ AI Visibility Guide for Women Experts
→ michellebgriffin.com/aivisibility
The Start Being Seen™ Podcast © Michelle B. Griffin + ShesVisible.com
Start Being Seen - Personal Branding & PR for Women Experts
How To Get Your Thought Leadership/Business Book Out Into the World with Emily Crookston, PhD
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Tired of overthinking that big idea, project or business book you want to write to amplify your authority and thought leadership?
Good news: this episode will get you unstuck and on your way to writing your business book.
Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.
✨ L: Launch Your Vision – Follow the pull toward a deeper purpose
✨ A: Articulate Your Difference – Define your positioning in a crowded space
✨ N: Navigate Your Brand – Shape and share your brand online and offline
✨ E: Elevate Your Authority – Establish trust with audiences and open new doors
This week, we're focusing on "E-Elevate Your Authority" with host Michelle B Griffin and expert guest, author and executive ghostwriter Emily Crookston, PhD., who is here to tell us exactly how to get our "unwritten' works out there to build your personal brand and business.
If you're a classic overthinker, overwriter, procrastinator, or perfectionist, we'll help you get over this and write that book.
From Emily's three tips that sabotage us to her Big Ideas extractor method, she will walk us through her process and latest book, UNWRITTEN: The Thought Leader's Guide to Not Overthinking Your Business Book, plus free course, you're on your way to growing your authority as a woman in business.
LINKS
Connect with Emily Crookston on LinkedIn
START BEING SEEN™ WITH MICHELLE B. GRIFFIN
Hi, I'm Michelle. I help women experts, founders, and leaders define their brands, communicate their value and build visibility that grows their careers and businesses.
CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.
WEBSITE: https://www.michellebgriffin.com
SHE'S VISIBLE: https://www.shesvisible.com
BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/
READ: My Personal Branding Books https://michellebgriffin.com/books/
LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/
CONNECT: With me on LinkedIn https://www.linkedin.com/in/michellebgriffin
CONNECT: With me on Instagram https://www.instagram.com/michellebgriffin/