
AUD Podcast Channel
The AUD podcast channel aims to shed light on the bigger picture. Our goal is to inspire, educate, entertain & to provide YOU with new knowledge & insights.We want to take you BEYOND the classroom & to share inspiring stories from some of the world's greatest minds. From CEO's, Experts, Pioneers of Industry & more to show you that success comes in many forms & that you never stop learning.
AUD Podcast Channel
Ep#1 Success Starts With Hope | Toufic Kreidieh
Toufic is the Founding Partner & CEO of Brands For Less, the largest Off-Price retailer in the Middle East. From growing up in Civil War Lebanon with humble beginnings, to starting Brands for Less with no financial assistance in a parking lot, over the past 20 years along with his business partner & close friend Yasser Beydoun, they have built Brands For Less to become one of the region's great success stories.
Key Learnings:
How Can Businesses Become Agile & Pivot
The Relationship Between Your In-Store & Online Experience
The Challenges of Working With Friends
The Importance of Hope