Culture and Leadership Connections Podcast

Lisa Earle McLeod – Noble Purposes

October 23, 2020 Marie Gervais Season 3 Episode 9
Culture and Leadership Connections Podcast
Lisa Earle McLeod – Noble Purposes
Show Notes

Bio for Lisa Earle McLeod

Lisa Earle McLeod is a Strategy Consultant, Founder of McLeod & More, Inc., and author of Selling with Noble Purpose.

Episode highlight

Listen in on how Lisa Earle McLeod refocuses businesses on innovating to make customers’ lives better. 

Links

Email: lisa@mcleodandmore.com

Contact: https://www.mcleodandmore.com/contact/

Website: www.mcleodandmore.com

Twitter: https://twitter.com/LisaEarleMcLeod

LinkedIn: https://www.linkedin.com/in/lisaearlemcleod/

Quotes

“[Nobility] is in the service of someone besides yourself or in the service of a cause bigger than yourself.”

“Money matters, and when you make it for other people, that is a big day!” 

“If you have disdain for wealthy people, the likelihood of you becoming one of them is pretty small.”

Takeaways

Childhood incidents:

Lisa was 14 when she got her first job at Doughnut King and was entrusted with running the store alone. On one Saturday, a group of firefighters purchased all the doughnuts in the store. When the owner returned, Lisa loved the look on his face as he excitedly counted the money in the cash register. This inspired her to begin on her journey of “helping people make money.”

In the middle of third grade, Lisa and her brother enrolled in a Hawaiian school for a month, where they were the only white kids. However, she was “welcomed graciously” and does so to any minority in her life.

Groups you were born into and belonged to: 

Lisa was born into a middle-class family and there was a palpable disdain of wealthy people in her neighbourhood. While Lisa’s mother was an atheist, Lisa joined a faith called Unitarian Universalism. 

Temperament and personality influences

Lisa claims she is an extrovert, a storyteller, and a seeker of solutions. With time, she has learnt to become a better listener and be more concise and open-hearted in her communication. 

A time I became aware that my way of doing things was cultural and specific to my cultural experience

Lisa comes from a family of “over-talkers” and is used to people speaking over each other at dinner and is intrigued by households different from hers. 

Advice to an employer to work with me

Lisa claims that her best clients are those who have valuable offerings for their clients and want to:

  1. Differentiate and stand out in the market
  2. Help their team be laser-like focused on customers
  3. Build a tribe of people who are so emotionally engaged and excited about their job that they think and talk about it with pride

More great insights from our guest! 

Lisa recommends downloading and using the whitepapers from her website to incorporate noble purpose into your business! 

Support the Show.