Can podcasting actually grow your business?

In this episode, I’m diving into the power of podcast guesting as a tool for business growth and real, authentic marketing strategies - with the amazing Candace Dudley.

Candace is a former teacher turned podcast guesting strategist and the host of Better Brave podcast, where she’s published over 175 episodes.

We talk about how podcasting helped her build a business that gives her freedom, and how guesting on other people’s podcasts is one of the most underrated ways to get visible, build trust, and attract dream clients.

Here’s what we talk about:

• Candace’s pivot from teaching to podcasting and entrepreneurship
• Why podcast guesting works better than most marketing strategies
• Her exact system for finding aligned shows and pitching with confidence
• How to turn guest spots into long-term business growth
• What makes a great pitch - and what makes one get deleted
• The kind of freedom podcasting has given her (and how it can for you too)

If you’ve been wondering whether podcasting is worth it - especially if you don’t want to start your own show—this episode will shift your mindset and give you a strategy to take action.

Connect with Candace:

Website

Podcast: Better Brave (on all major platforms)

Instagram

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The Freedom Method Podcast is for women on a journey to find freedom through online business. Whether you're in a 9-5 or you're already a female entrepreneur, but your business is feeling anything but free - this podcast helps you build an online business that works for you, not one you work for.

Hosted by Sophie Biggerstaff - online business coach, strategist, and founder of the Freedom Model Method.

Subscribe for real female entrepreneur stories, practical strategies, and conversations about building an online business.

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