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The Purpose of Process

Uncommon Sense - Tools to Improve your Work Forever

Uncommon Sense - Tools to Improve your Work Forever
The Purpose of Process
May 28, 2025 Season 1 Episode 75
Process Management International (PMI)

It’s a deceptively simple question: What is the purpose of this process? 

An unclear process purpose is one of the most overlooked causes of waste, misaligned priorities, poor decisions, and missed improvement opportunities. Yet too often, teams dive into complex redesign without first agreeing on why the process exists at all. 

Join PMI Director Consultant Stuart Gibson as he shows how stepping back to define process purpose clearly and collaboratively can uncover hidden value, prevent confusion, and drive more effective improvement efforts. Expect practical insights, thoughtful examples, and a reminder that common sense isn’t always common practice. 


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