Kiasunomics

Bargains Beyond Borders: Are Discounts Driving Cross-Border Shopping Sprees?

NUS Business School Season 3 Episode 8

Do discounts and good bargains really save us money, or do they instead trigger unnecessary purchases? By looking at the spending of people in Singapore, Professor Sumit Agarwal assesses if the favourable exchange rate drives Singaporeans up the causeway to shop there, particularly those who live closer to Johor Bahru.