Impact Masters Podcast

Global Sports Marketing, Youth Empowerment & Building Cultural Legacy with Bah-Pna Dahane | Impact Masters Podcast

Impact Masters Media - Michael Kimathi Season 12

Let us know how we are doing

Bah-Pna Dahane is a global entrepreneur, sports marketing strategist, educator, and youth empowerment advocate whose career bridges business, culture, and social impact.

He graduated in 1999 with a Master’s degree in International Business & Marketing (with minors in Black Studies and Political Science) from Portland State University (USA) and Lyon, France. Before pursuing his Master’s, Bah-Pna worked as a Sports Marketing Consultant for Coca-Cola, served as Marketing Manager at Nike, and consulted as an African emerging markets expert.

Today, through his company Weina, Bah-Pna delivers marketing and communication solutions to professional athletes, artists, governments, institutions, and global brands, leveraging deep knowledge of the sports and entertainment industry.

Beyond business, Bah-Pna runs several impact-driven initiatives:

  • I Care Program : raising awareness of HIV/AIDS and other communicable diseases.
  • Roots1901: teaching African history and legacy to the global African diaspora.
  • D.R.E.A.M Big Project: empowering youth through sports & education.

A passionate believer in the power of sports and education to transform young lives, Bah-Pna continues to advise, mentor, and build bridges across Africa, Europe, and the USA. He is fluent in French and English and lives between France, the United States, and South Africa.


In this episode, you’ll learn:

  • How global brands like Coca-Cola and Nike approached sports marketing in emerging markets.
  • Lessons from decades of experience building brands and cultural movements.
  • Why sports & education remain powerful tools for youth empowerment.
  • The importance of preserving African history & identity for the diaspora.
  • How to turn marketing expertise into meaningful social
Join the Community
Developer Community as a Service, Community as a Service, and Software Engineering as a Service.

Communication Platform as a Service
Empowering Developers to build, co-create, network and scale.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Subscribe & Follow

Check us out at www.impactmasters.io. Subscribe for transformative conversations on YouTube.

Listen Everywhere: Apple | Spotify | YouTube Music | Amazon | iHeart | Buzzsprout

Host: LinkedIn | X Follow Us: X | LinkedIn

Podcasts we love

Check out these other fine podcasts recommended by us, not an algorithm.

Impact Masters Podcast Artwork

Impact Masters Podcast

Impact Masters Media