They Don't Teach This in Law School
I hear it all the time from the law firm owners I coach... "They didn't teach us this in law school!" With this show, I am set on bringing outside business ideas and advice into the world of entrepreneurial law firm owners... so join as we investigate new stories and strategies each week in They Don't Teach This in Law School!
They Don't Teach This in Law School
The Messaging Mistake Costing You Clients with Bryan Austin
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Bryan Austin steps in as guest-host to unpack a subtle but powerful truth:
The words you choose in your marketing can either attract your ideal clients… or push them away.
With Thanksgiving on the horizon, a time of connection, conversation, and reflection, Bryan invites listeners to take a closer look at the language they use to represent their firms.
Because even when your doors are closed, the mindset of legal entrepreneurship never really shuts off.
This episode challenges law firm owners to ask:
Is my messaging aligned with the advocate I want to be?
Or am I using language that unintentionally signals aggression, intensity, or intimidation?
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