GrowGetters

162. PART 1: What makes a great idea for a product or business?

Tanya Garma and Tiffany Hart Season 6 Episode 162

In the first part of this series, we talk about what transforms an idea from good to great. The answer lies in its ability to solve a genuine problem, its uniqueness, accessibility, purpose, and simplicity. More than a mere concept, a great idea addresses an unmet need, delivering tangible value to people. This journey of ideation and realisation is guided by the principles of Design Thinking.

We hope you enjoy this valuable series!

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