Building a Healthier Future Through Plant-Based Food with Dominique and Wendy Da’Cruz

The Food Means Business Podcast

The Food Means Business Podcast
Building a Healthier Future Through Plant-Based Food with Dominique and Wendy Da’Cruz
Apr 19, 2023 Episode 23
Djenaba Johnson-Jones

Dominique and Wendy (W.E.) Da’Cruz are a dynamic entrepreneurial couple. Together, they co-founded The Mushroom Angel Company, a plant-based CPG food business aimed at promoting healthier eating habits and environmental sustainability. Their first product, the Cruz Burger, is a mushroom burger patty that cuts and bites like meat but tastes like veggies.

During this episode of The Food Means Business Podcast, we discuss:⁠

  • How inspiration from a Malawian chickpea meatball led to a unique mushroom patty
  • The couple's journey from pescatarian to fully plant-based living
  • Overcoming recipe scaling and packaging challenges during the early stages
  • Utilizing online sales and farmers markets to gain initial traction
  • Integrating work and family life for a wholesome entrepreneurial experience

Connect with Wendy and Dominique:

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