The Food Means Business Podcast
Hosted by Djenaba Johnson-Jones, former marketing executive turned entrepreneur and founder of food business incubator, Hudson Kitchen, The Food Means Business podcast features the personal stories and “secret ingredients” behind what it's like to abandon your day job to start a food business. Join our community of fellow food business owners and subject matter experts to learn and laugh with us as we explore a start-up world that’s a little more culinary and a lot less corporate these days.
The Food Means Business Podcast
{REPLAY} Launching Your First Food Product and Strategies for Success in Entrepreneurship With Crystal Ung
Have you ever dreamed of bringing your very own food product to market? The path to doing so isn’t always clear, and many would-be entrepreneurs might wonder how to take the first step. From research and development, to marketing and distribution, there are no shortage of factors to consider!
In this episode, Crystal Ung, founder of Bowlcut, shares her transition from the corporate world to entrepreneurship and how growing up in the restaurant industry helped to inform her journey. You’ll hear, from start to finish, how she was able to transform traditional Asian sauces into healthier, more versatile products with universal appeal and introduce them to a global audience. If you’re looking for an exclusive, behind-the-scenes look into the process, and want to learn Crystal’s strategies for success, this episode is guaranteed to satisfy your appetite!
In this episode, you’ll learn…
[00:37] Crystal’s story of taking the leap from the corporate world to entrepreneurship and her reasoning behind it
[06:19] The making of Bowlcut, its products, and Crystal’s journey from R&D to an official launch
[15:24] The power of leveraging connections and an example of how a collaboration can help you market your products
[16:44] General tips and insights on being an entrepreneur
Get full notes and a transcript at: https://www.thehudsonkitchen.com/podcast/ep43/
Join the waitlist for the Food Business Bootcamp at https://www.thehudsonkitchen.com/food-business-bootcamp.
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