The Food Means Business Podcast

Passion, Sacrifice, and What You Really Need to Succeed as a CPG Entrepreneur with Dom Crockett

Djenaba Johnson-Jones Episode 56

Dom Crockett is making waves with a CPG product containing organ meat (something that most Americans don’t traditionally eat.) That might sound like a liability for some companies, but Dom has built a market, an audience, and is on a trajectory to keep growing. And he’s done it all without venture funding.

Today on the podcast, Dom is sharing his unconventional start-up advice, the sacrifices he’s made to create Mighty Meats, and some pretty basic business advice that many, many entrepreneurs forget. 

If you’re considering starting a CPG company, this episode is a must-listen. Let’s dive in!

In this episode, you’ll learn…

[00:00] Intro

[01:43] What makes Mighty Meats unique and how Dom developed the idea

[06:29] How Dom educated his audience and fostered a market for Mighty Meats

[11:36] What Dom would have done differently looking back and the information you can’t ignore when starting a CPG business

[20:16] The sacrifices Dom made to build Mighty Meats

[26:39] How Dom takes care of himself in the midst of entrepreneurship

Get full notes and a transcript at: https://www.thehudsonkitchen.com/podcast/

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