The Food Means Business Podcast
Hosted by Djenaba Johnson-Jones, former marketing executive turned entrepreneur and founder of food business incubator, Hudson Kitchen, The Food Means Business podcast features the personal stories and “secret ingredients” behind what it's like to abandon your day job to start a food business. Join our community of fellow food business owners and subject matter experts to learn and laugh with us as we explore a start-up world that’s a little more culinary and a lot less corporate these days.
The Food Means Business Podcast
Making It to Market: Why Good Logistics Is Essential for Your Bottom Line with Andrew Lynch
You can make an amazing product, start the best marketing campaign, and partner with national chains… But if your product doesn’t make it to the stores, or more importantly, your end user, none of that actually matters.
In today’s episode, I’m chatting with Andrew Lynch of Zipline Logistics on why young CPG brands shouldn’t overlook the logistical aspects of their business. Andrew shares how he got his start in logistics, what it really means to businesses, how it affects their bottom line, and why it might be worth getting support from a partner like Zipline.
If you’re struggling with delivery, transportation, and getting product on your retailers shelves, this is one conversation you can’t miss!
In this episode, you’ll learn…
[00:00] Intro
[01:31] Andrew shares the origin of Zipline Logistics
[07:18] Why logistics are so important, especially for young CPG companies
[11:25] Why it might be worth outsourcing logistics to companies like Zipline
[16:25] How to know when your CPG brand is ready to start outsourcing logistics
[18:46] How Andrew takes care of himself as a long-time entrepreneur
Get full notes and a transcript at: https://www.thehudsonkitchen.com/podcast/
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