This week on the Green About Media we are joined by Harvin Gupta who heads up commercial partnerships at Scope3.
In this episode we discuss a near future where carbon is factored in to our daily decision-making process when purchasing advertising.

The digital marketing industry is uniquely positioned to be the first global industry to becoming  entirely carbon-neutral by shifting its spend from high to low carbon purchases.

Harvin also discusses the 2 key-concepts behind Green Media and how they at Scope3 are helping shift the way in which businesses think about Carbon and their emissions.

Further reading and References:
NetZero

Food Nutrition Labels

This episode is brought to you as always by The Digital Distillery.

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Written, Produced & Engineered by Phil McDowell
Executive Producer: Nadia Koski
Project Leads: Dennis Kirschner