Calling DIBS
Join host Kirstin Appelt, Research Director of UBC Decision Insights for Business & Society (UBC-DIBS), as she interviews Behavioural Insights enthusiasts and experts from BC and beyond to explore:
- how BI is being used to tackle societal and planetary challenges,
- how BI skills are used across sectors,
- how BI intersects with other fields,
- how to conduct BI projects,
- and how BI is advancing with new research.
Liner notes: Calling DIBS is recorded and edited on the traditional, ancestral, and unceded territory of the xwməθkwəy̓əm (Musqueam), Skwxwú7mesh (Squamish), and Səl̓ílwətaʔ/Selilwitulh (Tsleil-Waututh). Calling DIBS is edited by Rishad Habib, Siobhan Cook, Isabella Jaramillo, Parnian Ashrafi, Kashish Khatri, Olin Becker, and Kirstin Appelt. Intro and outro music are excerpts from “resonance” by airtone (2020; http://ccmixter.org/files/airtone/61321), licensed under Creative Commons Attribution Noncommercial (3.0). New episodes are posted regularly September-May.
Calling DIBS
Nudging School Enrollment (Episode 114)
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Katherine Flaschen, Principal Behavioral Designer at ideas42.
ideas42's Katherine Flaschen explains how to tackle complex challenges like "improving educational outcomes" by using a step-by-step process and focusing on meaningful, movable, and measurable behaviours. To illustrate, Katherine shares a project using social norms and present bias to encourage caregivers to enroll girls in school. Katherine also shares key advice like centring target populations and building partner capacity to increase impact.