The Buzzworthy Marketing Show

Mastering Cash Flow Forecasting: The Key to Financial Success with Brooke Lively

August 29, 2023 Michael Buzinski Season 4 Episode 8
The Buzzworthy Marketing Show
Mastering Cash Flow Forecasting: The Key to Financial Success with Brooke Lively
Show Notes

Discover the captivating journey of Brooke Lively, an entrepreneur driven by a love for law firms, but unexpectedly unraveled by the world of cash flow. As her story unfolds, she unveils the surprising twist that transformed her financial struggles into a powerful tool for success. Brace yourself for the unforeseen revelation that changed her life and left her hungry for more. Are you ready to explore the enchanting world of cash flow forecasting and unlock the secrets to financial empowerment? Stay tuned for the astounding that will leave you longing for answers.

In this episode, you will be able to:

  • Gain insights into why understanding and managing your business finances is crucial for continued success.
  • Absorb the importance of cash flow forecasting as a shield for your business health.
  • Acknowledge how assessment of sales calls and conversion rates directly influence your revenue projection.
  • Comprehend the art of capacity planning as the backbone for effective hiring and growth blueprint.
  • Recognize the power of tracking budget versus actuals in fostering financial discipline and keeping your business on track.

My special guest is Brooke Lively

Let's get to know Brooke Lively, whose dedication to entrepreneurs is equal parts impressive as it is palpable. Her journey sprang from an earnest desire to help law firms navigate their finances—which then transformed into writing a game-changing book Panic to Profit. Perfect for those who struggle with the financial aspects of their business, Brooke’s insights offer a clear guide to mastering the art of cash-flow forecasting, and shattering the barriers that hold entrepreneurs back.

The key moments in this episode are:

00:00:00 - Introduction, 

 00:01:57 - Purpose of the Book, 

 00:03:21 - Passion for Helping Law Firms, 

 00:05:08 - Key Numbers for Business Owners, 

 00:09:19 - Capacity Planning, 

 00:17:10 - The Importance of Understanding Cash Flow, 

 00:17:26 - Office Supply Horror Story, 

 00:18:10 - Reflecting on Past Performance, 

 00:18:38 - Identifying Positive Actions and Activities, 

 00:22:21 - The End Goal: Owner Compensation,

Follow Brooke Lively:

Follow @urbuzzworthy on LinkedIn | Instagram | Facebook | Twitter. Get your copy of Buzz's best selling book, The Rule of 26 at