7 Figure Fashion Business

Milano di Rouge vs Milano Italy? Fe Noel vs Dupes

Monica Monique Season 3 Episode 29

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In today’s episode, Monica Monique is diving deep into a conversation every independent designer needs to hear, the fine line between inspiration and copying in fashion. 


Using Milano De Rouge and Fe Noel as real-world case studies, we unpack two very different approaches to protecting brand identity in the age of fast fashion and viral aesthetics.


One brand is calling out the duplication of a logo tied to a geographical city. 


The other is sounding the alarm on something more nuanced — a distinct design language and recognizable aesthetic that doesn’t rely on a single symbol.


 But when both are pointing at the same industry problem, why is one narrative gaining traction while the other seems to be missing the mark so far?


Does a logo carry more legal and cultural weight than a signature silhouette? 


Is it easier for the public to rally behind what they can visibly recognize? And what does this mean for small brands fighting billion-dollar factories of imitation?

let’s get into it! 


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