In The Business Of Something
The advertising industry is hard-to-describe. It's a tight-knit community, a pressure cooker, and a two-hour lunch all rolled into one. Listen and learn about the business called advertising from some interesting humans we think are pretty cool. Hosted by the Advertising Club of Edmonton (ACE).
In The Business Of Something
In The Business Of: Educating The Next Generation
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Ad Club of Edmonton
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Season 3
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Episode 4
On this episode of In The Business of Something, our guest is Teresa Sturgess, Marketing Instructor at NAIT (Northern Alberta Institute of Technology). We sit down with Teresa, and ACE President Karla McNeil, to learn about Teresa's journey from working for some of the top agencies and reputable brands in Canada to becoming a local advertising legend with her Promotional Campaign Planning course at NAIT.
Teresa talks about what inspired her to make the move from industry to teaching, how she stays connected with the industry to keep classes relevant, and how this next generation of students is approaching their career paths.
If you know Teresa, you're already hitting play - and if you don't, well you are in for a treat!