In this episode, Tobias Kederer, a seasoned Consulting and PS Executive, joins us to discuss Selling Services as a Product (SaaP(TM)).

Tobias has spent his entire career in Professional Services - first in pure consulting for some large firms (i.e. Andersen Consulting) and smaller boutique consulting firms and since 2006 in ProServe leadership roles for a variety of Saas/Tech companies.  

This discussion focuses in on how Services Execs and Teams can accelerate PS sales by:

1. Defining / Scoping / Pricing offerings in advance; and
2. Building relationships with Sales

Asaph Advisors Podcast - Optimizing Consulting & Professional Service Organization Performance