The Inspired Business Podcast

14 | Pre-selling and Beta Testing: How to Earn Money From Your Online Course or Digital Product Before It's Built

Creating a digital product or online course is a lot of work. It takes time, energy, and resources to build a salable item and the automated sales funnel behind it. But did you know you can get paid WHILE you create your product? That’s the beauty of beta testing and pre-selling, two related but slightly different methods of earning sales BEFORE your product is launched (or even built in the first place). 

In this episode you’ll learn how to run a beta test or pre-sale, and how inviting customers into your product development process can actually help ensure your course or program becomes an offer your audience really wants.

Highlights:

  • How to slow down for the holidays and ramp up for the new year at the same time… and get paid for it
  • Beta testing: What is it, how to acquire testers, and how to deliver your content to them
  • Pre-selling: How it’s different from beta testing but still effective at helping you earn money before your product is ready

Resources mentioned in this episode:

The Cranky Mom Fix by Becky Kopitzke

Are you a digital marketing genius? Take our quiz to find out!

Plus watch our FREE masterclass: How to Create and Sell Digital Products Without Feeling Stupid, Salesy, or Sacrilegious