Building a Technology Company, Navigating DTC Pains, and Promotions with Kausambi Manjita - 35

The D2Z Podcast

The D2Z Podcast
Building a Technology Company, Navigating DTC Pains, and Promotions with Kausambi Manjita - 35
Nov 07, 2022 Season 1 Episode 35
Kausambi Manjita

Brandon talks with Kausambi Manjita, Founder of Mason, an e-commerce conversion platform. They talk about the nuances of building a technology company, the need for conversion services for e-commerce brands, and solving the customer acquisition cost problem. They explore making effective promotions,  helping the customer as a driver of promotions, and missed opportunities for customer conversions.

 

Links:

Find Brandon Amoroso at https://www.brandonamoroso.com  and https://www.electriqmarketing.com.

 

Find Kausambi Manjita at https://www.linkedin.com/in/kmanjita/ and Mason at  https://getmason.io/.