{"version":"1.0.0","segments":[{"startTime":9.91,"endTime":13.629999999999999,"body":"Welcome to the Profitable Speaking Podcast, where we help you build a profitable six"},{"startTime":13.629999999999999,"endTime":17.189999999999998,"body":"figure business from the stage. Here's your host, Mr. Web Marketing,"},{"startTime":17.189999999999998,"endTime":21.03,"body":"Brad Hauck. Welcome to the Profitable"},{"startTime":21.03,"endTime":24.549999999999997,"body":"Speaking Podcast, the show that helps you grow your impact and income through"},{"startTime":24.549999999999997,"endTime":28.11,"body":"speaking, publishing or smart marketing. In this episode, we're"},{"startTime":28.11,"endTime":31.83,"body":"exploring how AI can make launching and running a podcast faster,"},{"startTime":31.909999999999997,"endTime":35.589999999999996,"body":"easier and more professional than ever. From generating episode ideas"},{"startTime":35.589999999999996,"endTime":39.15,"body":"to editing audio, writing show notes, and even promoting a show, AI"},{"startTime":39.15,"endTime":42.97,"body":"tools can save you hours and help you sound like you've got a whole production"},{"startTime":42.97,"endTime":46.77,"body":"team behind you. Whether you're a brand that's new to podcasting"},{"startTime":46.77,"endTime":50.61,"body":"or you're ready to scale your existing show, I'm going to show you some ways"},{"startTime":50.61,"endTime":54.29,"body":"you can use AI to take the pressure off and keep your content"},{"startTime":54.370000000000005,"endTime":58.13,"body":"flowing. Let's look at five different ways to create a podcast"},{"startTime":58.13,"endTime":61.57,"body":"using AI. Number one is the traditional recording and"},{"startTime":61.57,"endTime":65.33,"body":"AI powered editing, which is one that I use most times, which is the"},{"startTime":65.33,"endTime":68.98,"body":"descript method. So how does that work? You record your"},{"startTime":68.98,"endTime":72.74,"body":"podcast normally, then you leverage AI for editing and post"},{"startTime":72.74,"endTime":76.22,"body":"production. This allows you to do a lot of things. The first is"},{"startTime":76.22,"endTime":80.02,"body":"with descript specifically, you can do text based editing,"},{"startTime":80.02,"endTime":83.01899999999999,"body":"and that means that descript automatically transcribes your audio,"},{"startTime":83.5,"endTime":87.25999999999999,"body":"allowing you to edit it just by simply editing the text. So"},{"startTime":87.25999999999999,"endTime":91.05999999999999,"body":"you go through and remove the words that you don't want and remove any space"},{"startTime":91.05999999999999,"endTime":94.42999999999999,"body":"that you don't want. One of the things I really love about this is that"},{"startTime":94.42999999999999,"endTime":98.27,"body":"you've got AI powered cleanup, and that means that it automatically removes all"},{"startTime":98.27,"endTime":101.99,"body":"of those ums and ahs and likes with one click. And"},{"startTime":101.99,"endTime":104.78999999999999,"body":"that's why you probably won't hear any in this podcast."},{"startTime":105.58999999999999,"endTime":109.42999999999999,"body":"You also have studio sound, and this one's a big one because you pay a"},{"startTime":109.42999999999999,"endTime":112.78999999999999,"body":"lot of money to get things sounding right. In this case, you click a single"},{"startTime":112.78999999999999,"endTime":116.30999999999999,"body":"button and AI enhances the audio quality, making you and"},{"startTime":116.30999999999999,"endTime":119.66999999999999,"body":"anyone else you're interviewing sound like they're in a professional studio,"},{"startTime":120.08999999999999,"endTime":123.44999999999999,"body":"even when you're calling from a phone or you're in a noisy environment. In fact,"},{"startTime":123.44999999999999,"endTime":127.13,"body":"I've honestly recorded when someone's using a chainsaw next"},{"startTime":127.13,"endTime":130.65,"body":"door and it's taken the chainsaw out of the background, you can't hear it."},{"startTime":130.97,"endTime":134.81,"body":"So it's very clever software. It also has voice cloning"},{"startTime":134.81,"endTime":138.48999999999998,"body":"for overdubbing. So if you make a mistake or you make a mispronunciation"},{"startTime":138.48999999999998,"endTime":142.25,"body":"in your words and you want to replace that word, you can actually"},{"startTime":142.25,"endTime":145.81,"body":"click on it and rerecord it, or click on it and type the right word."},{"startTime":145.81,"endTime":149.62,"body":"And it will automatically clone your voice to say"},{"startTime":149.62,"endTime":153.26,"body":"the word, even though you haven't physically done that. So it's really handy."},{"startTime":153.5,"endTime":156.73999999999998,"body":"Takes a little bit of getting used to, but it's not hard to do. And"},{"startTime":156.73999999999998,"endTime":160.22,"body":"there is a heap of videos on YouTube from descript. They have"},{"startTime":160.22,"endTime":163.82,"body":"fantastic backup. It does automatic show notes."},{"startTime":163.82,"endTime":167.26,"body":"So AI can generate your show notes and things like SEO,"},{"startTime":167.26,"endTime":171.1,"body":"descriptions, titles, all sorts of things. You don't even have to come up"},{"startTime":171.1,"endTime":174.29999999999998,"body":"with that sort of stuff. It gives you social media clips"},{"startTime":175.6,"endTime":178.64,"body":"and these can be shot out as shorts,"},{"startTime":178.88,"endTime":182.64,"body":"vertical, square, horizontal, audio only,"},{"startTime":182.64,"endTime":186.44,"body":"whatever you want, you can create social media clips and it can come"},{"startTime":186.44,"endTime":189.76,"body":"up with those clips itself. So you can tell it to come up with five"},{"startTime":189.76,"endTime":193.6,"body":"clips and it will actually cut five clips for you. So the AI"},{"startTime":193.6,"endTime":197.35999999999999,"body":"really saves you some time there. And lastly, of course it does have"},{"startTime":197.35999999999999,"endTime":200.92,"body":"multi track editing. It takes a little bit of getting used to and there is"},{"startTime":200.92,"endTime":204.32,"body":"some good clear videos on how to do this and they have been improving it."},{"startTime":204.95,"endTime":208.67,"body":"So if you are interviewing someone and you want to edit it"},{"startTime":208.67,"endTime":212.43,"body":"together, then this will allow you to do that. Maybe not"},{"startTime":212.43,"endTime":215.79,"body":"quite as easy as say, using a high end tool. If you're doing, say a"},{"startTime":215.79,"endTime":219.26999999999998,"body":"video podcast, you find that tools like"},{"startTime":219.26999999999998,"endTime":223.07,"body":"Premiere Pro lay out the tracks just that little bit better, a"},{"startTime":223.07,"endTime":226.67,"body":"little bit more cleanly. But script is growing every day, so what"},{"startTime":226.67,"endTime":230.48,"body":"happened years ago is not what's happening now. In fact, they are"},{"startTime":230.48,"endTime":234.32,"body":"constantly changing it. So it's one of the things I really love. So traditional"},{"startTime":234.32,"endTime":237.76,"body":"recording, record your audio and you can actually record your audio direct"},{"startTime":237.92,"endTime":241.72,"body":"into descript, which is what I'm doing right now, and then"},{"startTime":241.72,"endTime":245.48,"body":"use the AI to do all the editing. The great thing is you can"},{"startTime":245.48,"endTime":249.2,"body":"take a 45 minute podcast and edit it in about 10 minutes. It's"},{"startTime":249.2,"endTime":253.04,"body":"really that simple. This is best for podcasters"},{"startTime":253.04,"endTime":256.81,"body":"who want to maintain their authentic voice while"},{"startTime":256.81,"endTime":260.65000000000003,"body":"dramatically reducing the editing time and improving their audio quality."},{"startTime":261.21000000000004,"endTime":264.93,"body":"So for me, this is the way that I do podcasts, but I have been"},{"startTime":264.93,"endTime":268.33000000000004,"body":"testing a whole pile of other methods. Number two, a fully"},{"startTime":268.33000000000004,"endTime":272.13,"body":"automated AI podcast generation. There are"},{"startTime":272.13,"endTime":275.97,"body":"tools available like WonderCraft which will create a complete podcast episode from"},{"startTime":275.97,"endTime":279.77000000000004,"body":"text prompts or existing content. And there is a"},{"startTime":279.77000000000004,"endTime":283.45000000000005,"body":"lot of different tools coming out this way. In fact, I really like genspark"},{"startTime":283.45000000000005,"endTime":287.27000000000004,"body":"AI, which is one that will also do the same sort of thing. It'll"},{"startTime":287.27000000000004,"endTime":290.59000000000003,"body":"actually take the AI, it will read the information"},{"startTime":290.75,"endTime":294.43,"body":"or research the information based on the topic you give it and"},{"startTime":294.51000000000005,"endTime":298.35,"body":"then it will create the podcast with one voice or two voices."},{"startTime":298.75,"endTime":302.55,"body":"Both AI created and present a"},{"startTime":302.55,"endTime":306.19,"body":"completed Podcast, including intro and outro. So very interesting"},{"startTime":306.19,"endTime":309.63,"body":"technology. The one thing I have noticed, of course, is that"},{"startTime":310.24,"endTime":313.76000000000005,"body":"Australian accents are really hard to get. So from a personal perspective,"},{"startTime":314.08000000000004,"endTime":317.8,"body":"I found that it wasn't too good in that way. But if you use an"},{"startTime":317.8,"endTime":321.6,"body":"American accent, it's very simple to create a podcast. Some"},{"startTime":321.6,"endTime":324.96000000000004,"body":"of the key features include one click generation. In other words, you just drop a"},{"startTime":324.96000000000004,"endTime":328.64000000000004,"body":"prompt in there, you get a full podcast conversation in about"},{"startTime":328.64000000000004,"endTime":331.92,"body":"10 seconds. You can have multi host conversations."},{"startTime":332.40000000000003,"endTime":335.28000000000003,"body":"So having two or three people actually chatting,"},{"startTime":336.18,"endTime":339.98,"body":"there's thousands of voices that you can choose from. So you can actually choose"},{"startTime":339.98,"endTime":343.58000000000004,"body":"your voices. Although as I said, I haven't had the best luck with"},{"startTime":343.58000000000004,"endTime":346.90000000000003,"body":"that. With the Australian type of accent, you have script"},{"startTime":346.90000000000003,"endTime":350.74,"body":"automation because the AI actually generates the scripts from your notes,"},{"startTime":350.74,"endTime":354.58000000000004,"body":"links or attachments. Where I really this is if I research"},{"startTime":355.22,"endTime":359.06,"body":"a podcast topic and I create all my sections"},{"startTime":359.38,"endTime":362.72,"body":"like I'm working from here right now, and then I paste that in,"},{"startTime":363.04,"endTime":366.76000000000005,"body":"this will take those sections just like I would when I'm speaking and"},{"startTime":366.76000000000005,"endTime":370.0,"body":"create those conversations and maybe I'll actually"},{"startTime":370.32000000000005,"endTime":373.72,"body":"add to the end of this an example where this"},{"startTime":373.72,"endTime":377.47900000000004,"body":"podcast was done by AI. And yeah,"},{"startTime":377.47900000000004,"endTime":380.92,"body":"it might even be better than me, to be honest. But there we go. You've"},{"startTime":380.92,"endTime":384.76000000000005,"body":"got music and sound effects that it can add. You can have team collaboration, so"},{"startTime":384.76000000000005,"endTime":388.28000000000003,"body":"you can have colleagues and people like that adding in. And there's"},{"startTime":388.28000000000003,"endTime":392.0,"body":"multiple formats to export, so you've got wav files, generally the one"},{"startTime":392.0,"endTime":394.92,"body":"I use, but you can bring out MP3s, et cetera."},{"startTime":395.48,"endTime":399.12,"body":"It's really best for content creators who want to repurpose"},{"startTime":399.12,"endTime":402.76000000000005,"body":"existing content into a podcast format really quickly"},{"startTime":403.15900000000005,"endTime":406.92,"body":"and they don't want to have to speak it themselves. This is very much like"},{"startTime":406.92,"endTime":410.64000000000004,"body":"your faceless videos that you see on YouTube, except it's the"},{"startTime":410.64000000000004,"endTime":414.46000000000004,"body":"podcast version and I got to be honest, it's a really good"},{"startTime":414.46000000000004,"endTime":417.94,"body":"way to make a podcast. If you want to make a quick daily"},{"startTime":417.94,"endTime":421.66,"body":"podcast, this might be the answer you're looking for. It"},{"startTime":421.66,"endTime":425.34000000000003,"body":"won't be you necessarily, although I have no doubt within a"},{"startTime":425.34000000000003,"endTime":428.82000000000005,"body":"short amount of time most of these will allow you to add voice clones."},{"startTime":429.14000000000004,"endTime":432.86,"body":"And I know that some do already, but they're cutting edge, so they"},{"startTime":432.86,"endTime":436.66,"body":"will make life difficult for you. In a few months, few years,"},{"startTime":436.90000000000003,"endTime":440.34000000000003,"body":"I'd say months, you'll be able to actually upload your own voice and"},{"startTime":440.71000000000004,"endTime":444.19,"body":"use your own voice for it. Number three, document to"},{"startTime":444.19,"endTime":448.03000000000003,"body":"podcast conversion. This is where Google Notebook LM transforms"},{"startTime":448.03000000000003,"endTime":451.27000000000004,"body":"any document, PDF, website or YouTube videos into"},{"startTime":451.43,"endTime":455.07000000000005,"body":"engaging podcast conversations. Generally they're under 10 minutes"},{"startTime":455.07000000000005,"endTime":458.71000000000004,"body":"long and it can convert up to 50 different source"},{"startTime":458.71000000000004,"endTime":462.47,"body":"documents into a podcast style discussion. And where this really"},{"startTime":462.79,"endTime":466.23,"body":"falls into place is if you're trying to learn a topic, it can actually"},{"startTime":466.87,"endTime":470.59000000000003,"body":"take something and explain it to you. A bit like listening"},{"startTime":470.59000000000003,"endTime":474.23,"body":"to a teacher do it. And you can then use that as"},{"startTime":474.23,"endTime":477.83000000000004,"body":"a podcast if you want to. It has natural"},{"startTime":477.83000000000004,"endTime":481.35,"body":"conversations, so there's normally two posts, or you can"},{"startTime":481.43,"endTime":485.07000000000005,"body":"have more than that, but generally two hosts. And the AI hosts will"},{"startTime":485.07000000000005,"endTime":488.67,"body":"discuss your content and they'll have all this banter going back and forth"},{"startTime":488.67,"endTime":491.67,"body":"and pauses and laughs and all sorts of things going on."},{"startTime":492.48,"endTime":496.20000000000005,"body":"You can also interact. There's a new feature that allows you to"},{"startTime":496.20000000000005,"endTime":500.0,"body":"talk to the AI hosts during the generation, so you can actually"},{"startTime":500.08000000000004,"endTime":503.88,"body":"ask questions and they will answer the questions"},{"startTime":503.88,"endTime":507.48,"body":"in the podcast while the podcast is underway, which is"},{"startTime":507.48,"endTime":511.24,"body":"really bizarre, but really cool because you can query"},{"startTime":511.24,"endTime":514.84,"body":"the AI if something pops into your mind while you're"},{"startTime":514.84,"endTime":518.32,"body":"listening to it. Obviously, heaps of different source"},{"startTime":518.32,"endTime":521.9,"body":"types, docs, PDFs, YouTube videos, slides,"},{"startTime":521.9,"endTime":524.94,"body":"whatever you want to upload to it, it can pretty well handle."},{"startTime":525.66,"endTime":529.38,"body":"It is also locked in to your content. So the AI host"},{"startTime":529.38,"endTime":533.02,"body":"will only discuss information from your uploaded sources that won't go"},{"startTime":533.02,"endTime":536.66,"body":"outside unless you tell it to. But generally speaking, it's"},{"startTime":536.66,"endTime":540.26,"body":"locked in. The whole point of this is to take a piece of"},{"startTime":540.26,"endTime":542.94,"body":"content that you've uploaded and make it"},{"startTime":543.74,"endTime":547.5,"body":"digestible in a way that suits your learning style, which is"},{"startTime":547.5,"endTime":551.24,"body":"in this case, auditory. So it's taking anything that's written or"},{"startTime":551.32,"endTime":555.08,"body":"recorded or whatever and giving you a breakdown on it in an auditory version."},{"startTime":555.96,"endTime":559.8000000000001,"body":"It's free to use, which is awesome. So if you have a Google"},{"startTime":559.8000000000001,"endTime":563.64,"body":"account, a Gmail account, you can use this. And one of"},{"startTime":563.64,"endTime":567.44,"body":"the things I really like about this is that it actually works in 76"},{"startTime":567.44,"endTime":571.16,"body":"languages. So it doesn't matter where you are in the world. You can have this"},{"startTime":571.16,"endTime":574.88,"body":"information come out in a podcast style format for you in"},{"startTime":574.88,"endTime":578.52,"body":"your own language. It's really designed for researchers,"},{"startTime":578.52,"endTime":581.96,"body":"educators and content creators who want to turn really heavy"},{"startTime":581.96,"endTime":585.5600000000001,"body":"documents and research into accessible audio content."},{"startTime":586.12,"endTime":589.88,"body":"That's the key to it. Take something complex, make it easy"},{"startTime":589.88,"endTime":593.48,"body":"to digest in an audio format, but you"},{"startTime":593.48,"endTime":597.16,"body":"could save the file and put it up as a podcast if you want to."},{"startTime":597.88,"endTime":601.32,"body":"Number four, AI voice cloning for podcast hosting. So we've got"},{"startTime":601.32,"endTime":605.08,"body":"podcast ElevenLabs here and ElevenLabs talked about before because"},{"startTime":605.53,"endTime":608.89,"body":"they do a lot of AI voice and voice cloning stuff. It"},{"startTime":608.89,"endTime":612.09,"body":"basically creates a digital clone of your voice to host"},{"startTime":612.09,"endTime":615.9300000000001,"body":"podcasts without recording new content. So"},{"startTime":616.8100000000001,"endTime":620.41,"body":"the number one thing here is obviously the voice cloning. It can clone your voices"},{"startTime":620.41,"endTime":624.1700000000001,"body":"from just a few seconds of audio, but it depends on your voice."},{"startTime":624.41,"endTime":628.01,"body":"I know from my own experience with my accent, the way I speak,"},{"startTime":628.25,"endTime":631.8100000000001,"body":"it makes me sound American. There's nothing I can do about it. I've tried it"},{"startTime":631.8100000000001,"endTime":635.28,"body":"with every different audio tool. The funny thing is, when I upload the"},{"startTime":635.28,"endTime":638.4,"body":"audio content, the demo bit they give me"},{"startTime":638.72,"endTime":642.08,"body":"sounds like me, but then when I put some text in there and get it"},{"startTime":642.08,"endTime":645.6800000000001,"body":"to write, it doesn't sound like me. It might work better for your voice."},{"startTime":645.76,"endTime":649.0,"body":"I just haven't had the best luck and I'm just waiting. But those things will"},{"startTime":649.0,"endTime":652.52,"body":"get better with time. Script to speech is"},{"startTime":652.52,"endTime":656.0400000000001,"body":"probably one of the main features. You can type your podcast script and have the"},{"startTime":656.0400000000001,"endTime":659.6,"body":"AI voice read it naturally. I don't think"},{"startTime":659.78,"endTime":662.74,"body":"that at the moment it's as good as using something"},{"startTime":663.62,"endTime":667.38,"body":"like NotebookLM. Reason being, is"},{"startTime":667.38,"endTime":671.1800000000001,"body":"that getting all the pace in tone and all that, you have to add that"},{"startTime":671.1800000000001,"endTime":674.94,"body":"in yourself. You have. You can adjust it, but it's like an overriding"},{"startTime":674.94,"endTime":678.66,"body":"adjustment or you put in little breaks or whatever. Whereas"},{"startTime":678.82,"endTime":682.5,"body":"with NotebookLM and other tools, it will just"},{"startTime":682.74,"endTime":686.58,"body":"create all that and put all the tonality and speed and all that sort of"},{"startTime":686.58,"endTime":690.0,"body":"stuff in for you. You can use multiple languages, of course,"},{"startTime":690.08,"endTime":693.76,"body":"and it will consistently keep the same voice across all episodes."},{"startTime":693.76,"endTime":697.52,"body":"From my perspective, compared to, say, using NotebookLM or one of"},{"startTime":697.52,"endTime":701.32,"body":"the other tools you are using your voice, and when you export, you can"},{"startTime":701.32,"endTime":705.0400000000001,"body":"use your voice in every episode. If you use"},{"startTime":705.0400000000001,"endTime":708.8000000000001,"body":"other tools, you could get different voices each time. So obviously if we're"},{"startTime":708.8000000000001,"endTime":712.6,"body":"creating a podcast, we want the same voice. That's a key thing. I"},{"startTime":712.6,"endTime":715.84,"body":"haven't spent enough time playing with the AI ones just yet"},{"startTime":716.45,"endTime":719.1700000000001,"body":"to get a consistent voice. But I think if you found out the names of"},{"startTime":719.1700000000001,"endTime":722.85,"body":"the voices that you were using and you said that into the prompt, when it"},{"startTime":722.85,"endTime":726.37,"body":"comes to the creation part, then it wouldn't be an issue,"},{"startTime":726.61,"endTime":730.33,"body":"but something to think about. Having that consistent voice is really"},{"startTime":730.33,"endTime":734.13,"body":"where it's at. If you're creating a podcast, supposedly that's you."},{"startTime":735.41,"endTime":739.0500000000001,"body":"Of course we have the time efficiency of doing it. This way you can"},{"startTime":739.0500000000001,"endTime":742.89,"body":"produce episodes without scheduling recording sessions. You can just upload a"},{"startTime":742.89,"endTime":746.72,"body":"file and away it goes. It's best for busy podcasters who want to"},{"startTime":746.72,"endTime":750.24,"body":"maintain their personal brand voice while scaling content"},{"startTime":750.24,"endTime":753.96,"body":"production. I think this one is on its way. It's"},{"startTime":753.96,"endTime":757.52,"body":"nowhere near as advanced, in my opinion, as"},{"startTime":757.52,"endTime":760.96,"body":"NotebookLM or somewhere like WonderCraft or"},{"startTime":760.96,"endTime":764.8000000000001,"body":"Genspark AI. And Genspark AI is one you definitely have"},{"startTime":764.8000000000001,"endTime":768.6,"body":"to look at that Will blow you away. What's happening there? Number"},{"startTime":768.6,"endTime":770.8000000000001,"body":"five, AI assisted full production."},{"startTime":772.1700000000001,"endTime":775.33,"body":"Jellypod's a great example of this. They provide end to end AI"},{"startTime":775.33,"endTime":779.09,"body":"automation from scripting to publishing. So some"},{"startTime":779.09,"endTime":782.73,"body":"of the key features they have AI script generation, which generates"},{"startTime":782.73,"endTime":786.49,"body":"obviously detailed scripts based on your outline and insights."},{"startTime":786.889,"endTime":790.65,"body":"It'll analyze sources for you, so incorporate specific sources and"},{"startTime":790.65,"endTime":794.2900000000001,"body":"research into the episode content, allowing you to call on"},{"startTime":794.2900000000001,"endTime":797.98,"body":"references and things like that. It'll write the intros"},{"startTime":797.98,"endTime":801.5400000000001,"body":"and the outros, which I have noticed some of the other tools are doing."},{"startTime":802.02,"endTime":805.5400000000001,"body":"It has professional editing, so you get complete audio"},{"startTime":805.5400000000001,"endTime":809.34,"body":"mixing and mastering without you having to do anything. In other words, it's all done"},{"startTime":809.34,"endTime":812.98,"body":"as part of the single process, not having to do step by step."},{"startTime":812.98,"endTime":816.1800000000001,"body":"Press this button, then press this button a bit like you would with descript."},{"startTime":816.82,"endTime":820.58,"body":"It has direct publishing, so it can automatically publish to Spotify,"},{"startTime":820.58,"endTime":824.19,"body":"Apple Podcasts and Google Podcasts, which leaves you"},{"startTime":824.19,"endTime":827.47,"body":"more time. You just press the button and away you go and your episode comes"},{"startTime":827.47,"endTime":830.99,"body":"out, which is pretty sweet when you think about it. And also the"},{"startTime":830.99,"endTime":834.83,"body":"AI can help you structure episodes for maximum engagement because it's"},{"startTime":834.83,"endTime":838.629,"body":"doing a lot of thinking, a lot of background research, putting everything together for"},{"startTime":838.629,"endTime":842.4300000000001,"body":"you. This is best for professional content creators and businesses who"},{"startTime":842.4300000000001,"endTime":845.83,"body":"want a completely hands off podcast production process."},{"startTime":847.27,"endTime":850.9,"body":"And this is key when you think about it. How am I using the podcast?"},{"startTime":850.9,"endTime":853.98,"body":"What am I using it for? How am I reaching my audience?"},{"startTime":855.02,"endTime":858.66,"body":"All these questions come to the forefront when we first think about podcasts. We're generally"},{"startTime":858.66,"endTime":862.4200000000001,"body":"thinking about running a podcast ourselves. The Expert Journey podcast that I"},{"startTime":862.4200000000001,"endTime":866.22,"body":"do with Dixie Carlton, or my profitable speaking podcast that you're"},{"startTime":866.22,"endTime":870.0600000000001,"body":"listening to now, or Leadership in the Line of Fire. That's me speaking,"},{"startTime":870.38,"endTime":874.1800000000001,"body":"talking and chatting and things like that. But what if you want"},{"startTime":874.1800000000001,"endTime":877.26,"body":"to produce something for your business that go out to all the staff with all"},{"startTime":877.26,"endTime":880.91,"body":"the latest information? You could feed all that into the AI."},{"startTime":881.23,"endTime":885.07,"body":"It will do the conversation like NotebookLM or something like that."},{"startTime":885.3100000000001,"endTime":888.63,"body":"And then you can send that MP3 out to all the staff and they can"},{"startTime":888.63,"endTime":891.11,"body":"listen to that and it'll keep them up to date to what's happening in the"},{"startTime":891.11,"endTime":894.429,"body":"business. So if you think about the different applications of"},{"startTime":894.429,"endTime":897.47,"body":"podcasting, it's more than just creating a radio show."},{"startTime":897.95,"endTime":901.5500000000001,"body":"It's about creating audio content. Most people"},{"startTime":901.63,"endTime":905.36,"body":"don't have time to sit and watch videos, but they do have the ability"},{"startTime":905.36,"endTime":909.0,"body":"to listen to the content. And you could literally create a private"},{"startTime":909.16,"endTime":912.6800000000001,"body":"podcast for your business to go to your staff where they"},{"startTime":912.76,"endTime":916.6,"body":"have the URL of their feed, the RSS"},{"startTime":916.6,"endTime":919.919,"body":"feed, and they can add that to their podcast"},{"startTime":919.919,"endTime":923.6,"body":"reader and listen every day or every week to the latest"},{"startTime":923.6,"endTime":927.28,"body":"business updates. Or you might want to use it with your clients where you"},{"startTime":927.28,"endTime":930.36,"body":"tell them, hey, if you want to keep up on what's going on, I've got"},{"startTime":930.36,"endTime":934.08,"body":"this podcast you can listen to. There's so many options for you"},{"startTime":934.08,"endTime":937.44,"body":"to use these tools, but you need to think a little bit outside the box."},{"startTime":937.44,"endTime":940.88,"body":"I know we all like to think about as speakers that, you know, has to"},{"startTime":940.88,"endTime":944.16,"body":"be our voice, but does it really? Don't you have staff?"},{"startTime":944.48,"endTime":948.24,"body":"Don't you, don't businesses have staff that do the speaking for them? Or"},{"startTime":948.48,"endTime":952.2,"body":"television ads? That's not the business owner on the television ad, that's an"},{"startTime":952.2,"endTime":956.0400000000001,"body":"actor. So think outside the box. We get caught up"},{"startTime":956.0400000000001,"endTime":959.7900000000001,"body":"in the fact that our voice is our business, but it doesn't"},{"startTime":959.7900000000001,"endTime":963.15,"body":"have to be always us. And I have had to come to terms with this"},{"startTime":963.15,"endTime":966.7900000000001,"body":"myself because I honestly just didn't think of it that way."},{"startTime":967.51,"endTime":971.27,"body":"It doesn't have to be you. If you're sharing information, it can be"},{"startTime":971.27,"endTime":975.07,"body":"someone speaking on behalf of your business. If you try and create"},{"startTime":975.07,"endTime":978.71,"body":"everything yourself, you're going to run out of time. But if you use the advantages"},{"startTime":978.71,"endTime":982.47,"body":"of these podcasting tools, you can actually create a lot of content"},{"startTime":982.71,"endTime":986.49,"body":"really quickly without having to do the speaking. Just give"},{"startTime":986.49,"endTime":989.89,"body":"it the content, let it create the podcast and share it."},{"startTime":990.2900000000001,"endTime":993.49,"body":"This is a great example of using content"},{"startTime":993.57,"endTime":997.41,"body":"curation, where we curate information. Now,"},{"startTime":997.41,"endTime":1000.9300000000001,"body":"when we send out a newsletter, it's not really us, is it? It's like"},{"startTime":1000.9300000000001,"endTime":1004.65,"body":"text. This is the equivalent of sending out a newsletter, I think, except it's an"},{"startTime":1004.65,"endTime":1008.2900000000001,"body":"audio form, which makes it much easier to consume for many people"},{"startTime":1008.2900000000001,"endTime":1011.74,"body":"because they're traveling, they can put it on the car, on their headphones, when they're"},{"startTime":1011.74,"endTime":1015.02,"body":"on public transport or doing exercise or whatever."},{"startTime":1017.1800000000001,"endTime":1021.02,"body":"There's some key considerations when we're talking about AI pod creation."},{"startTime":1022.94,"endTime":1026.779,"body":"First, quality versus authenticity. While AI can create"},{"startTime":1026.779,"endTime":1030.3,"body":"highly polished content, human hosted podcasts still maintain"},{"startTime":1030.54,"endTime":1033.98,"body":"a really strong connection with audiences."},{"startTime":1035.02,"endTime":1038.58,"body":"And I think for some podcasts, that's the answer. But if you think about the"},{"startTime":1038.58,"endTime":1041.82,"body":"different examples I've given you of where you might use podcasts,"},{"startTime":1042.3799999999999,"endTime":1046.1799999999998,"body":"then not so much of an issue. Cost efficiency. AI"},{"startTime":1046.1799999999998,"endTime":1049.58,"body":"tools dramatically reduced production cost and time investment, making"},{"startTime":1049.58,"endTime":1053.3799999999999,"body":"podcasting accessible to everybody. And I totally agree with that. If"},{"startTime":1053.3799999999999,"endTime":1056.8999999999999,"body":"you use a tool like Descript, it is a huge time saver. And the AI"},{"startTime":1056.8999999999999,"endTime":1060.62,"body":"that they built into there now is insanely cool. Content"},{"startTime":1060.6999999999998,"endTime":1064.3799999999999,"body":"control tools like NotebookLM ensure that all the discussions are"},{"startTime":1064.3799999999999,"endTime":1068.1799999999998,"body":"grounded in your own source material, which maintains accuracy"},{"startTime":1068.1799999999998,"endTime":1071.3799999999999,"body":"and relevance. For example, you could give it a chapter of your book and get"},{"startTime":1071.3799999999999,"endTime":1075.1,"body":"it to create a podcast. You could create 10 podcasts for"},{"startTime":1075.1,"endTime":1078.6599999999999,"body":"a book for 10 chapters or something like that, but it's grounded in your content"},{"startTime":1079.4599999999998,"endTime":1082.74,"body":"scalability. AI enables you to produce more content"},{"startTime":1082.82,"endTime":1086.1799999999998,"body":"consistency without the traditional resource"},{"startTime":1086.1799999999998,"endTime":1089.9399999999998,"body":"constraints of recording and editing. We all know that takes time."},{"startTime":1090.1799999999998,"endTime":1092.3799999999999,"body":"If you're going to be in front of a camera, you've got to get dressed"},{"startTime":1092.3799999999999,"endTime":1095.1399999999999,"body":"up. If you're going to do audio like I am right at the present time,"},{"startTime":1095.62,"endTime":1098.98,"body":"I'm sitting here in a hoodie and it doesn't matter because you can't see me."},{"startTime":1098.98,"endTime":1102.77,"body":"And you wouldn't know if I hadn't told you that ability"},{"startTime":1103.25,"endTime":1106.81,"body":"to scale at any time really makes a big"},{"startTime":1106.81,"endTime":1110.37,"body":"difference because you can do it from anywhere in the world at any time."},{"startTime":1111.25,"endTime":1114.9299999999998,"body":"And lastly, one of the considerations is voice rights, and this"},{"startTime":1114.9299999999998,"endTime":1118.77,"body":"is something where we talk about voice cloning and actors are on strike"},{"startTime":1118.77,"endTime":1122.61,"body":"about AI. But it's happening all around us and we are the sort"},{"startTime":1122.61,"endTime":1126.2099999999998,"body":"of people who will actually push this sort of technology. When using"},{"startTime":1126.2099999999998,"endTime":1130.01,"body":"voice cloning, ensure that you have the proper rights and consider disclosure"},{"startTime":1130.01,"endTime":1133.78,"body":"to your audience about AI usage. How you do that's up to"},{"startTime":1133.78,"endTime":1137.1799999999998,"body":"you. If you're using a professional tool like elevenlabs,"},{"startTime":1137.34,"endTime":1141.1399999999999,"body":"obviously you have the right to use it. That's part of the tool. Same with"},{"startTime":1141.1399999999999,"endTime":1144.98,"body":"NotebookLM. These are generic voices. They're not real"},{"startTime":1144.98,"endTime":1148.4989999999998,"body":"voices. They were maybe once upon a time, but they've been changed by"},{"startTime":1148.4989999999998,"endTime":1152.1399999999999,"body":"AI and altered so that they aren't the"},{"startTime":1152.1399999999999,"endTime":1155.98,"body":"original voice. They really just don't exist in real life."},{"startTime":1156.62,"endTime":1159.86,"body":"So think about voice cloning and what it means to you and whether you want"},{"startTime":1159.86,"endTime":1162.8799999999999,"body":"to tell people that in fact this is done by AI."},{"startTime":1163.52,"endTime":1166.08,"body":"I don't think most people care as long as you tell them."},{"startTime":1167.04,"endTime":1170.6399999999999,"body":"These five approaches offer different levels of AI integration,"},{"startTime":1170.8,"endTime":1174.56,"body":"so from enhancing traditional workflows to completely automated"},{"startTime":1174.56,"endTime":1178.04,"body":"production, which allows you as a podcaster to choose the"},{"startTime":1178.04,"endTime":1181.76,"body":"method that best fits your needs, your technical comfort level,"},{"startTime":1182.08,"endTime":1183.9199999999998,"body":"and the goals of your content."},{"startTime":1185.76,"endTime":1189.4399999999998,"body":"Thanks for joining me on the Profitable Speaking Podcast today. I hope this episode has"},{"startTime":1189.4399999999998,"endTime":1193.27,"body":"shown you just how much AI can streamline your podcasting workflow and help"},{"startTime":1193.4199999999998,"endTime":1197.26,"body":"you share your message with more people. If you enjoyed this conversation,"},{"startTime":1197.34,"endTime":1201.06,"body":"please be sure to subscribe, leave a quick review and share it"},{"startTime":1201.06,"endTime":1204.78,"body":"with a fellow speaker who'd love to learn about using AI in their business."},{"startTime":1205.02,"endTime":1208.86,"body":"And don't forget to check out my books on Amazon. I've got AI"},{"startTime":1208.86,"endTime":1212.34,"body":"Powered Profits and available now along with microcourse"},{"startTime":1212.34,"endTime":1216.1,"body":"profits and they're packed with step by step guides to help you grow"},{"startTime":1216.1,"endTime":1219.5,"body":"faster and work smart. I hope to catch you in the next episode."},{"startTime":1219.85,"endTime":1223.4099999999999,"body":"Thanks for listening to the Profitable Speaking Podcast. If you've enjoyed today's"},{"startTime":1223.4099999999999,"endTime":1226.9299999999998,"body":"podcast, please help a friend and share it with them. Until next time. We hope"},{"startTime":1226.9299999999998,"endTime":1228.57,"body":"you have a fun and profitable week."}]}