PFA Conversations

Soundbite #9 - David Dein: How To Build A Winning Team

The PFA / Markus Fjortoft

David Dein was deemed crazy by Arsenal’s chairman at the time for investing his money in the club. However, over the course of over 20 years, he was instrumental in turning Arsenal into one of the most successful football clubs in English history. A strong organizational culture is widely recognized as a critical factor in achieving success, regardless of industry or sector so how did he approach that during his time at Arsenal, and what steps did you take to establish it?

This is a short excerpt from Markus Fjørtoft's (@MarkusFjortoft) chat with David Dein.

To view the interview on video, check The PFA YouTube Channel.

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