In this episode, Devesh Khanal, Co-founder of growandconvert.com shares:

• Why most content sucks
• Why vast marketing budget is spent on things with no ROI
• How to create content that converts by focusing on customer pain points

Grow and Convert is a content marketing agency and consultancy that helps growing businesses.

ProfitLed host, Melissa Kwan and Devesh also discusses:

• What are some things content agencies do that have zero ROI?
• Why do you need to sell yourself in your own content?
• How do you hire a good writer or agency?

Contact ProfitLed

• Find show notes of each episode on ProfitLed.fm. 

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• Follow Melissa Kwan on LinkedIn where she share stories & lessons from her founder journey weekly.
• Subscribe to 'your founder next door', Melissa's weekly newsletter on what it's like to build a company without an abundance of resources and friends in high places.
• Follow @themelissakwan on Instagram and YouTube where she shares short videos of business advice and other truth-bomb sound bites.

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