Money Made Human Podcast
Personal finance with a human touch.
Money Made Human is a show about what it actually looks like to handle money well. Not the rules. Not the hacks. The real, human experience of building a financial life that fits how you actually live.
Hosted by Kelsa Dickey, founder of Financial Coach Academy® and creator of the SpendFirst® methodology, this show is for two kinds of listeners. People who want a better picture of their own money. And the financial coaches and practitioners who do this work with them.
For almost two decades, Kelsa has built her practice around one belief: most financial stress isn't a discipline problem. It's a visibility problem. When you can see where your money is actually going, what's already spoken for, and what's coming, the decisions get easier. The system doesn't have to be tight. It has to be clear.
Season 2 is the chapter-by-chapter reading of Kelsa's book, SpendFirst: The Surprisingly Simple System to Stop Stressing About Money. One chapter per episode, in her voice, from the introduction all the way through. The book launches November 11, 2026. You'll hear it here first.
If you're a coach or practitioner, this is the methodology your clients will be learning. Hearing the whole thing will make you better at teaching it.
If you're trying to figure out your own money, this is a season-long invitation into a way of thinking that doesn't ask you to be more disciplined. It asks you to see your money clearly.
New episodes every Thursday. Subscribe wherever you listen.
Money Made Human Podcast
154. The One Question That Simplifies Every Business Decision
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Every business decision you make has three stakeholders, and most coaches only think about one or two of them. That's usually why the decisions feel so hard.
Pricing, marketing, who to hire, what to say yes to, what to say no to. If you've been going back and forth on a decision for weeks (or months), the problem is rarely the decision itself. It's that you don't have a clear way to think about it.
In this episode, I teach you the Three Lens Framework, the thinking tool I use for every business decision I make. I walk through why business decisions feel overwhelming when you're missing one of the lenses, break down what each lens is asking you to consider, and then show you how the whole thing works using a real question I get all the time from coaches: "Should I list my prices on my website?"
There's no universal right answer to that question. But there is a right answer for you, and the framework will help you find it.
The Three-Lens Framework is also the backbone of The Builder, a free course that walks you through eight foundational business decisions every coach has to make.
Links & Resources
- The Builder (free course)
- Episode 84: Interview with Haley and Justin Price of Avocado Toast
- Financial Coaching Essentials