When the storm hits, most electricians react. But in this episode, Joseph Lucanie flips that mindset by showing how proactive service not only protects homeowners, it builds unstoppable loyalty. From pre-storm generator checkups to post-storm empathy calls, you’ll learn how to turn chaos into your greatest marketing and service advantage. Joseph breaks down the tactical moves, like anti-theft anchoring and emergency lighting installs, that separate the amateurs from the white-glove pros.

Whether you're in a Corolla or a ten-truck fleet, this episode will reshape how you see your role in the home, not as a fixer, but as a trusted protector.

💡 What You’ll Learn:
How to prep generators before a storm hits
What to say to customers after an outage
The difference between basic service and white-glove loyalty-building

⚡️Learn how to present service options that increase average ticket, reduce price objections, and put customers in control, without sounding salesy.
Mastering the Art of Options. Feb 4th, 08:00 PM - 9:30 PM EST
Pre-registration link here!

⚡️Want to learn how to multiply your service calls without burning out?
Join the SLE Pro App for tools, strategies and next-level support!

⚡️Podcast Powered by Duromax Generators.
Making turnkey power solutions easy.
📧 Email: jesse@duromaxpower.com
🌐 Website: www.duromaxpower.com
📞 Call: 909-490-5789

⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies!

⚡️Learn more about electrical service pricing, flat-rate vs. hourly, and how to lead your market through service. Contact us, we’d love to help!

 #Electricians #GeneratorPrep #WinterStorm #PowerOutage #ElectricalBusiness #CustomerLoyalty #MillionDollarElectrician