ASCEND Podcast

S3 - E2 - Featuring Joel Spiess - Scholarships as Strategy: Redesigning Processes to Boost Recruitment, Retention, and Outcomes (Affordability)

Jared Tippets and Eric Kirby Season 3 Episode 2

For episode 2, Jared talks with Joel Spiess of the University of Wisconsin–Milwaukee about his powerful contribution to Volume 3, “Scholarships as Strategy.” Joel shares how UWM transformed scholarships from scattered, last-minute awards into a unified, institution-wide strategy that boosts recruitment, retention, and student success. From reshaping timelines and centralizing processes to driving huge jumps in applications and early commitments, this conversation reveals how scholarships, if done right, can become one of the most strategic tools in enrollment management.