Why Do Salon Treatments Cost More Than Drugstore Ones? Artwork

All About Hair...and So Much More.

Welcome to All About Hair with Danise...where beautiful hair is just the beginning.

I'm Danise, a hairstylist, educator, and salon owner with more than 30 years in the beauty industry. After owning four award-winning salons, I never imagined I'd build another one...until now.

Join me as I document the real journey of creating Panache & Company from the ground up. From finding the perfect location and designing the salon to hiring a team, mentoring stylists, serving clients, and navigating the unexpected, you'll hear the honest conversations that happen behind every milestone.

Whether you're a client looking for trusted hair advice, a stylist building your career, or a salon owner growing your business, you'll find practical education, inspiring stories, and real-life lessons from behind the chair and beyond.

New episodes feature:
• Behind-the-scenes salon building
• Hair education and healthy hair tips
• Business and leadership insights
• Stylist career development
• Client transformations
• Honest conversations about entrepreneurship and life

Remember...when you know better, you do better.

All Episodes

All About Hair...and So Much More.

Why Do Salon Treatments Cost More Than Drugstore Ones?

March 16, 2026 • Danise Keilitz • Season 6

0:00 | 2:20

Send Danise a Text Message.

We unpack why salon treatments cost more than drugstore masks and how expertise, ingredients, and technique change the results you see and feel. We share how targeted care prevents future damage and helps you spend smarter on your hair.

For more tips and stories, keep listening to the full All About Hair podcast and grab the free resource in the show notes

www.panacheandcompany.com

________________________________

Make sure to subscribe to our YouTube Channel as well!

Visit my Amazon Store for all my favorite products!

Instagram: danisekeilitz and panache_and_company

Shop my favorite Eufora Products.

SPEAKER_00 0:00

Well, hey there, and welcome to Straight from the Stylist Chair. This is a special QA series here on All About Hair. I'm your host, Denise Keilitz, and I'm here to answer the real questions clients ask in the salon so you can feel confident and love every visit. Hey there and welcome back to Straight from the Stylist Chair, where we talk about what really goes into great hair. Today's question is: why do salon treatments cost more than drugstore ones? Hmm, that is a very good question. So, why do you want to spend salon prices for a treatment when there's a $15 mask on the shelf? Okay, let's talk about it. Let's break it down. So, your client, you see the price difference, and you wonder if salon treatments are really worth it. So maybe in the salon, the your stylist is talking to you about a $40 conditioning

Welcome & Series Intro

SPEAKER_00 0:54

treatment. Well, it's easy to assume it's just markup when the real value isn't explained. Stylist, you need to explain what these treatments are, what it can do for the hair, because salon treatments use advanced technology, they use higher quality ingredients, and they're tailored to your hair's exact needs. Your stylist needs to explain

The Big Question: Price Gap

SPEAKER_00 1:20

this to you. Plus, the stylist's expertise means it's applied correctly and is followed by the right aftercare plan. Plus, it feels really, really good at the shampoo bowl when they're giving you a scalp massage, right? Yeah, I know. Um you might not get all of that treatment from a $15 mask on the uh shelf at the drugstore. It just depends on what it is that you're looking for. So, in short, you get deeper repair, longer lasting shine, and you often save money by preventing bigger damage

What Makes Salon Care Different

SPEAKER_00 1:55

long term when you spend the money on salon treatments. Hey, thanks for hanging out with me today. I hope today's chat helps you walk into your next appointment feeling totally confident. For more tips and stories, keep listening to the full All About Hair podcast and grab the free resource in the show notes. Until next time, I'll save you a seat in the chair.

Danise Keilitz

Host