
LOVE + GOLF Presented by MULLIE
Golf is more than a game or weekend hobby, it’s an activity that helps us form relationships with others and (above all) ourselves. It is a medium to living the good life - a sport that instills solid values and morals... as the legendary Bobby Jones once said “Golf is the closest game to the game we call life.” The LOVE + GOLF podcast is a collection of stories told by MULLIE Co-Founder & Host, Michael Zerah, along with special guests, about the unique relationship we all have with the game and the gifts it has given our lives. We hope you enjoy.
LOVE + GOLF Presented by MULLIE
029: Storytelling & Content Marketing Within Golf // ft. @UbeWolf
Ube aka @UbeWolf is one if the most authentic, genuine, and talented content creators I’ve ever met and had the pleasure of working with. His eye and creativity for cinematography, photography, and storytelling is incredible.
If you’ve been in/around the golf industry for the past few years, it’s NO SURPRISE the industry has seen an influx of content creators and influencers…. NOW, I have no problem with this, ZERO… the attention it puts on the game and thus introducing golf to new audiences is terrific…. BUT, and here’s my but… I do have a small issue with those who are inauthentic and don’t appreciate the game and its magic… They’re simply using golf and it’s popularity for “CLICKS”.
UBE IS THE COMPLETE OPPOSITE OF THIS… He’s worked with some of the biggest names in golf, like Malbon, Wilson Golf, LA Golf, and Students Golf, and he’s inside the ropes at prestigious golf tournaments making content.
He and I met last year (online), but the second I saw his work, I knew he was going places and I’m just glad to be along for the ride. In this episode, I’m excited to share his love affair with golf, where he sees the future of content marketing and his origin story! I hope this inspires you as much as it did me.