TIMESTAMPS

03:00 - Why Kate’s Dad told her that she couldn’t work for other people anymore

08:56 - The Art Of The Start by Guy Kawasaki

11:20 - Her first angel investors

12:50 - Walmart project that helps them to reach 130% ROI

15:30 - The power of voice and copy

18:00 - How Lately can help you get more out of your content

24:00 - The mindset that helps them get 240% in monthly revenue

28:40 - Finding a pure place

31:00 - How opportunity and doors opened just by being herself

35:00 - Be careful who you listen to

GUEST BACKGROUND

Kate Bradley Chernis is the Founder & CEO of Lately – A.I that learns which words will get you the most engagement and turns your video, audio, and text into dozens of social posts containing those words. 

As a former rock 'n' roll dj, Kate served 20 million listeners as Music Director and on-air host at Sirius/XM. She’s also an award-winning radio producer, engineer and voice talent with 25 years of national broadcast communications, brand-building, sales and marketing expertise. What she learned in radio about the neuroscience of music helps fuel Lately's artificial intelligence.

Prior to founding Lately, Kate also owned a marketing agency that got Walmart a 130% ROI YoY for three years.

MAIN INSIGHT

Trusting your gut and being yourself opens opportunities for the company and builds more trust in your team.

KEY TAKEAWAYS

1. Everything is about emotion
2. Create and share the right mindset with your team
3. Investors bets on your guts and not on the product
4. Being yourself means being more confident and creative

PRACTICAL STEPS

1. Create and identify the environment where you can be creative
2. Identify the uncomfortable situation and change it
3. Be yourself
4. Know when to listen and get feedback from other people

TIPS FOR SUCCESS

1. Choose the right feedback and people to listen to
2. Trust your gut immediately
3. Trust your team that they will accept whatever you say that comes out of your mind

MORE FROM LATELY AI

Lately’s AI learns which words will get you the most engagement and repurposes video, audio, and text into dozens of social posts that contain those words. Learn more at lately.ai

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