Waypointers

15. Why sales starts with marketing, with Katie Street

May 31, 2023 Waypoint Partners Season 1 Episode 15
15. Why sales starts with marketing, with Katie Street
Waypointers
More Info
Waypointers
15. Why sales starts with marketing, with Katie Street
May 31, 2023 Season 1 Episode 15
Waypoint Partners

Katie Street, Owner and Founder of Street Agency, joins Phil to argue that a marketing-based approach to sales is the best way for agencies to grow and secure new business.   

With only 5% of your target audience in the market for your products or services at any time, you need to ensure you’re reaching them in the most effective way.   

B2B Marketing allows you to identify your core audience, create relevant content for them, and know when best to pitch.  

Show Notes

Katie Street, Owner and Founder of Street Agency, joins Phil to argue that a marketing-based approach to sales is the best way for agencies to grow and secure new business.   

With only 5% of your target audience in the market for your products or services at any time, you need to ensure you’re reaching them in the most effective way.   

B2B Marketing allows you to identify your core audience, create relevant content for them, and know when best to pitch.