Cold, Warm and Hot Leads...every day! [198]

Do you experience this every day?  If not, we get to change that...this is how you grow a business you desire.

Leads are important.  Taking someone who just found you to a warm and hot lead is important. The question is, are you keeping that pipeline full are you excited to see what happens when you take consistent actions?

https://thevisibilityqueen.com/octbundle

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OMNI is my full visibility system built for CEOs who want to grow online without living on their phone. If you’re ready to be truly seen, more strategic, and unmistakably in demand, head to check out OMNI at www.omniqueens.com 

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Transcript

0:00

One of the reasons I am so passionate, one of the many reasons, let me clarify, that I am so passionate about ignite your raving fans, is because as business owners, we should always have. I know a lot of people use the technical term pipeline. Or I've said before, we should always be planting seeds so that we can always be reaping the harvest, right? So that we don't necessarily experience winters and things like that if we're always doing the work. And we're very consistent with that we're going to see consistent revenue generated or leads, leads generated or however you want to say that. And the one thing that I have found is that with a great raving fan strategy, we can have people finding us through our content every single day, right, and choosing to opt in if we have a lead magnet, or choosing to opt in by following us or subscribing to our YouTube channel or something like that, right. So we're always constantly having raving fans coming into what we like to call as a technical term, basically, or ecosystem, right. The other thing is, is that we're building that like no interest, every single day, right. And so when we're building that every single day, not only are we bringing in new leads, and new potential followers and subscribers and all of that, but we're also building this other side where we're starting to nurture, right, where somebody could have came into my came into my program or not my program, but my social media, a month ago, somebody may have been there for two months, right. And so one person is probably a little bit more nurtured than the other, but it's a constant consistent action, we're attracting those new leads, right. And then we're nurturing people depending on where they're at. And we're bringing in new cells. So we have people at every different place in if we want to consider it like a cold lead, or a warm lead or a hot lead, right, we're always nurturing somebody to get them to that next level, it always starts at the cold situation, right where they just come in. But everybody also buys at a different level, right. So some people buy just like that, they don't need to think about it, then you have other people who, oh, I really need to get to know this person, I need to build trust, it takes me a lot longer, right? Let's think about it in the way of dating or getting married, some people can get married in three days, boom, some people need to be engaged for five years, right. So everybody has a different comfort level, a different trust level, a different relationship building level. So we have people who are buying after, like I said, a couple days, we have people who are buying after months and months and months. And we may have people that are buying after a year. But again, consistently keeping that sowing those seeds, building that like no interest, whether they're just coming in, or they've been there for a while or they're about ready to buy, we don't know the situation. So it's actually doing our audience a disservice if we're choosing to not show up regularly, right? If we're choosing not to be consistent, if we're choosing not to work on building our raving fan base every single day. And so the more that we do this, the more leads that we're going to have, the more consistent we do this, the more sales we're going to have, the more consistently we do this, the more nurturing that we're going to do for the existing audiences that we have. Again, we never know where somebody is at in their situation, we never know where somebody is ready, all we can do is put out this type of content and show up in a way that shows the the confidence that we have and the passion that we have and what we do that can Like literally, like pull them in, right? We want to create a poll business where there's this attraction versus a push, like, I want to push you to the website, no, I want you to be attracted, I want you to desire what I have, versus always a feeling like push, push, push, push them to the website, push them here, push them there. We want them to literally want to go to the website, we want them literally to want to hop in our DMS and ask more questions. We want them to feel that desire to respond to that email because they feel like something is calling to them. And they have more questions, right? We don't want them always pushed or feeling like they're pushed in any situation. So by showing up and being that consistent and building that like no trust, that's when all this magic starts to happen. Then we have an offer, right? So we have people that are cold, warm and hot, right? And then that looks different depending on that relationship. But then we have this offer. And some people in all of those pools are going to need that offer or desire to be in that offer. Right and so they're going to be interested They're going to be the ones clicking the links, they're going to be the one paying attention, they're going to be the ones that are more interested. And then we have another offer in 30 days maybe and then the other people that weren't interested in the offer 30 days before are going to be interested in this offer. So it's constantly this consistent action of presenting an offer of warming up our audience of showing up, right, and knowing what we bring to the table or like the tic tac says, I am the table, I don't bring the table, I am the table, right? Like knowing and owning that, when it comes to creating those raving fans is huge. And so this is what I want to also teach you as we go through ignite your raving fans, because it's so important to always have people interested in pulling people in and, and attracting them and having that magnetism that they want more of what you have. But also in the same token being like, No, she's not for me. Because that can help you avoid so many like, issues down the road, right? When we're Attracting and repelling at the same time. I told this story a couple days ago, but I, I had a new coach and when I found her or we were friends on Facebook, and I don't even know how that happened. But it was just like this whole month of its content just kept coming through my newsfeed it was very triggering to me. And I was like, this is not feel good to me, I'm just going to unfriend her and not see your content anymore. And then a couple months later, I started seeing your content on Instagram. And we weren't I wasn't following her on Instagram. So a real or something had came through. And I was like, wait a minute, her content is different. I like this, right? I like this, this feels good. It wasn't the content. It was me. And the same thing can happen with your people, you can repel them, and then literally attract them before you know it. But it all has to do mostly with them changing. And yes, we change too. And we evolve too. But a lot of times it's the internal work that the other person is doing. I had a lot of money blocks. And so when somebody was saying they have million dollar months, I couldn't fathom that. And so it triggered me and I got tired of hearing it. And then I focused on it right. And so then I was like I have done from this person, I can't see this content anymore. And then found her on Instagram followed, started paying attention. I was totally a lurker for the longest time because I felt like oh my god, does she know I unfollowed her on Facebook? No, probably not. She's not she's not worried about me, anybody. I'm following her on Facebook. And that's what we get to do. We get to stand in our power and feel that exact same way. But I joined a $12,000 a year program. Membership, not a not let me be clear, not a mastermind. And then she had a mastermind eight week mastermind open up for 14 grand and I was like I'm gonna figure this out I want in. And then I joined 3d Voxer for $777. Like it's just crazy. It's just crazy. This is somebody I unfriended somebody that triggered me. And now I'm in. And now I want more. And now I want to see what's next. Only one weekend into our call, right. And so it's like knowing who you are knowing who you want to attract. And having that confidence and having that power is going to attract and repel, but it could actually repel, then eventually attract again. But that's all about knowing who we are, knowing what we want. putting ourselves out there, stop having soso content, attracting leads and nurturing and doing this every single day that we decide to show up. Because we are so consistent people know like, and trust us even more, we're putting out the best content, and I'm going to help you do all of that inside of Ignite your raving fans. But truly, this is what I want for you truly, this is what I want to show you how to do. And I'm super excited because I've been doing this for years I've had people buy from me for years that I didn't even know, like literally sell came through. And I'm like I don't know who this is. I don't know who this person is. They knew me. But I didn't know them because there was no conversation that happened. And this is what can happen when you have a great raving fans strategy. And that's what I want to help you do during this two week program. So we're going to super speed through it, you will have all the replays if you can't attend the calls live. I'm super excited. The calls are all different times, by the way, just so we can try to hit like a time that everyone can be on and watch live. But I do want to encourage you, you have the opportunity to do this now to change what is not working now. Or you can wait till later and realize I really should do that. I will probably never stop taking content creation courses or courses where I can attract or courses where I can, you know find more leads because it is a constant need in our business and it's some thing that we always improve. My coach said, you build your brand, your business, whatever you call it one post at a time. So why are we not prioritizing the content that we put out? That attracts leads, attract sales, attracts our audience, warms them up, creates hot audiences and does so much more for our business. The question is not if you're going to do it, the question is, When are you going to do it? And when are you going to say yes, ignite your raving fans starts tomorrow. And even if you're if you're like, I can't start tomorrow, I'm going to be a couple days behind get in before presale pricing is over. Because I know this is going to change your business. It's going to change how you show up and it's going to change how your audience sees you and that is what I'm so excited about.