The Magic of Maximizing Sales with Raving Fans [435]

Raving Fans can look like this...

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OMNI is my full visibility system built for CEOs who want to grow online without living on their phone. If you’re ready to be truly seen, more strategic, and unmistakably in demand, head to check out OMNI at www.omniqueens.com 

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Transcript

Speaker 1 0:00

I am so excited about Raving Fans 2.0. This is the second year I have taught Raving Fans and I believe that when we have strategically done the things that we should be doing online, we create this hot audience of people who are ready to buy. The first time that I encountered this was when I I took this break from selling and launching because everything I sold and launched bombed. So it was like six months and I launched an offer and I said this is the price of the offer and whatever comes first 24 hours or 20 people, and whatever comes first like or no 48 hours or 20 people whatever comes first then the price increases. I think it was 18 hours. I sold the 20 spots and I was like, wait a minute, I'm onto something here Now. In the past, have I had people reach out to me? Have I had people like say, you know, I got on video and I changed my life because you helped me get up? Yes, I've heard those things, but I never correlated that with, okay, I have a Raving Fan. I was just like, oh, that's really cool, like I supported them. But when the sales and the sold out happened that fast, I knew that this was due to my content strategy. This was due the way they are tracked. Another thing I did was I decided, I know, like nine months ago, I'm like I'm just gonna do a masterclass in three days no ads, zero ads, just me promoting it organically. 150 people signed up. It was a free masterclass. Then I invited them to the next thing and had a 20% conversion rate. That is huge.

Speaker 1 1:56

We are not taking advantage of our raving fans, which all starts with our content strategy. And here's the thing, my friends, if you're already selling out and you already have like sales, like fire, then your content strategy is probably working for you. However, I will never personally be okay with my content strategy. I will always be up leveling it and that's why I believe I've been in business for almost eight years, because I continuously up level my content strategy. I've created over 20,000 pieces of content for not only myself but multiple different clients. What worked back in 2012 and 2015 and 2019 and 2020 does not work today and it's truly about creating this iconic brand, which many of you were in the iconic program.

Speaker 1 2:48

But really the technical, the strategic part is your raving fans right. It's creating the content that attracts them. It's the attraction marketing strategy, it's the content strategy, it's the visibility strategy. It is all the things that come together that attract your ideal person to you. It's knowing them yes, of course we get to know who they are, but it's also about putting the content out that they really wanna hear. It's putting the content out that helps them become problem aware. It's putting the content out that helps show them that you are the person for them, and we are not taking advantage of this enough. This is why we see low sales. This is why we see low engagement.

Speaker 1 3:33

Sometimes I don't base everything on numbers. I attract introverts. Of course, my introverts are going to be quiet right On my content. They're not gonna comment as much of my content, but when my sales and I'm selling out and I have people buying at every single level, that to me says you have raving fans. I don't need them to give me instant gratification. I just need to know that the connection is made and the relatability is made when the offer is put out and they understand exactly what it is and they want more of that. This is what I want for you.

Speaker 1 4:04

Hands down, I believe that everyone can create this content strategy, whether you are a online business owner or a physical business owner, or you're a coach or a program creator, or you sell widgets and products.

Speaker 1 4:19

I believe that this can work for everyone.

Speaker 1 4:23

Now we are gonna spend four weeks together in Raving Fans 2.0, we start in October and we're gonna take this with some space in between each of the trainings so that you actually have time to implement, share what you're doing with everyone else, get feedback and really do this as a community, and I'm gonna be there every step of the way with you, supporting you in this group program. And you also get lifetime access. Hello, that's like the greatest thing ever because you can rewatch it. Because I don't know if you're like me, but I love listening to my mentors trainings like please brainwash me like soak in this head of mine. That's sometimes a little hard headed right. So if you want more information about Raving Fans 2.0, just drop in your favorite emoji in the comments and I will also drop the link to sign up before the price goes up again. We're almost out of pre-sell pricing and we'll soon be going to full price, so make sure you grab your spot so you can get in for four weeks with me to create your Raving Fan.