Peer-to-Peer Fundraising Simplified with Tess Conrad

Small Nonprofit: Fundraising Tips, Leadership Strategies, and Community-Centric Solutions

Small Nonprofit: Fundraising Tips, Leadership Strategies, and Community-Centric Solutions
Peer-to-Peer Fundraising Simplified with Tess Conrad
Mar 12, 2024 Episode 17
Further Together

What if you could turn your biggest supporters into top-performing fundraisers? Discover the untapped power of peer-to-peer fundraising with Tess Conrad, founder of Full Potential Fundraising. Tess breaks down how nonprofits, big and small, can engage their supporters to become ambassadors for their cause. From setting realistic goals to crafting effective toolkits and engaging donors, Tess shares actionable insights to help your organization leverage peer-to-peer campaigns for maximum impact.

Peer-to-Peer Fundraising Simplified  – The Highlights:

  • How to get started with peer-to-peer fundraising, even if you're a small nonprofit.
  • Tips for setting achievable goals and recruiting fundraisers.
  • The importance of donor stewardship and retention in peer-to-peer campaigns.
  • Creative ideas for unique fundraising events and challenges.
  • How to identify your top supporters and turn them into fundraisers.


🎧 Listen to more episodes for actionable fundraising tips and insights on nonprofit leadership, nonprofit governance, donor engagement, productivity & tools, and nonprofit storytelling strategies!

About Tess Conrad:

Tess founded Full Potential Fundraising to help charities build a foundation of effective fundraising that drives results - without compromising their values. Too often in her career in the non-profit sector she witnessed charities waste time on ineffective fundraising strategies. The sector's siloed departments, lack of systems, and high-effort-low-results-fundraising keep amazing organizations from reaching their potential and Tess is on a mission to change that.

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