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In this episode of "What One Thing?" from Smart Meetings, JT Long, Vice President and Content Director at Smart Meetings, interviews keynote speaker, luxury expert and author, Neen James, about the intersection of luxury and event planning. The discussion revolves around driving profitability, productivity, and accountability through paying extraordinary attention. James explores the definition of luxury, highlighting key characteristics such as high quality, authenticity, indulgence, and uniqueness.

Produced by: Eming Piansay