Late Night Internet Marketing and Online Business with Mark Mason

UTM Parameters and Google Analytics: Understand Where Your Traffic Is Coming From [LNIM131]

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Ever wondered about UTM Parameters and Google Analytics?  Urchin Tracking Module Parameters are essentially special “tags” that you can add to links so that you can track the traffic generated by those links in Google Analytics.  Admittedly, these links can look a little intimidating.  So, in this episode, I explain UTM parameters for Google Analytics in […]

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