Late Night Internet Marketing with Mark Mason -- Affiliate Marketing Tips, Online Business Advice, Email Marketing and SEO
Is duplicate content having a negative impact on your SEO? Duplicate content is one of the most debated (and misunderstood) SEO topics on the planet. It is true that one of the things that Google is very concerned about is duplicate content — but it might not be the kind of duplicate content that you think. In the Rankings Institute week two, I learned a few things about the impact of duplicate content on SEO. I tell you all about it in this episode.
Still In Kuala Lumpur
Note: Publication of this episode was delayed about a month. This episode was recorded at the end of February 2014.
I'm still in Malaysia, and I have some additional content for you. Spent some time at the Hard Rock Cafe in Melaka, Malaysia this week. Pretty cool.
Is Duplicate Content Hurting Your Rankings?
The main topic this week are my latest learnings from the
Rankings Institute this week. I referred to this as week 2, and this is actually from information presented in week 2 of the institute. I confused week 2 and 3 last week. The bottom line is that Google cares about duplicate content and so should you. Why? Because Google “recommended your site” to a searcher. If that searcher is just fining the same stuff they have already seen, people will stop trusting Google for search. Duplicate content impacts user experience. The thing is, duplicate content is hard to understand programmatically, and there are two kinds.
So, if you have duplicate content on your site, you should remove it.
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Episode 074 Transcript
This week we continue talking about my major takeaways from the Rankings Institute and we finally demystify duplicate content. All this and more on the Late Night Internet Marketing Podcast ….
Mark on the Road…
I’m still in Kuala Lumpur. I’m headed up to Melaka today for a factory visit and then it’s a two hour drive to the Kuala Lumpur airport from Melaka, then I’m flying to Taiwan to catch the return part of my round trip from Ta...