🌍The Fog of War—and Why It Matters More Than You Think

Most people are reacting to headlines.
 Very few are understanding the system. 🌍

I recently joined a webinar hosted by FrenchFounders, brilliantly animated by Lucie Duvivier, with Olivier Bariety (Princeps Strategy).

What struck me wasn’t just the situation in the Middle East.

It was the confusion.

Strong opinions. Weak analysis.
 Noise… everywhere.

Quick note 🧭
 This reflects the analysis shared by Olivier and his team—deep expertise, real regional experience…
but still an interpretation, not absolute truth.

Here’s the reality:

This is not just a regional conflict.
It’s a stress test of the global order.

A few things most people are missing 👇

• It’s not Sunni vs Shia → it’s a fragmented chessboard
 • It’s not escalation → it’s pre-emption (nuclear logic ☢️)
 • It’s not local → it’s also US vs China (energy = power 🌐)

And this won’t “resolve” anytime soon ⏳

But here’s where it gets very real for business leaders:

→ Energy, supply chains, inflation: already moving 📉
 → Data centers are now targets 💻
 → Cyber is no longer optional 🔐
 → Cash is strategy 💰
 → Dependency = vulnerability 🔗

We are entering a world where:

• conflicts are hybrid
 • alliances are fluid
 • and stability is… temporary

The winners won’t be the loudest voices.

They’ll be the ones who:
 understand complexity, think in systems, and prepare early.

Because by the time things are clear…
 it’s usually too late.

#geopolitics #strategy #leadership #riskmanagement #futureofwork

Peggy Van de Plassche is a value creation strategist and senior advisor with over 20 years of experience in private equity, financial services, healthcare, and technology. She works with investment firms, boards, and C-suite leaders to accelerate portfolio company performance, drive operational transformation, and unlock long-term value. Peggy specializes in the execution of complex value creation plans—spanning capital allocation, digital enablement, transaction advisory, and leadership alignment. Her work consistently bridges strategy and implementation, helping investors and operators maximize EBITDA and enterprise value. A founding board member of Invest in Canada, she also brings deep expertise in public-private partnerships and institutional capital deployment—critical levers for competitive advantage in today’s global landscape. Her clients have included BMO, CI Financial, HOOPP, OMERS, GreenShield Canada, Nicola Wealth, and Power Financial. Learn more at peggyvandeplassche.com.

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