21: John Winsor: Think Differently, Embrace Open

Total Innovation Podcast

Total Innovation Podcast
21: John Winsor: Think Differently, Embrace Open
Apr 29, 2025 Season 2 Episode 21
The Infinity Loop

John is currently the executive-in-residence at Harvard Business School’s Laboratory for Innovation Science at Harvard (LISH), which studies AI and Workforce Transformation strategies, and founder and CEO of Open Assembly, a company that provides content, community, and strategic advising to organizations, people, and platforms to co-create the future of work.

Recently, he has been leading a global industry coalition made up 4000 global leaders in the open talent and innovation industry to start a non-profit trade association, The Center for the Transformation of Work with the goal of Transforming work for a billion people by 2025.

In his past life, John was the chief innovation officer of Havas, when Havas purchased his open advertising agency, Victors & Spoils, in 2015. Winsor founded V&S after introducing the advertising world to the practice of co-creation in his role as vice president and executive director of strategy and innovation at Crispin, Porter + Bogusky. Winsor had merged his company Radar Communications, the world’s leading open strategy and research company, with CP+B back in 2007. Other companies Winsor founded include Sports & Fitness publishing, sold to Conde Nast, and the Gravity Games, sold to NBC.

John's most recent book was, “Open Talent: Leveraging the Global Crowd to Solve Your Biggest Challenges,” published by Harvard Business Press.

He is also the author of “Beyond the Brand,” “Spark,” “Flipped,” and the best-selling “Baked In,” winner of the 2009 800-CEO-READ Business Book Award in marketing. Winsor is also an advisor to the Digital Initiative at Harvard Business School, and a regular contributor to the Harvard Business Review, The Guardian, Forbes and Digiday.

Brought to you by The Infinite Loop – Where Ideas Evolve, Knowledge Flows, and Innovation Never Stops.

Episode Artwork 21: John Winsor: Think Differently, Embrace Open 50:45 Episode Artwork 20: Jayshree Seth: Innovation Thought Leadership 40:20 Episode Artwork 19: Carla Lopez: Humanitarian Crowd Solving Part 2 43:51 Episode Artwork 18: Harry Sangree: Humanitarian Crowd Solving - Part 1 46:00 Episode Artwork 17: Tim Bernstein: Unlocking Impact from Open Innovation 43:34 Episode Artwork 16. Paul Hobcraft: Building effective ecosystems 45:53 Episode Artwork 15. Mike Todasco: The creative innovators journey 54:07 Episode Artwork 14. Dr. Nadya Zhexembayeva: Mastering Reinvention 38:37 Episode Artwork 13.Gijs van Wulfen: Breaking innovation barriers 52:06 Episode Artwork 12. Ian Small: Building a water innovation ecosystem 19:41 Episode Artwork 11.Tom Goodwin: Digital isn't a thing - it's everything 34:10 Episode Artwork 10.Greg Satell: How to keep your ideas alive 34:31 Episode Artwork 9. Runar Reistrup: Unicorns in our midst 39:54 Episode Artwork 8. Balaji Bondili: The Pixilated Future of Work 37:51 Episode Artwork 7.Steve Rader: Open Innovation at NASA 36:59 Episode Artwork 6.Nathalie Nahai: Ethics in the Age of AI 35:20 Episode Artwork 5.Stephen Shapiro: Innovate where you Differentiate 33:31 Episode Artwork 4.Bea Schofield, Lloyds Banking Group: The Innovation Centre of Enablement 29:59 Episode Artwork 3. Kyle Basler-Reeder, ExxonMobil: How to Unlock the Power of the Global Crowd - Part 2 25:57 Episode Artwork 2. Kyle Basler-Reeder, ExxonMobil - How to Unlock the Power of the Global Crowd - Part 1 28:40 Episode Artwork 1. Aidan McCullen - Award-Winning speaker, Author, and Host of the Innovation Show. 30:22 Episode Artwork Total Innovation Podcast Trailer 1:02