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Most agents send mass "just listed" emails to out-of-town agents and wonder why nobody responds. Blake Fahey did the opposite. He sent one hyper-local, BART-commute-specific email that turned into a referral partnership, a friendship, and this podcast episode.

In this conversation, Blake breaks down exactly why his old mass-marketing emails got 60% open rates and zero replies, and what changed when he ditched the templates for something personal. Shawn pulls back the curtain on the actual email that made him respond, why "clever" beats "professional," and how feeder-market specificity cuts through agent inbox noise.

Connect with Blake Fahey:
 LinkedIn: https://linkedin.com/in/blakefahey
Twitter: https://twitter.com/blakefahey
Website: https://blakefahey.com

Support the show

𝐘𝐨𝐮𝐫 𝐑𝐞𝐚𝐥 𝐄𝐬𝐭𝐚𝐭𝐞 𝐂𝐨𝐚𝐜𝐡 𝐈𝐧 𝐘𝐨𝐮𝐫 𝐏𝐨𝐜𝐤𝐞𝐭.

Most agents are tired of being busy but not productive. 𝘈𝘤𝘦 𝘠𝘰𝘶𝘳 𝘋𝘢𝘺 is the 52-card deck that turns professional chaos into 15-minute sprints.

Draw a card. Do the thing. Build the business you know you are capable of.

𝐆𝐞𝐭 𝐨𝐧 𝐭𝐡𝐞 𝐥𝐢𝐬𝐭 𝐛𝐞𝐟𝐨𝐫𝐞 𝐭𝐡𝐞 𝐧𝐞𝐱𝐭 𝐝𝐫𝐨𝐩 𝐬𝐞𝐥𝐥𝐬 𝐨𝐮𝐭:
👉 www.fifteenminutemomentum.com

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About the Podcast:
Realtor180 is a weekly show dedicated to connecting you to top-performing agents nationwide to learn their insider secrets for succeeding on a massive scale. Each week we discover fresh marketing ideas, business strategies, and doses of inspiration to grow your business to the next level. More importantly, we will hear firsthand from industry experts about the pitfalls to avoid making along the way.

Hit that subscribe button now, grab a notebook, and learn that one thing that will help you turn your business around 180 degrees.

Watch the full episode on: https://www.youtube.com/@realtor180/videos

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