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Season 1: Start Here: Foundations for Clinic Owners

Welcome to episode three, the HOW we've talked so far in episode one about the WHY, why we are in this business. We've talked in episode two about the WHO, who it is that we are, who we can help, we are the experts at helping, what is our niche or avatar, our ideal client or the same thing that allows us to really stand out in our industry stand out in terms of creating impactful marketing.

The third key foundation that I'd like to introduce you to is the HOW. And this is one of the four key principles that we like to go through with all business owners.

Key points covered in today's episode:

• You never sell anything to anybody if they don’t really need it. 
• What is a pay-as-you-go business model? 
• How can we create ways of working with people that can predict our income weeks and months ahead? 
• Pilates is something that people should do forever, not just for 12 weeks. 
• How can you predict your income and how does it impact your business? 
• If you have a pay-as-you-go model, your conditions for delivery are poor. 
• The importance of having boundaries to work within. 
• What’s to come in the future of this show. 

Treat Your Business podcast is proudly sponsored by Klatch:
Results-driven marketing built for healthcare companies. Unlock sustainable growth and maximise ROI with data-driven digital marketing tailored to your business, backed by patient tracking software from search to revenue.

Find out more at https://www.klatch.co.uk

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