S12 EP29 What You Tolerate is Costing More Than You Think

Treat Your Business

Chapters
0:00
Reset your money mindset in January (why it matters)
3:30
Why old money stories come back in January
6:38
How Christmas and family narratives trigger money beliefs
9:33
The evidence loop: how your numbers “prove” the story
12:32
How other people’s mindset affects your decisions
15:37
Practical reset: rewrite the story and use the 92 second pause
18:54
Energetic shifts in January and why decisions feel harder
21:42
Your relationship with money and doing something different
24:31
Too woo too soon? Practical tools that still work
27:30
January as a reset month, planning month, and setting your year’s energy
Treat Your Business
S12 EP29 What You Tolerate is Costing More Than You Think
Jan 28, 2026 Season 12 Episode 166
Katie Bell / Philippa Aldridge

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Season 12: Mindset, Confidence, and Growth

Welcome to the Treat Your Business Podcast, the show for clinic owners who want real, honest advice and tried and tested ways of doing things.

Episode Summary 🎧

If you’re listening as this episode drops in January, you’ll know exactly what we’re talking about. The noise ramps up fast: “Nobody has any money in January”, “It’s Blue Monday”, “The world is a mess”, and it’s easy to slip into fear based decisions.

In this episode, I’m joined by Philippa Aldridge to unpack the money stories that show up for clinic owners at the start of the year, how they get reinforced over Christmas, and how to reset your money mindset so January doesn’t set the tone for the whole year.

Key Takeaways ✨

  • Many clinic owners fall into the story that no one has any money in January, and it can quickly become a belief if you keep collecting evidence for it.
  • Fear based decisions shrink your actions: you market less, avoid conversations, and assume people will not buy.
  • If you stop showing up, your numbers reflect it, and that becomes the proof your brain was looking for.
  • Christmas can trigger old money beliefs, especially when you spend time with people whose mindset is not aligned with where you are now.
  • January is a powerful time to pause, reset, and reflect, rather than rushing into big decisions.
  • Start with curiosity: write down the money stories you are telling yourself, then ask, “Is that definitely true?”
  • Use the phrase “A part of me believes…” to create space and stop the story running the show.
  • Take a 92 second pause before decisions to let stress settle so you can respond, not react.
  • Look for evidence of money around you to support a new belief, because what you filter for is what you will find.
  • If gratitude and meditation feel too woo, keep it practical: write things down, ground yourself, and do something different from your usual January pattern.

Episode Sponsor:

Today’s episode is sponsored by Jane, clinic management software and EMR. Jane’s online bookings and secure client portal help you reclaim your evenings and weekends by taking admin off your plate. To see how Jane can support your clinic, head to the link in the show notes to book a personalised demo. If you are ready to get started, use the code Thrive one mo at the time of sign up for a one month grace period on your new account. 

Treat Your Business podcast is proudly sponsored by Klatch:
Results-driven marketing built for healthcare companies. Unlock sustainable growth and maximise ROI with data-driven digital marketing tailored to your business, backed by patient tracking software from search to revenue.

Find out more at https://www.klatch.co.uk

Resources & Links:

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