I recently heard an indie author ask about publishing imprints, and if they needed one for their self-publishing. The easy answer is yes. The more involved answer is what you use and how many you have depends on what you write. In this episode, I explain what an imprint is and why you should have one. Your imprint is part of your branding. I include some discussion on your author brand and identity.

Additional show notes and transcripts are on my website: IndieAuthorBizGuide.com/podcast

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Music, Inspiring Sunny Day, used on the show is licensed from Nazar Rybak via MelodyLoops.com